veterinary dental health market report size, share, growth drivers, trends, opportunities & forecast 2025–2030
Description
Veterinary Dental Health Market Overview
The Veterinary Dental Health Market is valued at USD 8.2 billion, based on a five-year historical analysis. This growth is primarily driven by increasing pet ownership, rising awareness of pet dental health, and advancements in veterinary dental technologies. The growing trend of preventive healthcare for pets, coupled with the introduction of innovative oral care products and services, has led to a surge in demand for dental products and services, contributing significantly to the market's expansion.
Key players in this market include the United States, Canada, and Germany, which dominate due to their high pet ownership rates and well-established veterinary care systems. The presence of advanced veterinary practices and a growing emphasis on pet wellness in these regions further solidifies their leadership in the veterinary dental health market. North America holds the largest share, accounting for over 40% of the global market.
In 2023, the American Veterinary Medical Association (AVMA) issued updated "AVMA Guidelines for Veterinary Dental Procedures," emphasizing the importance of regular dental check-ups for pets. This regulatory instrument, issued by the American Veterinary Medical Association in 2023, establishes standards for dental care, including recommendations for routine oral examinations, professional dental cleanings, and the use of anesthesia to ensure animal welfare and procedural efficacy. These guidelines aim to enhance the standard of care in veterinary practices, ensuring that dental health is prioritized in routine veterinary visits, thereby improving overall pet health outcomes.
Veterinary Dental Health Market Segmentation
By Animal Type:
This segmentation includes various companion animals that require dental care, primarily focusing on dogs, cats, and other companion animals. The increasing awareness among pet owners regarding the importance of dental health is driving the demand for dental products and services across these animal types. Dogs represent the largest segment due to their higher population and greater susceptibility to dental diseases, followed by cats and other companion animals.
The segment for dogs dominates the market due to their higher population and the increasing trend of pet owners investing in their dental health. Dogs are more prone to dental issues, which drives the demand for specialized dental products and services. Additionally, the growing trend of pet humanization has led owners to seek advanced dental care solutions for their canine companions, further solidifying this segment's leadership.
By Product Type:
This segmentation encompasses various dental care products and services, including oral care products, dental chews and treats, dental equipment, and veterinary dental services. The increasing focus on preventive dental care and the introduction of natural ingredient-based products are driving the demand for these products.
The oral care products segment leads the market, driven by the increasing awareness of pet dental hygiene and the availability of a wide range of products tailored for different pet needs. Pet owners are increasingly purchasing these products to maintain their pets' dental health at home, contributing to the segment's growth. Additionally, the convenience and effectiveness of these products, especially those with natural ingredients, make them a preferred choice among pet owners.
Veterinary Dental Health Market Competitive Landscape
The Veterinary Dental Health Market is characterized by a dynamic mix of regional and international players. Leading participants such as Hill's Pet Nutrition, Inc., Virbac S.A., PetIQ, Inc., Vetoquinol S.A., Zoetis Inc., Dechra Pharmaceuticals plc, Merck Animal Health, Elanco Animal Health Incorporated, PetSafe (Radio Systems Corporation), Vet's Best (Tevra
ands), Nylabone (Central Garden & Pet Company), TropiClean (Cosmos Corporation), VetIQ (M&C Specialties, part of Mark & Chappell Ltd.), Sentry Pet Care (Sergeant's Pet Care Products, Inc.), PetSmile (Petsmile, Inc.) contribute to innovation, geographic expansion, and service delivery in this space.
Hill's Pet Nutrition, Inc.
1907
Topeka, Kansas, USA
Virbac S.A.
1968
Carros, France
PetIQ, Inc.
2010
Boise, Idaho, USA
Vetoquinol S.A.
1933
Lure, France
Zoetis Inc.
1952
Parsippany, New Jersey, USA
Company
Establishment Year
Headquarters
Group Size (Large, Medium, or Small as per industry convention)
Revenue (USD, latest fiscal year)
Revenue Growth Rate (CAGR, 3-5 years)
Market Share (%)
Geographic Presence (No. of countries/regions)
Product Portfolio
eadth (No. of SKUs or categories)
Veterinary Dental Health Market Industry Analysis
Growth Drivers
Increasing Pet Ownership:
The number of pet owners in None has surged, with approximately 70% of households owning at least one pet as of in future, translating to over 10 million households. This rise in pet ownership correlates with increased spending on veterinary services, including dental care, which is projected to reach USD 1.6 billion in future. The growing emotional bond between pets and owners drives demand for comprehensive dental health services, enhancing overall pet well-being.
Rising Awareness of Pet Dental Health:
Educational campaigns and veterinary outreach have significantly raised awareness about the importance of dental health in pets. In None, 65% of pet owners now recognize dental disease as a critical health issue, leading to a 32% increase in dental check-ups and treatments. This heightened awareness is expected to contribute to a projected 22% growth in dental health-related expenditures, reflecting a shift towards preventive care and regular veterinary visits.
Advancements in Veterinary Dental Technologies:
The veterinary dental sector is witnessing rapid technological advancements, including the introduction of digital radiography and minimally invasive surgical techniques. In None, the adoption of these technologies has increased by 42% among veterinary practices, enhancing diagnostic accuracy and treatment outcomes. This trend is expected to drive a 27% increase in the number of dental procedures performed, as veterinarians can offer more effective and less invasive options to pet owners.
Market Challenges
High Cost of Veterinary Dental Procedures:
The financial burden of veterinary dental care remains a significant challenge for pet owners in None. The average cost of dental procedures can range from USD 320 to USD 1,600, depending on the complexity of the treatment. This high cost often leads to delayed care, with 42% of pet owners postponing necessary dental treatments due to financial constraints, ultimately impacting pet health and well-being.
Lack of Awareness Among Pet Owners:
Despite rising awareness, a substantial portion of pet owners in None still lacks knowledge about the importance of regular dental care. Approximately 52% of pet owners do not schedule annual dental check-ups, leading to untreated dental diseases. This gap in awareness poses a challenge for veterinary practices, as they must invest in educational initiatives to inform pet owners about the critical role of dental health in overall pet care.
Veterinary Dental Health Market Future Outlook
The future of the veterinary dental health market in None appears promising, driven by ongoing trends in pet humanization and the integration of advanced technologies in veterinary practices. As pet owners increasingly view their pets as family members, the demand for high-quality dental care is expected to rise. Additionally, the growth of e-commerce platforms for veterinary products will facilitate easier access to dental care solutions, further enhancing market dynamics and encouraging preventive care practices among pet owners.
Market Opportunities
Expansion of Veterinary Clinics:
The establishment of new veterinary clinics in underserved areas presents a significant opportunity for the veterinary dental health market. With over 210 new clinics projected to open in None by in future, access to dental care will improve, leading to increased service utilization and enhanced pet health outcomes.
Introduction of Innovative Dental Products:
The market for innovative dental products, such as dental chews and at-home care kits, is expanding rapidly. With a projected increase in sales of these products by 37% in None, companies that invest in research and development of effective dental care solutions will likely capture a larger share of the market, meeting the growing demand for preventive care.
Please Note: It will take 5-7 business days to complete the report upon order confirmation.
The Veterinary Dental Health Market is valued at USD 8.2 billion, based on a five-year historical analysis. This growth is primarily driven by increasing pet ownership, rising awareness of pet dental health, and advancements in veterinary dental technologies. The growing trend of preventive healthcare for pets, coupled with the introduction of innovative oral care products and services, has led to a surge in demand for dental products and services, contributing significantly to the market's expansion.
Key players in this market include the United States, Canada, and Germany, which dominate due to their high pet ownership rates and well-established veterinary care systems. The presence of advanced veterinary practices and a growing emphasis on pet wellness in these regions further solidifies their leadership in the veterinary dental health market. North America holds the largest share, accounting for over 40% of the global market.
In 2023, the American Veterinary Medical Association (AVMA) issued updated "AVMA Guidelines for Veterinary Dental Procedures," emphasizing the importance of regular dental check-ups for pets. This regulatory instrument, issued by the American Veterinary Medical Association in 2023, establishes standards for dental care, including recommendations for routine oral examinations, professional dental cleanings, and the use of anesthesia to ensure animal welfare and procedural efficacy. These guidelines aim to enhance the standard of care in veterinary practices, ensuring that dental health is prioritized in routine veterinary visits, thereby improving overall pet health outcomes.
Veterinary Dental Health Market Segmentation
By Animal Type:
This segmentation includes various companion animals that require dental care, primarily focusing on dogs, cats, and other companion animals. The increasing awareness among pet owners regarding the importance of dental health is driving the demand for dental products and services across these animal types. Dogs represent the largest segment due to their higher population and greater susceptibility to dental diseases, followed by cats and other companion animals.
The segment for dogs dominates the market due to their higher population and the increasing trend of pet owners investing in their dental health. Dogs are more prone to dental issues, which drives the demand for specialized dental products and services. Additionally, the growing trend of pet humanization has led owners to seek advanced dental care solutions for their canine companions, further solidifying this segment's leadership.
By Product Type:
This segmentation encompasses various dental care products and services, including oral care products, dental chews and treats, dental equipment, and veterinary dental services. The increasing focus on preventive dental care and the introduction of natural ingredient-based products are driving the demand for these products.
The oral care products segment leads the market, driven by the increasing awareness of pet dental hygiene and the availability of a wide range of products tailored for different pet needs. Pet owners are increasingly purchasing these products to maintain their pets' dental health at home, contributing to the segment's growth. Additionally, the convenience and effectiveness of these products, especially those with natural ingredients, make them a preferred choice among pet owners.
Veterinary Dental Health Market Competitive Landscape
The Veterinary Dental Health Market is characterized by a dynamic mix of regional and international players. Leading participants such as Hill's Pet Nutrition, Inc., Virbac S.A., PetIQ, Inc., Vetoquinol S.A., Zoetis Inc., Dechra Pharmaceuticals plc, Merck Animal Health, Elanco Animal Health Incorporated, PetSafe (Radio Systems Corporation), Vet's Best (Tevra
ands), Nylabone (Central Garden & Pet Company), TropiClean (Cosmos Corporation), VetIQ (M&C Specialties, part of Mark & Chappell Ltd.), Sentry Pet Care (Sergeant's Pet Care Products, Inc.), PetSmile (Petsmile, Inc.) contribute to innovation, geographic expansion, and service delivery in this space.
Hill's Pet Nutrition, Inc.
1907
Topeka, Kansas, USA
Virbac S.A.
1968
Carros, France
PetIQ, Inc.
2010
Boise, Idaho, USA
Vetoquinol S.A.
1933
Lure, France
Zoetis Inc.
1952
Parsippany, New Jersey, USA
Company
Establishment Year
Headquarters
Group Size (Large, Medium, or Small as per industry convention)
Revenue (USD, latest fiscal year)
Revenue Growth Rate (CAGR, 3-5 years)
Market Share (%)
Geographic Presence (No. of countries/regions)
Product Portfolio
eadth (No. of SKUs or categories)
Veterinary Dental Health Market Industry Analysis
Growth Drivers
Increasing Pet Ownership:
The number of pet owners in None has surged, with approximately 70% of households owning at least one pet as of in future, translating to over 10 million households. This rise in pet ownership correlates with increased spending on veterinary services, including dental care, which is projected to reach USD 1.6 billion in future. The growing emotional bond between pets and owners drives demand for comprehensive dental health services, enhancing overall pet well-being.
Rising Awareness of Pet Dental Health:
Educational campaigns and veterinary outreach have significantly raised awareness about the importance of dental health in pets. In None, 65% of pet owners now recognize dental disease as a critical health issue, leading to a 32% increase in dental check-ups and treatments. This heightened awareness is expected to contribute to a projected 22% growth in dental health-related expenditures, reflecting a shift towards preventive care and regular veterinary visits.
Advancements in Veterinary Dental Technologies:
The veterinary dental sector is witnessing rapid technological advancements, including the introduction of digital radiography and minimally invasive surgical techniques. In None, the adoption of these technologies has increased by 42% among veterinary practices, enhancing diagnostic accuracy and treatment outcomes. This trend is expected to drive a 27% increase in the number of dental procedures performed, as veterinarians can offer more effective and less invasive options to pet owners.
Market Challenges
High Cost of Veterinary Dental Procedures:
The financial burden of veterinary dental care remains a significant challenge for pet owners in None. The average cost of dental procedures can range from USD 320 to USD 1,600, depending on the complexity of the treatment. This high cost often leads to delayed care, with 42% of pet owners postponing necessary dental treatments due to financial constraints, ultimately impacting pet health and well-being.
Lack of Awareness Among Pet Owners:
Despite rising awareness, a substantial portion of pet owners in None still lacks knowledge about the importance of regular dental care. Approximately 52% of pet owners do not schedule annual dental check-ups, leading to untreated dental diseases. This gap in awareness poses a challenge for veterinary practices, as they must invest in educational initiatives to inform pet owners about the critical role of dental health in overall pet care.
Veterinary Dental Health Market Future Outlook
The future of the veterinary dental health market in None appears promising, driven by ongoing trends in pet humanization and the integration of advanced technologies in veterinary practices. As pet owners increasingly view their pets as family members, the demand for high-quality dental care is expected to rise. Additionally, the growth of e-commerce platforms for veterinary products will facilitate easier access to dental care solutions, further enhancing market dynamics and encouraging preventive care practices among pet owners.
Market Opportunities
Expansion of Veterinary Clinics:
The establishment of new veterinary clinics in underserved areas presents a significant opportunity for the veterinary dental health market. With over 210 new clinics projected to open in None by in future, access to dental care will improve, leading to increased service utilization and enhanced pet health outcomes.
Introduction of Innovative Dental Products:
The market for innovative dental products, such as dental chews and at-home care kits, is expanding rapidly. With a projected increase in sales of these products by 37% in None, companies that invest in research and development of effective dental care solutions will likely capture a larger share of the market, meeting the growing demand for preventive care.
Please Note: It will take 5-7 business days to complete the report upon order confirmation.
Table of Contents
87 Pages
- 1. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Overview
- 1.1. Definition and Scope
- 1.2. Market Taxonomy
- 1.3. Market Growth Rate
- 1.4. Market Segmentation Overview
- 2. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Size (in USD Bn), 2019–2024
- 2.1. Historical Market Size
- 2.2. Year-on-Year Growth Analysis
- 2.3. Key Market Developments and Milestones
- 3. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Analysis
- 3.1. Growth Drivers
- 3.1.1 Increasing Pet Ownership
- 3.1.2 Rising Awareness of Pet Dental Health
- 3.1.3 Advancements in Veterinary Dental Technologies
- 3.1.4 Growth in Veterinary Practices
- 3.2. Restraints
- 3.2.1 High Cost of Veterinary Dental Procedures
- 3.2.2 Lack of Awareness Among Pet Owners
- 3.2.3 Limited Availability of Specialized Veterinary Dentists
- 3.2.4 Regulatory Hurdles in Veterinary Products
- 3.3. Opportunities
- 3.3.1 Expansion of Veterinary Clinics
- 3.3.2 Introduction of Innovative Dental Products
- 3.3.3 Growth in Pet Insurance Coverage
- 3.3.4 Increasing Demand for Preventive Care
- 3.4. Trends
- 3.4.1 Rise in Pet Humanization
- 3.4.2 Integration of Technology in Veterinary Practices
- 3.4.3 Growth of E-commerce in Veterinary Products
- 3.4.4 Focus on Sustainable and Natural Products
- 3.5. Government Regulation
- 3.5.1 Veterinary Practice Act Compliance
- 3.5.2 Regulations on Veterinary Dental Products
- 3.5.3 Animal Welfare Standards
- 3.5.4 Licensing Requirements for Veterinary Dentists
- 3.6. SWOT Analysis
- 3.7. Stakeholder Ecosystem
- 3.8. Competition Ecosystem
- 4. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Segmentation, 2024
- 4.1. By Animal Type (in Value %)
- 4.1.1 Dogs
- 4.1.2 Cats
- 4.1.3 Other Companion Animals
- 4.1.4 Others
- 4.2. By Product Type (in Value %)
- 4.2.1 Oral Care Products
- 4.2.2 Dental Chews & Treats
- 4.2.3 Dental Equipment
- 4.2.4 Veterinary Dental Services
- 4.3. By Indication (in Value %)
- 4.3.1 Gum Diseases
- 4.3.2 Endodontic Diseases
- 4.3.3 Dental Calculus & Plaque
- 4.3.4 Oral Tumors
- 4.4. By End-User (in Value %)
- 4.4.1 Veterinary Clinics
- 4.4.2 Animal Hospitals
- 4.4.3 Pet Owners
- 4.4.4 Research Institutions
- 4.5. By Distribution Channel (in Value %)
- 4.5.1 Veterinary Hospitals & Clinics
- 4.5.2 Online Retail/E-commerce
- 4.5.3 Pet Specialty Stores
- 4.5.4 Pharmacies
- 4.6. By Geographic Region (in Value %)
- 4.6.1 North America
- 4.6.2 Europe
- 4.6.3 Asia-Pacific
- 4.6.4 Latin America
- 4.6.5 Middle East & Africa
- 5. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Cross Comparison
- 5.1. Detailed Profiles of Major Companies
- 5.1.1 Hill's Pet Nutrition, Inc.
- 5.1.2 Virbac S.A.
- 5.1.3 PetIQ, Inc.
- 5.1.4 Vetoquinol S.A.
- 5.1.5 Zoetis Inc.
- 5.2. Cross Comparison Parameters
- 5.2.1 Revenue
- 5.2.2 Market Share
- 5.2.3 Geographic Presence
- 5.2.4 Product Portfolio Breadth
- 5.2.5 R&D Investment as % of Revenue
- 6. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Regulatory Framework
- 6.1. Veterinary Standards
- 6.2. Compliance Requirements and Audits
- 6.3. Certification Processes
- 7. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Future Size (in USD Bn), 2025–2030
- 7.1. Future Market Size Projections
- 7.2. Key Factors Driving Future Market Growth
- 8. veterinary dental health size, share, growth drivers, trends, opportunities & – Market Future Segmentation, 2030
- 8.1. By Animal Type (in Value %)
- 8.2. By Product Type (in Value %)
- 8.3. By Indication (in Value %)
- 8.4. By End-User (in Value %)
- 8.5. By Distribution Channel (in Value %)
- 8.6. By Geographic Region (in Value %)
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