
Europe Cognitive Analytics Market Size, Share & Trends Analysis Report By Deployment Type (On-premise and Cloud), By Type, By Application, By Organization Size, By Vertical, By Country and Growth Forecast, 2024 - 2031
Description
Europe Cognitive Analytics Market Size, Share & Trends Analysis Report By Deployment Type (On-premise and Cloud), By Type, By Application, By Organization Size, By Vertical, By Country and Growth Forecast, 2024 - 2031
The Europe Cognitive Analytics Market would witness market growth of 30.0% CAGR during the forecast period (2024-2031).
The Germany market dominated the Europe Cognitive Analytics Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $2,156.2 million by 2031. The UK market is exhibiting a CAGR of 28.9% during (2024 - 2031). Additionally, The France market would experience a CAGR of 31.1% during (2024 - 2031).
In the retail and e-commerce industries, these analytics enhances the customer experience by analyzing consumer behaviour, preferences, and purchase history. These insights enable personalized marketing campaigns, optimized inventory management, and targeted sales strategies. Cognitive systems also assist in identifying market trends and consumer sentiments, allowing businesses to adapt to changing customer demands in real-time.
The finance sector has widely adopted these analytics for fraud detection, risk management, and regulatory compliance. By analyzing financial transactions, behavioral data, and historical trends, cognitive systems can identify unusual patterns, potentially fraudulent activities, or emerging risks. Additionally, these analytics is used in credit scoring, market forecasting, and providing personalized financial advice, making financial services more accessible and efficient for customers.
The increasing growth of the Education Technology (EdTech) sector in the UK and the significant investments in smart manufacturing technologies in Germany are expected to impact this market growth in both countries considerably. In the UK, the EdTech sector, with over 1,000 active companies generating £3.7 billion to £4.0 billion in gross value added (GVA) in 2021, continues to experience rapid growth. Meanwhile, the move towards smart manufacturing technologies in Germany, with an annual investment of EUR 10 billion (USD 10.52 billion), including a significant focus on the automotive industry, is expected to drive substantial demand for these analytics solutions. German manufacturers already heavily invest in digital transformation, with 75% of companies across various industries implementing digital solutions. In conclusion, the EdTech sector in the UK and the smart manufacturing initiatives in Germany will create a strong demand for cognitive analytics, supporting innovation and driving growth in the market.
Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Type, the market is segmented into Tools and Services (Managed Services and Professional Services). Based on Application, the market is segmented into Sales & Marketing, Fraud & Risk Management, Asset Maintenance, Supply Chain Management, and Other Application. Based on Organization Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on Vertical, the market is segmented into BFSI, Retail & Consumer Goods, Energy & Utilities, Healthcare, Telecom & IT, Government, Education, and Other Vertical. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- IBM Corporation
- Oracle Corporation
- SAP SE
- Microsoft Corporation
- SAS Institute Inc.
- Cisco Systems, Inc.
- TIBCO Software, Inc. (Vista Equity Partners Management, LLC)
- Salesforce, Inc.
- Google LLC (Alphabet Inc.)
- Hewlett Packard Enterprise Company
By Deployment Type
- On-premise
- Cloud
- Tools
- Services
- Managed Services
- Professional Services
- Sales & Marketing
- Fraud & Risk Management
- Asset Maintenance
- Supply Chain Management
- Other Application
- Large Enterprises
- Small & Medium Enterprises
- BFSI
- Retail & Consumer Goods
- Energy & Utilities
- Healthcare
- Telecom & IT
- Government
- Education
- Other Vertical
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Table of Contents
172 Pages
- Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 Europe Cognitive Analytics Market, by Deployment Type
- 1.4.2 Europe Cognitive Analytics Market, by Type
- 1.4.3 Europe Cognitive Analytics Market, by Application
- 1.4.4 Europe Cognitive Analytics Market, by Organization Size
- 1.4.5 Europe Cognitive Analytics Market, by Vertical
- 1.4.6 Europe Cognitive Analytics Market, by Country
- 1.5 Methodology for the research
- Chapter 2. Market at a Glance
- 2.1 Key Highlights
- Chapter 3. Market Overview
- 3.1 Introduction
- 3.1.1 Overview
- 3.1.1.1 Market Composition and Scenario
- 3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges
- Chapter 4. Competition Analysis - Global
- 4.1 KBV Cardinal Matrix
- 4.2 Recent Industry Wide Strategic Developments
- 4.2.1 Partnerships, Collaborations and Agreements
- 4.2.2 Product Launches and Product Expansions
- 4.2.3 Acquisition and Mergers
- 4.3 Market Share Analysis, 2023
- 4.4 Top Winning Strategies
- 4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
- 4.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2020, Mar – 2024, May) Leading Players
- 4.5 Porter Five Forces Analysis
- Chapter 5. Europe Cognitive Analytics Market by Deployment Type
- 5.1 Europe On-premise Market by Country
- 5.2 Europe Cloud Market by Country
- Chapter 6. Europe Cognitive Analytics Market by Type
- 6.1 Europe Tools Market by Country
- 6.2 Europe Services Market by Country
- 6.3 Europe Cognitive Analytics Market by Services Type
- 6.3.1 Europe Managed Services Market by Country
- 6.3.2 Europe Professional Services Market by Country
- Chapter 7. Europe Cognitive Analytics Market by Application
- 7.1 Europe Sales & Marketing Market by Country
- 7.2 Europe Fraud & Risk Management Market by Country
- 7.3 Europe Asset Maintenance Market by Country
- 7.4 Europe Supply Chain Management Market by Country
- 7.5 Europe Other Application Market by Country
- Chapter 8. Europe Cognitive Analytics Market by Organization Size
- 8.1 Europe Large Enterprises Market by Country
- 8.2 Europe Small & Medium Enterprises Market by Country
- Chapter 9. Europe Cognitive Analytics Market by Vertical
- 9.1 Europe BFSI Market by Country
- 9.2 Europe Retail & Consumer Goods Market by Country
- 9.3 Europe Energy & Utilities Market by Country
- 9.4 Europe Healthcare Market by Country
- 9.5 Europe Telecom & IT Market by Country
- 9.6 Europe Government Market by Country
- 9.7 Europe Education Market by Country
- 9.8 Europe Other Vertical Market by Country
- Chapter 10. Europe Cognitive Analytics Market by Country
- 10.1 Germany Cognitive Analytics Market
- 10.1.1 Germany Cognitive Analytics Market by Deployment Type
- 10.1.2 Germany Cognitive Analytics Market by Type
- 10.1.2.1 Germany Cognitive Analytics Market by Services Type
- 10.1.3 Germany Cognitive Analytics Market by Application
- 10.1.4 Germany Cognitive Analytics Market by Organization Size
- 10.1.5 Germany Cognitive Analytics Market by Vertical
- 10.2 UK Cognitive Analytics Market
- 10.2.1 UK Cognitive Analytics Market by Deployment Type
- 10.2.2 UK Cognitive Analytics Market by Type
- 10.2.2.1 UK Cognitive Analytics Market by Services Type
- 10.2.3 UK Cognitive Analytics Market by Application
- 10.2.4 UK Cognitive Analytics Market by Organization Size
- 10.2.5 UK Cognitive Analytics Market by Vertical
- 10.3 France Cognitive Analytics Market
- 10.3.1 France Cognitive Analytics Market by Deployment Type
- 10.3.2 France Cognitive Analytics Market by Type
- 10.3.2.1 France Cognitive Analytics Market by Services Type
- 10.3.3 France Cognitive Analytics Market by Application
- 10.3.4 France Cognitive Analytics Market by Organization Size
- 10.3.5 France Cognitive Analytics Market by Vertical
- 10.4 Russia Cognitive Analytics Market
- 10.4.1 Russia Cognitive Analytics Market by Deployment Type
- 10.4.2 Russia Cognitive Analytics Market by Type
- 10.4.2.1 Russia Cognitive Analytics Market by Services Type
- 10.4.3 Russia Cognitive Analytics Market by Application
- 10.4.4 Russia Cognitive Analytics Market by Organization Size
- 10.4.5 Russia Cognitive Analytics Market by Vertical
- 10.5 Spain Cognitive Analytics Market
- 10.5.1 Spain Cognitive Analytics Market by Deployment Type
- 10.5.2 Spain Cognitive Analytics Market by Type
- 10.5.2.1 Spain Cognitive Analytics Market by Services Type
- 10.5.3 Spain Cognitive Analytics Market by Application
- 10.5.4 Spain Cognitive Analytics Market by Organization Size
- 10.5.5 Spain Cognitive Analytics Market by Vertical
- 10.6 Italy Cognitive Analytics Market
- 10.6.1 Italy Cognitive Analytics Market by Deployment Type
- 10.6.2 Italy Cognitive Analytics Market by Type
- 10.6.2.1 Italy Cognitive Analytics Market by Services Type
- 10.6.3 Italy Cognitive Analytics Market by Application
- 10.6.4 Italy Cognitive Analytics Market by Organization Size
- 10.6.5 Italy Cognitive Analytics Market by Vertical
- 10.7 Rest of Europe Cognitive Analytics Market
- 10.7.1 Rest of Europe Cognitive Analytics Market by Deployment Type
- 10.7.2 Rest of Europe Cognitive Analytics Market by Type
- 10.7.2.1 Rest of Europe Cognitive Analytics Market by Services Type
- 10.7.3 Rest of Europe Cognitive Analytics Market by Application
- 10.7.4 Rest of Europe Cognitive Analytics Market by Organization Size
- 10.7.5 Rest of Europe Cognitive Analytics Market by Vertical
- Chapter 11. Company Profiles
- 11.1 IBM Corporation
- 11.1.1 Company Overview
- 11.1.2 Financial Analysis
- 11.1.3 Regional & Segmental Analysis
- 11.1.4 Research & Development Expenses
- 11.1.5 Recent strategies and developments:
- 11.1.5.1 Acquisition & Mergers:
- 11.1.6 SWOT Analysis
- 11.2 Microsoft Corporation
- 11.2.1 Company Overview
- 11.2.2 Financial Analysis
- 11.2.3 Segmental and Regional Analysis
- 11.2.4 Research & Development Expenses
- 11.2.5 Recent strategies and developments:
- 11.2.5.1 Partnerships, Collaborations, and Agreements:
- 11.2.6 SWOT Analysis
- 11.3 Oracle Corporation
- 11.3.1 Company Overview
- 11.3.2 Financial Analysis
- 11.3.3 Segmental and Regional Analysis
- 11.3.4 Research & Development Expense
- 11.3.5 Recent strategies and developments:
- 11.3.5.1 Partnerships, Collaborations & Agreements:
- 11.3.5.2 Product Launches and Product Expansions:
- 11.3.6 SWOT Analysis
- 11.4 SAP SE
- 11.4.1 Company Overview
- 11.4.2 Financial Analysis
- 11.4.3 Regional Analysis
- 11.4.4 Research & Development Expense
- 11.4.5 Recent strategies and developments:
- 11.4.5.1 Partnerships, Collaborations, and Agreements:
- 11.4.5.2 Product Launches and Product Expansions:
- 11.4.6 SWOT Analysis
- 11.5 SAS Institute, Inc.
- 11.5.1 Company Overview
- 11.5.2 Recent strategies and developments:
- 11.5.2.1 Partnerships, Collaborations, and Agreements:
- 11.5.3 SWOT Analysis
- 11.6 Salesforce, Inc.
- 11.6.1 Company Overview
- 11.6.2 Financial Analysis
- 11.6.3 Regional Analysis
- 11.6.4 Research & Development Expenses
- 11.6.5 Recent strategies and developments:
- 11.6.5.1 Partnerships, Collaborations, and Agreements:
- 11.6.6 SWOT Analysis
- 11.7 Cisco Systems, Inc.
- 11.7.1 Company Overview
- 11.7.2 Financial Analysis
- 11.7.3 Regional Analysis
- 11.7.4 Research & Development Expense
- 11.7.5 Recent strategies and developments:
- 11.7.5.1 Acquisition and Mergers:
- 11.7.6 SWOT Analysis
- 11.8 Tibco Software, Inc. (Vista Equity Partners Management, LLC)
- 11.8.1 Company Overview
- 11.8.2 Recent strategies and developments:
- 11.8.2.1 Acquisition and Mergers:
- 11.8.3 SWOT Analysis
- 11.9 Google LLC (Alphabet Inc.)
- 11.9.1 Company Overview
- 11.9.2 Financial Analysis
- 11.9.3 Segmental and Regional Analysis
- 11.9.4 Research & Development Expense
- 11.9.5 Recent strategies and developments:
- 11.9.5.1 Partnerships, Collaborations, and Agreements:
- 11.9.5.2 Acquisition and Mergers:
- 11.9.6 SWOT Analysis
- 11.10. Hewlett Packard Enterprise Company
- 11.10.1 Company Overview
- 11.10.2 Financial Analysis
- 11.10.3 Segmental and Regional Analysis
- 11.10.4 Research & Development Expense
- 11.10.5 SWOT Analysis
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