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Vietnam healthcare digital signage market report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

Publisher Ken Research
Published Oct 28, 2025
Length 84 Pages
SKU # AMPS20597551

Description

Vietnam Healthcare Digital Signage Market Overview

The Vietnam Healthcare Digital Signage Market is valued at USD 110 million, based on a five-year historical analysis. This growth is primarily driven by the increasing adoption of digital technologies in healthcare facilities, which enhance patient engagement and streamline communication. The rising demand for real-time information, interactive solutions, and dynamic content in hospitals and clinics has significantly contributed to the market's expansion, supported by ongoing investments in digital infrastructure and display technologies .

Key cities such as Ho Chi Minh City and Hanoi dominate the market due to their high population density and concentration of healthcare facilities. These urban areas are experiencing rapid technological advancements and significant investments in healthcare infrastructure, making them prime locations for digital signage solutions in patient information systems, wayfinding, and emergency alerts .

The Ministry of Health issued Circular No. 54/2017/TT-BYT, which mandates the implementation of electronic health records and digital communication systems in hospitals. This regulation, enforced nationwide, has accelerated the adoption of digital signage solutions for patient education, information dissemination, and compliance with digital transformation objectives in healthcare .

Vietnam Healthcare Digital Signage Market Segmentation

By Type:

The market is segmented into various types of digital signage solutions, including LCD/Plasma Displays, LED Displays, OLED Displays, Projection Screens, Interactive Kiosks, Video Walls, Digital Menu Boards, Wayfinding Solutions, and Others. Each of these sub-segments addresses specific needs within healthcare settings, such as patient education, wayfinding, and real-time communication .

By Solution Type:

The market is further divided into Hardware and Software solutions. Hardware includes the physical displays and devices used for digital signage, while Software encompasses the content management systems and applications that drive the digital signage solutions. Hardware continues to dominate due to the ongoing modernization of healthcare infrastructure and the need for robust, reliable display systems .

Vietnam Healthcare Digital Signage Market Competitive Landscape

The Vietnam Healthcare Digital Signage Market is characterized by a dynamic mix of regional and international players. Leading participants such as Samsung Electronics Co., Ltd., LG Electronics Inc., NEC Corporation,
ightSign, LLC, Scala, Inc., Cisco Systems, Inc., Panasonic Corporation, ViewSonic Corporation, Sharp Corporation, AOPEN Inc., Signagelive, Omnivex Corporation, Four Winds Interactive, Navori Labs SA, Intuiface, Net & Com Integrated Telecom, Vodatel Integrated Solutions Vietnam Co., Ltd., Sony Corporation, Advantech Co., Ltd., FPT Information System (FPT IS) contribute to innovation, geographic expansion, and service delivery in this space.

Samsung Electronics Co., Ltd.

1969

Seoul, South Korea

LG Electronics Inc.

1958

Seoul, South Korea

NEC Corporation

1899

Tokyo, Japan


ightSign, LLC

2002

California, USA

Scala, Inc.

1987

Pennsylvania, USA

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate (Healthcare Digital Signage Segment, Vietnam)

Market Penetration Rate (Healthcare Installations/Locations in Vietnam)

Customer Retention Rate (Healthcare Clients)

Average Deal Size (USD, Healthcare Projects)

Product Portfolio
eadth (Number of Healthcare-Specific Solutions)

Vietnam Healthcare Digital Signage Market Industry Analysis

Growth Drivers

Increasing Adoption of Digital Solutions:

The Vietnamese healthcare sector is witnessing a significant shift towards digital solutions, with an estimated 60% of hospitals implementing some form of digital signage in future. This transition is driven by the need for efficient communication and information dissemination, as the Ministry of Health reported a 25% increase in digital health initiatives in the past year. The growing reliance on technology enhances operational efficiency and patient experience, making digital signage a vital component of modern healthcare facilities.

Rising Demand for Patient Engagement Tools:

As patient-centered care becomes a priority, the demand for tools that enhance patient engagement is surging. In Vietnam, over 70% of healthcare providers are investing in interactive digital signage solutions to improve patient education and satisfaction. The World Health Organization noted that effective communication can lead to a 30% increase in patient adherence to treatment plans, underscoring the importance of engaging patients through innovative digital platforms in healthcare settings.

Government Initiatives Promoting Digital Health:

The Vietnamese government is actively promoting digital health initiatives, with a budget allocation of approximately USD 300 million for digital transformation in healthcare in future. This funding supports the integration of digital signage in hospitals and clinics, aiming to improve healthcare delivery and accessibility. The government's commitment to enhancing healthcare infrastructure is expected to drive the adoption of digital signage solutions, fostering a more informed patient population and streamlined communication processes.

Market Challenges

High Initial Investment Costs:

One of the primary challenges facing the adoption of digital signage in Vietnam's healthcare sector is the high initial investment required. The average cost of implementing a digital signage system can range from USD 15,000 to USD 60,000, depending on the scale and technology used. Many healthcare facilities, particularly smaller clinics, struggle to allocate such funds, which can hinder the widespread adoption of these innovative solutions despite their long-term benefits.

Limited Awareness Among Healthcare Providers:

A significant barrier to the growth of the digital signage market in Vietnam is the limited awareness among healthcare providers regarding the benefits of these technologies. Approximately 40% of healthcare professionals report insufficient knowledge about digital signage capabilities and applications. This lack of understanding can lead to resistance against adopting new technologies, ultimately slowing down the integration of digital solutions in healthcare environments.

Vietnam Healthcare Digital Signage Market Future Outlook

The future of the Vietnam healthcare digital signage market appears promising, driven by ongoing technological advancements and increasing government support. As healthcare providers continue to prioritize patient engagement and communication, the integration of interactive digital displays is expected to rise. Additionally, the growing trend of telemedicine will likely create new avenues for digital signage applications, enhancing patient education and accessibility. Overall, the market is poised for significant growth as stakeholders recognize the value of digital solutions in improving healthcare delivery.

Market Opportunities

Expansion of Telemedicine Services:

The rapid expansion of telemedicine services in Vietnam presents a unique opportunity for digital signage integration. With an estimated 20 million telemedicine consultations projected in future, healthcare facilities can utilize digital signage to provide real-time information and updates, enhancing patient engagement and satisfaction during virtual visits.

Integration with Mobile Health Applications:

The increasing use of mobile health applications among Vietnamese patients offers a significant opportunity for digital signage. By integrating these applications with digital signage systems, healthcare providers can deliver personalized content and health reminders, improving patient adherence to treatment plans and fostering a more informed patient base.

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Table of Contents

84 Pages
1. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Overview
1.1. Definition and Scope
1.2. Market Taxonomy
1.3. Market Growth Rate
1.4. Market Segmentation Overview
2. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Size (in USD Bn), 2019–2024
2.1. Historical Market Size
2.2. Year-on-Year Growth Analysis
2.3. Key Market Developments and Milestones
3. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Analysis
3.1. Growth Drivers
3.1.1. Increasing adoption of digital solutions in healthcare
3.1.2. Rising demand for patient engagement tools
3.1.3. Government initiatives promoting digital health
3.1.4. Technological advancements in display solutions
3.2. Restraints
3.2.1. High initial investment costs
3.2.2. Limited awareness among healthcare providers
3.2.3. Regulatory hurdles in digital content management
3.2.4. Competition from traditional signage solutions
3.3. Opportunities
3.3.1. Expansion of telemedicine services
3.3.2. Integration with mobile health applications
3.3.3. Customization of content for diverse patient demographics
3.3.4. Partnerships with technology providers
3.4. Trends
3.4.1. Shift towards interactive digital displays
3.4.2. Increased focus on patient-centered communication
3.4.3. Use of analytics for content optimization
3.4.4. Growth of cloud-based digital signage solutions
3.5. Government Regulation
3.5.1. Compliance with health information privacy laws
3.5.2. Standards for digital advertising in healthcare
3.5.3. Guidelines for content accuracy and reliability
3.5.4. Regulations on electronic health records integration
3.6. SWOT Analysis
3.7. Stakeholder Ecosystem
3.8. Competition Ecosystem
4. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Segmentation, 2024
4.1. By Type (in Value %)
4.1.1. LCD/Plasma Displays
4.1.2. LED Displays
4.1.3. OLED Displays
4.1.4. Projection Screens
4.1.5. Others
4.2. By Solution Type (in Value %)
4.2.1. Hardware
4.2.2. Software
4.3. By End-User (in Value %)
4.3.1. Hospitals
4.3.2. Clinics
4.3.3. Pharmacies
4.3.4. Health Insurance Providers
4.3.5. Others
4.4. By Application (in Value %)
4.4.1. Patient Education
4.4.2. Wayfinding
4.4.3. Health Promotions
4.4.4. Emergency Notifications
4.5. By Distribution Channel (in Value %)
4.5.1. Direct Sales
4.5.2. Online Sales
4.5.3. Distributors
4.5.4. Others
4.6. By Region (in Value %)
4.6.1. Northern Vietnam
4.6.2. Central Vietnam
4.6.3. Southern Vietnam
4.6.4. Urban Areas
4.6.5. Rural Areas
5. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Cross Comparison
5.1. Detailed Profiles of Major Companies
5.1.1. Samsung Electronics Co., Ltd.
5.1.2. LG Electronics Inc.
5.1.3. NEC Corporation
5.1.4. BrightSign, LLC
5.1.5. Scala, Inc.
5.2. Cross Comparison Parameters
5.2.1. Revenue Growth Rate
5.2.2. Market Penetration Rate
5.2.3. Customer Retention Rate
5.2.4. Average Deal Size (USD)
5.2.5. Product Portfolio Breadth
6. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Regulatory Framework
6.1. Compliance Requirements and Audits
6.2. Certification Processes
7. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Future Size (in USD Bn), 2025–2030
7.1. Future Market Size Projections
7.2. Key Factors Driving Future Market Growth
8. Vietnam healthcare digital signage Size, Share, Growth Drivers, Trends, Opportunities & – Market Future Segmentation, 2030
8.1. By Type (in Value %)
8.2. By Solution Type (in Value %)
8.3. By End-User (in Value %)
8.4. By Application (in Value %)
8.5. By Distribution Channel (in Value %)
8.6. By Region (in Value %)
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