
North America Social Media Management Market Size, Share & Trends Analysis Report By Component, By Vertical, By Deployment, By Function, By Application, By Country and Growth Forecast, 2024 - 2031
Description
North America Social Media Management Market Size, Share & Trends Analysis Report By Component, By Vertical, By Deployment, By Function, By Application, By Country and Growth Forecast, 2024 - 2031
The North America Social Media Management Market would witness market growth of 21.6% CAGR during the forecast period (2024-2031).
The US market dominated the North America Social Media Management Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $24,007.9 million by 2031. The Canada market is experiencing a CAGR of 23.9% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 23.2% during (2024 - 2031).
Social media management tools are essential for businesses and organizations aiming to leverage their social media presence effectively. These tools provide a comprehensive suite of features that streamline the management of social media accounts, enhance engagement, and drive strategic outcomes.
Additionally, social media management tools allow users to schedule posts in advance, automating the publishing process. This feature ensures that content is posted at optimal times, even when the social media team is not actively working. Automated scheduling helps maintain a consistent online presence and reach audiences across different time zones.
The growth of digital platforms such as streaming services, online news, and social media channels in Canada has led to an explosion of digital content. Media and entertainment companies increasingly use social media to promote their content, requiring sophisticated management tools to handle content scheduling, distribution, and optimization. Statistics Canada reported that operating revenue from the industry in Ontario surged by 20.1% to reach $4.2 billion, securing the largest provincial share at 36.9%. Meanwhile, British Columbia saw a 22.3% increase to $4.1 billion, and Quebec experienced a more modest rise of 10.7% to $2.2 billion in 2021.
Based on Component, the market is segmented into Solution (Social Media Marketing, Social Media Listening, Monitoring, & Analytics, Social Media Risk & Compliance Management, and Social Media Asset & Content Management) and Services Professional Services and Managed Services. Based on Vertical, the market is segmented into BFSI, Government & Public Sector, Retail & Consumer Goods, Healthcare & Life Sciences, Media & Entertainment, IT & Telecommunications, Manufacturing, Travel & Hospitality, and Others. Based on Deployment, the market is segmented into Cloud and On-Premises. Based on Organization Size, the market is segmented into SMEs and Large Enterprises. Based on Function, the market is segmented into Business Processes and Product Development. Based on Application, the market is segmented into Sales & Marketing Management, Competitive Intelligence, Customer Experience Management, Risk Management & Fraud Detection, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Adobe, Inc.
- IBM Corporation
- Oracle Corporation
- Salesforce, Inc.
- Microsoft Corporation
- Google LLC (Alphabet Inc.)
- Zoho Corporation Pvt. Ltd.
- Onclusive, Inc.
- HubSpot, Inc.
- Sprinklr, Inc.
By Component
- Solution
- Social Media Marketing
- Social Media Listening, Monitoring, & Analytics
- Social Media Risk & Compliance Management
- Social Media Asset & Content Management
- Services
- Professional Services
- Managed Services
- BFSI
- Government & Public Sector
- Retail & Consumer Goods
- Healthcare & Life Sciences
- Media & Entertainment
- IT & Telecommunications
- Manufacturing
- Travel & Hospitality
- Others
- Cloud
- On-Premises
- SMEs
- Large Enterprises
- Business Processes
- Product Development
- Sales & Marketing Management
- Competitive Intelligence
- Customer Experience Management
- Risk Management & Fraud Detection
- Others
- US
- Canada
- Mexico
- Rest of North America
Table of Contents
172 Pages
- Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 North America Social Media Management Market, by Component
- 1.4.2 North America Social Media Management Market, by Vertical
- 1.4.3 North America Social Media Management Market, by Deployment
- 1.4.4 North America Social Media Management Market, by Organization Size
- 1.4.5 North America Social Media Management Market, by Function
- 1.4.6 North America Social Media Management Market, by Application
- 1.4.7 North America Social Media Management Market, by Country
- 1.5 Methodology for the research
- Chapter 2. Market at a Glance
- 2.1 Key Highlights
- Chapter 3. Market Overview
- 3.1 Introduction
- 3.1.1 Overview
- 3.1.1.1 Market Composition and Scenario
- 3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges
- Chapter 4. Competition Analysis - Global
- 4.1 KBV Cardinal Matrix
- 4.2 Recent Industry Wide Strategic Developments
- 4.2.1 Partnerships, Collaborations and Agreements
- 4.2.2 Product Launches and Product Expansions
- 4.2.3 Acquisition and Mergers
- 4.1 Market Share Analysis, 2023
- 4.2 Top Winning Strategies
- 4.2.1 Key Leading Strategies: Percentage Distribution (2020-2024)
- 4.2.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2023, Mar – 2024, Jun) Leading Players
- 4.3 Porter Five Forces Analysis
- Chapter 5. North America Social Media Management Market by Component
- 5.1 North America Solution Market by Region
- 5.2 North America Social Media Management Market by Solution Type
- 5.2.1 North America Social Media Marketing Market by Country
- 5.2.2 North America Social Media Listening, Monitoring, & Analytics Market by Country
- 5.2.3 North America Social Media Risk & Compliance Management Market by Country
- 5.2.4 North America Social Media Asset & Content Management Market by Country
- 5.3 North America Services Market by Region
- 5.4 North America Social Media Management Market by Services Type
- 5.4.1 North America Professional Services Market by Country
- 5.4.2 North America Managed Services Market by Country
- Chapter 6. North America Social Media Management Market by Vertical
- 6.1 North America BFSI Market by Country
- 6.2 North America Government & Public Sector Market by Country
- 6.3 North America Retail & Consumer Goods Market by Country
- 6.4 North America Healthcare & Life Sciences Market by Country
- 6.5 North America Media & Entertainment Market by Country
- 6.6 North America IT & Telecommunications Market by Country
- 6.7 North America Manufacturing Market by Country
- 6.8 North America Travel & Hospitality Market by Country
- 6.9 North America Others Market by Country
- Chapter 7. North America Social Media Management Market by Deployment
- 7.1 North America Cloud Market by Country
- 7.2 North America On-Premises Market by Country
- Chapter 8. North America Social Media Management Market by Organization Size
- 8.1 North America SMEs Market by Country
- 8.2 North America Large Enterprises Market by Country
- Chapter 9. North America Social Media Management Market by Function
- 9.1 North America Business Processes Market by Country
- 9.2 North America Product Development Market by Country
- Chapter 10. North America Social Media Management Market by Application
- 10.1 North America Sales & Marketing Management Market by Country
- 10.2 North America Competitive Intelligence Market by Country
- 10.3 North America Customer Experience Management Market by Country
- 10.4 North America Risk Management & Fraud Detection Market by Country
- 10.5 North America Others Market by Country
- Chapter 11. North America Social Media Management Market by Country
- 11.1 US Social Media Management Market
- 11.1.1 US Social Media Management Market by Component
- 11.1.1.1 US Social Media Management Market by Solution Type
- 11.1.1.2 US Social Media Management Market by Services Type
- 11.1.2 US Social Media Management Market by Vertical
- 11.1.3 US Social Media Management Market by Deployment
- 11.1.4 US Social Media Management Market by Organization Size
- 11.1.5 US Social Media Management Market by Function
- 11.1.6 US Social Media Management Market by Application
- 11.2 Canada Social Media Management Market
- 11.2.1 Canada Social Media Management Market by Component
- 11.2.1.1 Canada Social Media Management Market by Solution Type
- 11.2.1.2 Canada Social Media Management Market by Services Type
- 11.2.2 Canada Social Media Management Market by Vertical
- 11.2.3 Canada Social Media Management Market by Deployment
- 11.2.4 Canada Social Media Management Market by Organization Size
- 11.2.5 Canada Social Media Management Market by Function
- 11.2.6 Canada Social Media Management Market by Application
- 11.3 Mexico Social Media Management Market
- 11.3.1 Mexico Social Media Management Market by Component
- 11.3.1.1 Mexico Social Media Management Market by Solution Type
- 11.3.1.2 Mexico Social Media Management Market by Services Type
- 11.3.2 Mexico Social Media Management Market by Vertical
- 11.3.3 Mexico Social Media Management Market by Deployment
- 11.3.4 Mexico Social Media Management Market by Organization Size
- 11.3.5 Mexico Social Media Management Market by Function
- 11.3.6 Mexico Social Media Management Market by Application
- 11.4 Rest of North America Social Media Management Market
- 11.4.1 Rest of North America Social Media Management Market by Component
- 11.4.1.1 Rest of North America Social Media Management Market by Solution Type
- 11.4.1.2 Rest of North America Social Media Management Market by Services Type
- 11.4.2 Rest of North America Social Media Management Market by Vertical
- 11.4.3 Rest of North America Social Media Management Market by Deployment
- 11.4.4 Rest of North America Social Media Management Market by Organization Size
- 11.4.5 Rest of North America Social Media Management Market by Function
- 11.4.6 Rest of North America Social Media Management Market by Application
- Chapter 12. Company Profiles
- 12.1 Adobe, Inc.
- 12.1.1 Company Overview
- 12.1.2 Financial Analysis
- 12.1.3 Segmental and Regional Analysis
- 12.1.4 Research & Development Expense
- 12.1.5 Recent strategies and developments:
- 12.1.5.1 Partnerships, Collaborations, and Agreements:
- 12.1.5.2 Product Launches and Product Expansions:
- 12.1.6 SWOT Analysis
- 12.2 IBM Corporation
- 12.2.1 Company Overview
- 12.2.2 Financial Analysis
- 12.2.3 Regional & Segmental Analysis
- 12.2.4 Research & Development Expenses
- 12.2.5 Recent strategies and developments:
- 12.2.5.1 Partnerships, Collaborations, and Agreements:
- 12.2.6 SWOT Analysis
- 12.3 Oracle Corporation
- 12.3.1 Company Overview
- 12.3.2 Financial Analysis
- 12.3.3 Segmental and Regional Analysis
- 12.3.4 Research & Development Expense
- 12.3.5 Recent strategies and developments:
- 12.3.5.1 Partnerships, Collaborations, and Agreements:
- 12.3.6 SWOT Analysis
- 12.4 Salesforce, Inc.
- 12.4.1 Company Overview
- 12.4.2 Financial Analysis
- 12.4.3 Regional Analysis
- 12.4.4 Research & Development Expenses
- 12.4.5 Recent strategies and developments:
- 12.4.5.1 Partnerships, Collaborations, and Agreements:
- 12.4.5.2 Acquisition and Mergers:
- 12.4.6 SWOT Analysis
- 12.5 Microsoft Corporation
- 12.5.1 Company Overview
- 12.5.2 Financial Analysis
- 12.5.3 Segmental and Regional Analysis
- 12.5.4 Research & Development Expenses
- 12.5.5 Recent strategies and developments:
- 12.5.5.1 Acquisition and Mergers:
- 12.5.6 SWOT Analysis
- 12.6 Google LLC (Alphabet Inc.)
- 12.6.1 Company Overview
- 12.6.2 Financial Analysis
- 12.6.3 Segmental and Regional Analysis
- 12.6.4 Research & Development Expense
- 12.6.5 Recent strategies and developments:
- 12.6.5.1 Product Launches and Product Expansions:
- 12.6.6 SWOT Analysis
- 12.7 Zoho Corporation Pvt. Ltd.
- 12.7.1 Company Overview
- 12.7.2 SWOT Analysis
- 12.8 HubSpot, Inc.
- 12.8.1 Company Overview
- 12.8.2 Financial Analysis
- 12.8.3 Regional Analysis
- 12.8.4 Research & Development Expenses
- 12.8.5 Recent strategies and developments:
- 12.8.5.1 Partnerships, Collaborations, and Agreements:
- 12.9 Onclusive, Inc.
- 12.9.1 Company Overview
- 12.9.2 Recent strategies and developments:
- 12.9.2.1 Product Launches and Product Expansions:
- 12.10. Sprinklr, Inc.
- 12.10.1 Company Overview
- 12.10.2 Financial Analysis
- 12.10.3 Regional Analysis
- 12.10.4 Research & Development Expenses
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