North America Rice Noodles Market Size, Share & Trends Analysis Report By Cooking Method (Conventional and Instant), By Distribution Channel, By Product, By Application, By Country and Growth Forecast, 2025 - 2032

The North America Rice Noodles Market would witness market growth of 7.2% CAGR during the forecast period (2025-2032).

The US market dominated the North America Rice Noodles Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $1,420.3 million by 2032. The Canada market is experiencing a CAGR of 9.1% during (2025 - 2032). Additionally, The Mexico market would exhibit a CAGR of 8.4% during (2025 - 2032).

In the evolving tapestry of cuisines and health-conscious eating, rice noodles have transitioned from a cultural staple in Southeast Asia to a versatile, globally embraced food product. This market is not merely expanding; it is reshaping its identity in a world driven by changing dietary preferences, rapid urbanization, and culinary experimentation. As consumers pivot away from gluten-heavy staples, rice noodles are being rediscovered for their digestibility, cultural appeal, and broad utility across culinary traditions.

Rice noodles' applications extend well beyond traditional soups and stir-fries. In contemporary food manufacturing and service, they have found a home in ready-to-eat meals, frozen food innovations, and gluten-free packaged goods. Restaurants, ranging from casual to gourmet, use rice noodles in fusion dishes, experimenting with new textures and presentations. For example, cold rice noodle salads with spicy citrus dressings or rice noodle tacos with Asian-style fillings exemplify the product’s crossover appeal.

The market is influenced by multiple factors across various regions, with rising trends in foodservice and organic food sales playing a pivotal role in shaping market dynamics. In the U.S., the rising organic food sector, which reached over $52 billion in retail sales in 2021, is helping to drive demand for healthier, plant-based alternatives. Also, in Canada, the foodservice and drinking places subsector, which saw a 1.0% increase in sales to $7.3 billion in December 2022, suggests a strong and growing demand for prepared meals, likely to benefit the market. Furthermore, in Mexico, the food processing industry, which has experienced an average yearly growth rate of 4.3%, plays a significant role in shaping the market. The industry’s contribution of $39.4 billion to Mexico’s economy in 2020 reflects the growing demand for processed foods, including convenience food products. Therefore, the increasing demand for organic foods, the growth of the foodservice sector, and the expansion of the food processing industry in the U.S., Canada, and Mexico are significantly impacting the market.

Based on Cooking Method, the market is segmented into Conventional and Instant. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Convenience Stores, and Online. Based on Product, the market is segmented into Rice Stick Noodles, Vermicelli Rice Noodles, Wide Rice Noodles, and Other Product. Based on Application, the market is segmented into Restaurant and Household. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

  • Thai President Foods Plc
  • Toyo Suisan Kaisha, Ltd.
  • Nissin Foods Holdings Co., Ltd.
  • McCormick & Company, Inc.
  • Lotus Foods Inc.
  • NONGSHIM AMERICA, INC.
  • Nasoya Foods USA, LLC
  • CJ CheilJedang Corporation (Annie Chun’s, Inc.)
  • Roland Foods LLC (Vestar Capital Partners)
  • Unilever PLC
North America Rice Noodles Market Report Segmentation

By Cooking Method
  • Conventional
  • Instant
By Distribution Channel
  • Hypermarkets & Supermarkets
  • Convenience Stores
  • Online
By Product
  • Rice Stick Noodles
  • Vermicelli Rice Noodles
  • Wide Rice Noodles
  • Other Product
By Application
  • Restaurant
  • Household
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Rice Noodles Market, by Cooking Method
1.4.2 North America Rice Noodles Market, by Distribution Channel
1.4.3 North America Rice Noodles Market, by Product
1.4.4 North America Rice Noodles Market, by Application
1.4.5 North America Rice Noodles Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Recent Strategies Deployed in Rice Noodles Market
Chapter 5. North America Rice Noodles Market by Cooking Method
5.1 North America Conventional Market by Region
5.2 North America Instant Market by Region
Chapter 6. North America Rice Noodles Market by Distribution Channel
6.1 North America Hypermarkets & Supermarkets Market by Country
6.2 North America Convenience Stores Market by Country
6.3 North America Online Market by Country
Chapter 7. North America Rice Noodles Market by Product
7.1 North America Rice Stick Noodles Market by Country
7.2 North America Vermicelli Rice Noodles Market by Country
7.3 North America Wide Rice Noodles Market by Country
7.4 North America Other Product Market by Country
Chapter 8. North America Rice Noodles Market by Application
8.1 North America Restaurant Market by Country
8.2 North America Household Market by Country
Chapter 9. North America Rice Noodles Market by Country
9.1 US Rice Noodles Market
9.1.1 US Rice Noodles Market by Cooking Method
9.1.2 US Rice Noodles Market by Distribution Channel
9.1.3 US Rice Noodles Market by Product
9.1.4 US Rice Noodles Market by Application
9.2 Canada Rice Noodles Market
9.2.1 Canada Rice Noodles Market by Cooking Method
9.2.2 Canada Rice Noodles Market by Distribution Channel
9.2.3 Canada Rice Noodles Market by Product
9.2.4 Canada Rice Noodles Market by Application
9.3 Mexico Rice Noodles Market
9.3.1 Mexico Rice Noodles Market by Cooking Method
9.3.2 Mexico Rice Noodles Market by Distribution Channel
9.3.3 Mexico Rice Noodles Market by Product
9.3.4 Mexico Rice Noodles Market by Application
9.4 Rest of North America Rice Noodles Market
9.4.1 Rest of North America Rice Noodles Market by Cooking Method
9.4.2 Rest of North America Rice Noodles Market by Distribution Channel
9.4.3 Rest of North America Rice Noodles Market by Product
9.4.4 Rest of North America Rice Noodles Market by Application
Chapter 10. Company Profiles
10.1 Thai President Foods Plc
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expenses
10.2 Toyo Suisan Kaisha, Ltd.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expenses
10.2.5 SWOT Analysis
10.3 Nissin Foods Holdings Co., Ltd.
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Recent strategies and developments:
10.3.4.1 Product Launches and Product Expansions:
10.4 McCormick & Company, Inc.
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Product Launches and Product Expansions:
10.4.6 SWOT Analysis
10.5 Lotus Foods, Inc.
10.5.1 Company Overview
10.5.2 Recent strategies and developments:
10.5.2.1 Product Launches and Product Expansions:
10.6 NONGSHIM AMERICA, INC.
10.6.1 Company Overview
10.6.2 Financial Analysis
10.7 Nasoya Foods USA, LLC
10.7.1 Company Overview
10.7.2 Recent strategies and developments:
10.7.2.1 Product Launches and Product Expansions:
10.8 CJ CheilJedang Corporation (Annie Chun’s, Inc.)
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Segmental and Regional Analysis
10.8.4 Research & Development Expenses
10.9 Roland Foods LLC (Vestar Capital Partners)
10.9.1 Company Overview
10.10. Unilever PLC
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Segmental and Regional Analysis
10.10.4 Research & Development Expense
10.10.5 Recent strategies and developments:
10.10.5.1 Product Launches and Product Expansions:
10.10.6 SWOT Analysis

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings