North America Mobile Virtual Network Operator (MVNO) Market Size, Share & Trends Analysis Report By Contract Type (Prepaid MVNO, and Postpaid MVNO), By End-use, By Service Type, By Operational Model, By Type, By Country and Growth Forecast, 2024 - 2031

The North America Mobile Virtual Network Operator (MVNO) Market would witness market growth of 6.6% CAGR during the forecast period (2024-2031).

The US market dominated the North America Mobile Virtual Network Operator (MVNO) Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $24,645.1 million by 2031. The Canada market is experiencing a CAGR of 8.8% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 8% during (2024 - 2031).

The telecommunications landscape has been remarkably transformed over the past few decades, driven by technological advancements, regulatory shifts, and evolving consumer demands. At the heart of this evolution lies the rise of Mobile Virtual Network Operators (MVNOs), a unique segment of the mobile communications industry that has redefined how wireless services are delivered. Unlike traditional Mobile Network Operators (MNOs) that own and operate their physical network infrastructure, MVNOs lease network capacity from these established carriers, allowing them to offer mobile services under their brand without the burden of building or maintaining towers, spectrum, or hardware. This innovative business model has democratized access to mobile connectivity, fostering competition, lowering costs, and opening doors to niche markets that larger operators might overlook.

MVNOs' applications span various industries and consumer needs, making them versatile players in the mobile ecosystem. One of their primary applications is to provide cost-effective mobile services to price-sensitive customers. By leveraging the infrastructure of established MNOs, MVNOs can offer competitive pricing plans without the overhead costs of network maintenance. This has made them particularly popular in prepaid markets, where users seek flexibility and affordability without long-term commitments.

The U.S. has witnessed a surge in mobile payment solutions, including Apple Pay, Google Pay, and digital banking services. MVNOs can integrate fintech solutions, enabling seamless mobile banking and payment transactions. With inflationary pressures and increasing consumer cost-consciousness, demand for affordable MVNO plans is rising. MVNOs are positioned to offer lower-cost alternatives to traditional carriers while maintaining service quality. Many U.S. consumers rely on mobile devices for social media, e-commerce, and entertainment, driving demand for unlimited data plans and app-specific bundles offered by MVNOs. In conclusion, Canada and the U.S. are witnessing strong digital transformation trends fuelling market growth.

Based on Contract Type, the market is segmented into Prepaid MVNO, and Postpaid MVNO. Based on End-use, the market is segmented into Consumer, and Enterprise. Based on Service Type, the market is segmented into 4G MVNO, 5G MVNO, and Other Service Type. Based on Operational Model, the market is segmented into Full MVNO, Reseller MVNO, and Service Operator MVNO. Based on Type, the market is segmented into Discount, Migrant, Retail, Telecom, M2M, Roaming, Media, and Other Type. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

  • Deutsche Telekom AG
  • Verizon Communications Inc.
  • AT&T Inc.
  • Boost Mobile
  • Consumer Cellular, Inc.
  • Red Pocket
  • Lyca Mobile
  • FreenetAG
North America Mobile Virtual Network Operator (MVNO) Market Report Segmentation

By Contract Type
  • Prepaid MVNO
  • Postpaid MVNO
By End-use
  • Consumer
  • Enterprise
By Service Type
  • 4G MVNO
  • 5G MVNO
  • Other Service Type
By Operational Model
  • Full MVNO
  • Reseller MVNO
  • Service Operator MVNO
By Type
  • Discount
  • Migrant
  • Retail
  • Telecom
  • M2M
  • Roaming
  • Media
  • Other Type
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Mobile Virtual Network Operator (MVNO) Market, by Contract Type
1.4.2 North America Mobile Virtual Network Operator (MVNO) Market, by End-use
1.4.3 North America Mobile Virtual Network Operator (MVNO) Market, by Service Type
1.4.4 North America Mobile Virtual Network Operator (MVNO) Market, by Operational Model
1.4.5 North America Mobile Virtual Network Operator (MVNO) Market, by Type
1.4.6 North America Mobile Virtual Network Operator (MVNO) Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. North America Mobile Virtual Network Operator (MVNO) Market by Contract Type
4.1 North America Prepaid MVNO Market by Region
4.2 North America Postpaid MVNO Market by Region
Chapter 5. North America Mobile Virtual Network Operator (MVNO) Market by End-use
5.1 North America Consumer Market by Region
5.2 North America Enterprise Market by Region
Chapter 6. North America Mobile Virtual Network Operator (MVNO) Market by Service Type
6.1 North America 4G MVNO Market by Country
6.2 North America 5G MVNO Market by Country
6.3 North America Other Service Type Market by Country
Chapter 7. North America Mobile Virtual Network Operator (MVNO) Market by Operational Model
7.1 North America Full MVNO Market by Country
7.2 North America Reseller MVNO Market by Country
7.3 North America Service Operator MVNO Market by Country
Chapter 8. North America Mobile Virtual Network Operator (MVNO) Market by Type
8.1 North America Discount Market by Country
8.2 North America Migrant Market by Country
8.3 North America Retail Market by Country
8.4 North America Telecom Market by Country
8.5 North America M2M Market by Country
8.6 North America Roaming Market by Country
8.7 North America Media Market by Country
8.8 North America Other Type Market by Country
Chapter 9. North America Mobile Virtual Network Operator (MVNO) Market by Country
9.1 US Mobile Virtual Network Operator (MVNO) Market
9.1.1 US Mobile Virtual Network Operator (MVNO) Market by Contract Type
9.1.2 US Mobile Virtual Network Operator (MVNO) Market by End-use
9.1.3 US Mobile Virtual Network Operator (MVNO) Market by Service Type
9.1.4 US Mobile Virtual Network Operator (MVNO) Market by Operational Model
9.1.5 US Mobile Virtual Network Operator (MVNO) Market by Type
9.2 Canada Mobile Virtual Network Operator (MVNO) Market
9.2.1 Canada Mobile Virtual Network Operator (MVNO) Market by Contract Type
9.2.2 Canada Mobile Virtual Network Operator (MVNO) Market by End-use
9.2.3 Canada Mobile Virtual Network Operator (MVNO) Market by Service Type
9.2.4 Canada Mobile Virtual Network Operator (MVNO) Market by Operational Model
9.2.5 Canada Mobile Virtual Network Operator (MVNO) Market by Type
9.3 Mexico Mobile Virtual Network Operator (MVNO) Market
9.3.1 Mexico Mobile Virtual Network Operator (MVNO) Market by Contract Type
9.3.2 Mexico Mobile Virtual Network Operator (MVNO) Market by End-use
9.3.3 Mexico Mobile Virtual Network Operator (MVNO) Market by Service Type
9.3.4 Mexico Mobile Virtual Network Operator (MVNO) Market by Operational Model
9.3.5 Mexico Mobile Virtual Network Operator (MVNO) Market by Type
9.4 Rest of North America Mobile Virtual Network Operator (MVNO) Market
9.4.1 Rest of North America Mobile Virtual Network Operator (MVNO) Market by Contract Type
9.4.2 Rest of North America Mobile Virtual Network Operator (MVNO) Market by End-use
9.4.3 Rest of North America Mobile Virtual Network Operator (MVNO) Market by Service Type
9.4.4 Rest of North America Mobile Virtual Network Operator (MVNO) Market by Operational Model
9.4.5 Rest of North America Mobile Virtual Network Operator (MVNO) Market by Type
Chapter 10. Company Profiles
10.1 Deutsche Telekom AG
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expense
10.1.5 SWOT Analysis
10.2 Verizon Communications, Inc.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental Analysis
10.2.4 SWOT Analysis
10.3 AT&T, Inc.
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Research & Development Expense
10.3.5 SWOT Analysis
10.4 Boost Mobile
10.4.1 Company Overview
10.5 Consumer Cellular, Inc.
10.5.1 Company Overview
10.6 Red Pocket
10.6.1 Company Overview
10.7 Lyca Mobile
10.7.1 Company Overview
10.8 FreenetAG
10.8.1 Company Overview

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings