Vietnam hazelnut market report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030
Description
Vietnam Hazelnut Market Overview
The Vietnam Hazelnut Market is valued at USD 85 million, based on a five-year historical analysis. This growth is primarily driven by increasing consumer demand for healthy snacks, the rising popularity of hazelnuts in confectionery and baking, and a robust trend in premium nut imports. The market has seen a surge in imports, especially from Thailand and Turkey, reflecting the growing interest in hazelnut products among Vietnamese consumers.
Key market hubs include Ho Chi Minh City, Hanoi, and Da Nang, which dominate due to their advanced distribution networks and high population density. These cities serve as major centers for food processing and retail, facilitating
oad availability of hazelnut products. Urbanization and rising disposable income in these regions continue to drive market expansion, with premium nut products gaining traction among health-conscious consumers.
In 2023, the Vietnamese government enacted Decision No. 19/2023/QD-TTg issued by the Prime Minister, which introduced targeted subsidies and technical support for domestic hazelnut cultivation and processing. This regulation mandates minimum quality standards for locally produced hazelnuts and provides financial incentives for farmers and processors, aiming to strengthen local production and reduce reliance on imports.
Vietnam Hazelnut Market Segmentation
By Type:
The Vietnam hazelnut market is segmented into raw hazelnuts, roasted hazelnuts, hazelnut oil, hazelnut butter, hazelnut flour, hazelnut paste, hazelnut meal, and others. Roasted hazelnuts remain the most popular due to their enhanced flavor and versatility in culinary applications. The healthy snacking trend has also increased demand for hazelnut butter and oil, which are perceived as nutritious alternatives to conventional spreads and cooking oils. Hazelnut flour and paste are increasingly used in bakery and confectionery segments, reflecting
oader adoption in food manufacturing.
By End-User:
The end-user segmentation includes food and beverage manufacturers, retail consumers, bakeries and confectioneries, restaurants, cafes, hotels (HORECA), and food service distributors. Food and beverage manufacturers lead the market, driven by increased incorporation of hazelnuts in chocolates, snacks, and health foods. Retail consumers are also a significant segment, with demand rising for healthy and premium nut products. Bakeries and confectioneries are expanding their use of hazelnut ingredients, while HORECA and food service distributors support
oader market penetration.
Vietnam Hazelnut Market Competitive Landscape
The Vietnam Hazelnut Market is characterized by a dynamic mix of regional and international players. Leading participants such as Olam Food Ingredients Vietnam Ltd., Vinanuts Food JSC, Lafooco (Long An Food Processing Export JSC), Intimex Group JSC, Hapro (Hanoi Trade Corporation), LTP Import Export B.V., Tanifood (Thanh Thanh Cong Group), Vinapro Production & Import Export Co., Ltd., Binh Minh Nut Company, Golden Nuts Vietnam Co., Ltd., Barry Callebaut Vietnam Ltd., Ferrero Asia Ltd. (Vietnam Representative Office), Intersnack Vietnam Co., Ltd., Nutifood Nutrition Food JSC, Nestlé Vietnam Ltd. contribute to innovation, geographic expansion, and service delivery in this space.
Olam Food Ingredients Vietnam Ltd.
1989
Ho Chi Minh City
Vinanuts Food JSC
2000
Hanoi
Lafooco (Long An Food Processing Export JSC)
2003
Long An
Intimex Group JSC
1995
Ho Chi Minh City
Hapro (Hanoi Trade Corporation)
1990
Hanoi
Company
Establishment Year
Headquarters
Group Size (Large, Medium, or Small as per industry convention)
Revenue (USD, latest fiscal year)
Revenue Growth Rate (YoY %)
Market Share (%)
Import Volume (Metric Tons)
Distribution Network Coverage (Number of Provinces/Cities)
Vietnam Hazelnut Market Industry Analysis
Growth Drivers
Increasing Health Consciousness:
The Vietnamese population is becoming increasingly health-conscious, with a notable rise in the consumption of nuts, including hazelnuts. In future, the health food market in Vietnam is projected to reach approximately $1.8 billion, driven by a growing awareness of the health benefits associated with nut consumption, such as improved heart health and weight management. This trend is supported by the World Health Organization's recommendation to include nuts in a balanced diet, further propelling hazelnut demand.
Rising Demand for Nut-Based Products:
The demand for nut-based products in Vietnam is on the rise, with the market for nut snacks expected to grow significantly. In future, the nut snack segment is anticipated to generate around $350 million in revenue. This growth is fueled by the increasing popularity of hazelnut spreads and snacks, which are gaining traction among consumers seeking convenient and nutritious options. The trend aligns with the
oader global shift towards healthier snacking alternatives.
Expansion of the Food Processing Industry:
Vietnam's food processing industry is experiencing robust growth, with a projected value of $60 billion by future. This expansion is creating new opportunities for hazelnut incorporation into various food products, including baked goods and confectionery. The government's support for food processing initiatives, coupled with rising consumer demand for innovative food products, is driving the integration of hazelnuts into the local market, enhancing their visibility and consumption.
Market Challenges
High Import Tariffs:
The hazelnut market in Vietnam faces significant challenges due to high import tariffs, which can reach up to 20%. These tariffs increase the cost of imported hazelnuts, making them less competitive against locally produced nuts. This situation is exacerbated by the limited domestic production of hazelnuts, which was only around 1,200 tons in future, leading to reliance on imports and hindering market growth potential.
Limited Local Production:
Vietnam's local hazelnut production is minimal, with only about 1,200 tons produced annually, which is insufficient to meet the growing demand. This limited supply forces the country to rely heavily on imports, which can be disrupted by global supply chain issues. The lack of local cultivation initiatives further complicates the situation, as farmers may not have the resources or knowledge to grow hazelnuts effectively, impacting market stability.
Vietnam Hazelnut Market Future Outlook
The future of the hazelnut market in Vietnam appears promising, driven by increasing health awareness and the expansion of the food processing sector. As consumers continue to seek healthier snack options, the demand for hazelnuts is expected to rise. Additionally, the government’s initiatives to support local agriculture may lead to increased domestic production, reducing reliance on imports. Innovations in product development and marketing strategies will likely enhance market penetration, creating a more robust hazelnut industry in Vietnam.
Market Opportunities
Development of Value-Added Products:
There is a significant opportunity for the development of value-added hazelnut products, such as organic hazelnut butter and gluten-free snacks. The organic food market in Vietnam is projected to reach $1.2 billion by future, indicating a growing consumer preference for premium, health-oriented products that can leverage hazelnuts' nutritional benefits.
Increasing Online Sales Channels:
The rise of e-commerce in Vietnam presents a lucrative opportunity for hazelnut sales. Online grocery sales are expected to exceed $6 billion in future, providing a platform for hazelnut
ands to reach a
oader audience. By leveraging digital marketing and online retail strategies, companies can effectively tap into the growing trend of online shopping among Vietnamese consumers.
Please Note: It will take 5-7 business days to complete the report upon order confirmation.
The Vietnam Hazelnut Market is valued at USD 85 million, based on a five-year historical analysis. This growth is primarily driven by increasing consumer demand for healthy snacks, the rising popularity of hazelnuts in confectionery and baking, and a robust trend in premium nut imports. The market has seen a surge in imports, especially from Thailand and Turkey, reflecting the growing interest in hazelnut products among Vietnamese consumers.
Key market hubs include Ho Chi Minh City, Hanoi, and Da Nang, which dominate due to their advanced distribution networks and high population density. These cities serve as major centers for food processing and retail, facilitating
oad availability of hazelnut products. Urbanization and rising disposable income in these regions continue to drive market expansion, with premium nut products gaining traction among health-conscious consumers.
In 2023, the Vietnamese government enacted Decision No. 19/2023/QD-TTg issued by the Prime Minister, which introduced targeted subsidies and technical support for domestic hazelnut cultivation and processing. This regulation mandates minimum quality standards for locally produced hazelnuts and provides financial incentives for farmers and processors, aiming to strengthen local production and reduce reliance on imports.
Vietnam Hazelnut Market Segmentation
By Type:
The Vietnam hazelnut market is segmented into raw hazelnuts, roasted hazelnuts, hazelnut oil, hazelnut butter, hazelnut flour, hazelnut paste, hazelnut meal, and others. Roasted hazelnuts remain the most popular due to their enhanced flavor and versatility in culinary applications. The healthy snacking trend has also increased demand for hazelnut butter and oil, which are perceived as nutritious alternatives to conventional spreads and cooking oils. Hazelnut flour and paste are increasingly used in bakery and confectionery segments, reflecting
oader adoption in food manufacturing.
By End-User:
The end-user segmentation includes food and beverage manufacturers, retail consumers, bakeries and confectioneries, restaurants, cafes, hotels (HORECA), and food service distributors. Food and beverage manufacturers lead the market, driven by increased incorporation of hazelnuts in chocolates, snacks, and health foods. Retail consumers are also a significant segment, with demand rising for healthy and premium nut products. Bakeries and confectioneries are expanding their use of hazelnut ingredients, while HORECA and food service distributors support
oader market penetration.
Vietnam Hazelnut Market Competitive Landscape
The Vietnam Hazelnut Market is characterized by a dynamic mix of regional and international players. Leading participants such as Olam Food Ingredients Vietnam Ltd., Vinanuts Food JSC, Lafooco (Long An Food Processing Export JSC), Intimex Group JSC, Hapro (Hanoi Trade Corporation), LTP Import Export B.V., Tanifood (Thanh Thanh Cong Group), Vinapro Production & Import Export Co., Ltd., Binh Minh Nut Company, Golden Nuts Vietnam Co., Ltd., Barry Callebaut Vietnam Ltd., Ferrero Asia Ltd. (Vietnam Representative Office), Intersnack Vietnam Co., Ltd., Nutifood Nutrition Food JSC, Nestlé Vietnam Ltd. contribute to innovation, geographic expansion, and service delivery in this space.
Olam Food Ingredients Vietnam Ltd.
1989
Ho Chi Minh City
Vinanuts Food JSC
2000
Hanoi
Lafooco (Long An Food Processing Export JSC)
2003
Long An
Intimex Group JSC
1995
Ho Chi Minh City
Hapro (Hanoi Trade Corporation)
1990
Hanoi
Company
Establishment Year
Headquarters
Group Size (Large, Medium, or Small as per industry convention)
Revenue (USD, latest fiscal year)
Revenue Growth Rate (YoY %)
Market Share (%)
Import Volume (Metric Tons)
Distribution Network Coverage (Number of Provinces/Cities)
Vietnam Hazelnut Market Industry Analysis
Growth Drivers
Increasing Health Consciousness:
The Vietnamese population is becoming increasingly health-conscious, with a notable rise in the consumption of nuts, including hazelnuts. In future, the health food market in Vietnam is projected to reach approximately $1.8 billion, driven by a growing awareness of the health benefits associated with nut consumption, such as improved heart health and weight management. This trend is supported by the World Health Organization's recommendation to include nuts in a balanced diet, further propelling hazelnut demand.
Rising Demand for Nut-Based Products:
The demand for nut-based products in Vietnam is on the rise, with the market for nut snacks expected to grow significantly. In future, the nut snack segment is anticipated to generate around $350 million in revenue. This growth is fueled by the increasing popularity of hazelnut spreads and snacks, which are gaining traction among consumers seeking convenient and nutritious options. The trend aligns with the
oader global shift towards healthier snacking alternatives.
Expansion of the Food Processing Industry:
Vietnam's food processing industry is experiencing robust growth, with a projected value of $60 billion by future. This expansion is creating new opportunities for hazelnut incorporation into various food products, including baked goods and confectionery. The government's support for food processing initiatives, coupled with rising consumer demand for innovative food products, is driving the integration of hazelnuts into the local market, enhancing their visibility and consumption.
Market Challenges
High Import Tariffs:
The hazelnut market in Vietnam faces significant challenges due to high import tariffs, which can reach up to 20%. These tariffs increase the cost of imported hazelnuts, making them less competitive against locally produced nuts. This situation is exacerbated by the limited domestic production of hazelnuts, which was only around 1,200 tons in future, leading to reliance on imports and hindering market growth potential.
Limited Local Production:
Vietnam's local hazelnut production is minimal, with only about 1,200 tons produced annually, which is insufficient to meet the growing demand. This limited supply forces the country to rely heavily on imports, which can be disrupted by global supply chain issues. The lack of local cultivation initiatives further complicates the situation, as farmers may not have the resources or knowledge to grow hazelnuts effectively, impacting market stability.
Vietnam Hazelnut Market Future Outlook
The future of the hazelnut market in Vietnam appears promising, driven by increasing health awareness and the expansion of the food processing sector. As consumers continue to seek healthier snack options, the demand for hazelnuts is expected to rise. Additionally, the government’s initiatives to support local agriculture may lead to increased domestic production, reducing reliance on imports. Innovations in product development and marketing strategies will likely enhance market penetration, creating a more robust hazelnut industry in Vietnam.
Market Opportunities
Development of Value-Added Products:
There is a significant opportunity for the development of value-added hazelnut products, such as organic hazelnut butter and gluten-free snacks. The organic food market in Vietnam is projected to reach $1.2 billion by future, indicating a growing consumer preference for premium, health-oriented products that can leverage hazelnuts' nutritional benefits.
Increasing Online Sales Channels:
The rise of e-commerce in Vietnam presents a lucrative opportunity for hazelnut sales. Online grocery sales are expected to exceed $6 billion in future, providing a platform for hazelnut
ands to reach a
oader audience. By leveraging digital marketing and online retail strategies, companies can effectively tap into the growing trend of online shopping among Vietnamese consumers.
Please Note: It will take 5-7 business days to complete the report upon order confirmation.
Table of Contents
88 Pages
- 1. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Overview
- 1.1. Definition and Scope
- 1.2. Market Taxonomy
- 1.3. Market Growth Rate
- 1.4. Market Segmentation Overview
- 2. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Size (in USD Bn), 2019–2024
- 2.1. Historical Market Size
- 2.2. Year-on-Year Growth Analysis
- 2.3. Key Market Developments and Milestones
- 3. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Analysis
- 3.1. Growth Drivers
- 3.1.1. Increasing Health Consciousness
- 3.1.2. Rising Demand for Nut-Based Products
- 3.1.3. Expansion of the Food Processing Industry
- 3.1.4. Growth in Export Opportunities
- 3.2. Restraints
- 3.2.1. High Import Tariffs
- 3.2.2. Limited Local Production
- 3.2.3. Supply Chain Disruptions
- 3.2.4. Competition from Other Nuts
- 3.3. Opportunities
- 3.3.1. Development of Value-Added Products
- 3.3.2. Increasing Online Sales Channels
- 3.3.3. Collaborations with Local Farmers
- 3.3.4. Growing Vegan and Plant-Based Trends
- 3.4. Trends
- 3.4.1. Rising Popularity of Organic Hazelnuts
- 3.4.2. Innovative Packaging Solutions
- 3.4.3. Focus on Sustainable Sourcing
- 3.4.4. Increased Use in Confectionery Products
- 3.5. Government Regulation
- 3.5.1. Food Safety Standards
- 3.5.2. Import Regulations
- 3.5.3. Agricultural Subsidies
- 3.5.4. Trade Agreements
- 3.6. SWOT Analysis
- 3.7. Stakeholder Ecosystem
- 3.8. Competition Ecosystem
- 4. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Segmentation, 2024
- 4.1. By Type (in Value %)
- 4.1.1. Raw Hazelnuts
- 4.1.2. Roasted Hazelnuts
- 4.1.3. Hazelnut Oil
- 4.1.4. Hazelnut Butter
- 4.1.5. Others
- 4.2. By End-User (in Value %)
- 4.2.1. Food & Beverage Manufacturers
- 4.2.2. Retail Consumers
- 4.2.3. Bakeries and Confectioneries
- 4.2.4. Restaurants, Cafes, and Hotels (HORECA)
- 4.3. By Sales Channel (in Value %)
- 4.3.1. Online Retail
- 4.3.2. Supermarkets & Hypermarkets
- 4.3.3. Specialty Stores
- 4.3.4. Wholesale Distributors
- 4.4. By Price Range (in Value %)
- 4.4.1. Premium
- 4.4.2. Mid-Range
- 4.4.3. Budget
- 4.5. By Packaging Type (in Value %)
- 4.5.1. Bulk Packaging
- 4.5.2. Retail Packaging
- 4.5.3. Eco-Friendly Packaging
- 4.6. By Geographic Distribution (in Value %)
- 4.6.1. Northern Vietnam
- 4.6.2. Central Vietnam
- 4.6.3. Southern Vietnam
- 5. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Cross Comparison
- 5.1. Detailed Profiles of Major Companies
- 5.1.1. Olam Food Ingredients Vietnam Ltd.
- 5.1.2. Vinanuts Food JSC
- 5.1.3. Lafooco (Long An Food Processing Export JSC)
- 5.1.4. Intimex Group JSC
- 5.1.5. Hapro (Hanoi Trade Corporation)
- 5.2. Cross Comparison Parameters
- 5.2.1. Revenue (USD, latest fiscal year)
- 5.2.2. Market Share (%)
- 5.2.3. Import Volume (Metric Tons)
- 5.2.4. Distribution Network Coverage (Number of Provinces/Cities)
- 5.2.5. Product Portfolio Breadth (Number of SKUs/Variants)
- 6. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Regulatory Framework
- 6.1. Food Safety Standards
- 6.2. Compliance Requirements and Audits
- 6.3. Certification Processes
- 7. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Future Size (in USD Bn), 2025–2030
- 7.1. Future Market Size Projections
- 7.2. Key Factors Driving Future Market Growth
- 8. Vietnam hazelnut Size, Share, Growth Drivers, Trends, Opportunities & – Market Future Segmentation, 2030
- 8.1. By Type (in Value %)
- 8.2. By End-User (in Value %)
- 8.3. By Sales Channel (in Value %)
- 8.4. By Price Range (in Value %)
- 8.5. By Packaging Type (in Value %)
- 8.6. By Geographic Distribution (in Value %)
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