Report cover image

Philippines Luggage & Bags Retail Market

Publisher Ken Research
Published Oct 02, 2025
Length 83 Pages
SKU # AMPS20591812

Description

Philippines Luggage & Bags Retail Market Overview

The Philippines Luggage & Bags Retail Market is valued at approximately

USD 900 million

, based on a five-year historical analysis. This growth is primarily driven by increasing disposable incomes, a rise in domestic and international travel, and a growing trend towards fashion and lifestyle products among consumers. The market has seen a significant uptick in demand for both functional and stylish luggage options, catering to a diverse consumer base .

Metro Manila, Cebu, and Davao are the dominant cities in the Philippines Luggage & Bags Retail Market. Metro Manila, being the capital, serves as a commercial hub with a high concentration of retail outlets and international brands. Cebu and Davao follow due to their growing urbanization and increasing tourism, which boosts the demand for luggage and bags .

The "Tourism Act of 2009" (Republic Act No. 9593), issued by the Congress of the Philippines, provides the legal framework for promoting sustainable tourism and enhancing the travel experience. This regulation encourages local businesses, including luggage retailers, to adopt eco-friendly practices and products, aligning with global sustainability trends and consumer preferences. Under this act, businesses are incentivized to support sustainable tourism development, which includes the use of environmentally friendly materials and responsible sourcing .

Philippines Luggage & Bags Retail Market Segmentation

By Type:

The luggage and bags market can be segmented into various types, including Hard Luggage, Soft Luggage, Backpacks, Handbags, Business Bags, Duffel Bags, Travel Accessories, and Others. Each of these subsegments caters to different consumer needs and preferences, with specific trends influencing their popularity .

The

Soft Luggage

subsegment is currently dominating the market due to its lightweight, flexible nature, and the increasing preference for casual travel. Consumers are gravitating towards soft luggage for its ease of storage and versatility, making it suitable for both short trips and long journeys. Additionally, the rise of e-commerce has facilitated access to a variety of soft luggage options, further boosting its popularity. The trend towards travel convenience and comfort is expected to keep this subsegment at the forefront of the market .

By End-User:

The market can be segmented based on end-users into Individual Consumers, Corporate Clients, Educational Institutions, and Government Agencies. Each segment has distinct purchasing behaviors and requirements, influencing the types of products that are in demand .

Individual Consumers

represent the largest segment in the luggage and bags market, driven by the increasing trend of travel and leisure activities. The rise in disposable income and the growing middle class in the Philippines have led to a surge in personal travel, thereby increasing the demand for various types of luggage. This segment is characterized by a diverse range of preferences, from budget-friendly options to premium brands, reflecting the varied consumer base in the country .

Philippines Luggage & Bags Retail Market Competitive Landscape

The Philippines Luggage & Bags Retail Market is characterized by a dynamic mix of regional and international players. Leading participants such as Samsonite Philippines, American Tourister, Hawk Bags, The North Face, Herschel Supply Co., Delsey Paris, Osprey, Targus, Kipling, Travel Club (Primer Group of Companies), Secosana, Adidas, Nike, Roxy, Victorinox contribute to innovation, geographic expansion, and service delivery in this space.

Samsonite Philippines

1910

Manila, Philippines

American Tourister

1933

Manila, Philippines

Hawk Bags

1995

Manila, Philippines

The North Face

1966

San Francisco, USA

Herschel Supply Co.

2009

Vancouver, Canada

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue (PHP or USD, latest available)

Revenue Growth Rate (YoY %)

Market Share (%)

Number of Retail Outlets (Philippines)

Online Sales Penetration (%)

Philippines Luggage & Bags Retail Market Industry Analysis

Growth Drivers

Increasing Travel and Tourism:

The Philippines welcomed approximately 8.26 million international tourists in future, a significant rebound from the pandemic. This surge in travel is projected to continue, driven by the government's target of 12 million visitors in future. The growing influx of tourists directly boosts the demand for luggage and bags, as travelers seek quality products for their journeys, thereby enhancing retail sales in this sector.

Rising Disposable Income:

The Philippines' GDP per capita is expected to reach around $4,200 in future, reflecting a steady increase in disposable income. As consumers have more financial freedom, they are more likely to invest in quality luggage and bags. This trend is particularly evident among the middle class, which is projected to grow to 12 million households in future, further driving demand for premium products in the retail market.

Growing E-commerce Adoption:

E-commerce sales in the Philippines are projected to reach $20 billion in future, driven by increased internet penetration and mobile usage. This shift towards online shopping is transforming the luggage and bags retail landscape, allowing consumers to access a wider variety of products. Retailers are capitalizing on this trend by enhancing their online presence, which is expected to significantly boost sales and market reach in the coming years.

Market Challenges

Intense Competition:

The luggage and bags retail market in the Philippines is characterized by fierce competition, with numerous local and international brands vying for market share. Major players like Samsonite and local brands such as Aloha Bags are constantly innovating to attract consumers. This competitive landscape can lead to price wars, which may erode profit margins and challenge smaller retailers' sustainability in the market.

Fluctuating Raw Material Prices:

The luggage manufacturing sector is heavily reliant on raw materials such as plastics and textiles, which have seen price volatility due to global supply chain disruptions. For instance, the price of polyester, a key material, has increased by 15% in the past year. These fluctuations can significantly impact production costs, forcing retailers to either absorb costs or pass them on to consumers, potentially affecting sales.

Philippines Luggage & Bags Retail Market Future Outlook

The Philippines luggage and bags retail market is poised for significant growth, driven by increasing travel, rising disposable incomes, and the expansion of e-commerce. As consumers become more environmentally conscious, brands that prioritize sustainability will likely gain a competitive edge. Additionally, the integration of technology in retail, such as augmented reality for virtual try-ons, is expected to enhance customer experiences, further propelling market growth in the coming years.

Market Opportunities

Expansion of Online Retail:

With e-commerce projected to grow significantly, retailers have the opportunity to enhance their online platforms. By investing in user-friendly websites and mobile applications, brands can reach a broader audience, particularly younger consumers who prefer online shopping, thus increasing sales and brand loyalty.

Customization and Personalization Trends:

The demand for personalized products is on the rise, with consumers seeking unique luggage options. Retailers can capitalize on this trend by offering customization services, such as monogramming or bespoke designs, which can enhance customer satisfaction and differentiate brands in a competitive market.

Please Note: It will take 5-7 business days to complete the report upon order confirmation.

Table of Contents

83 Pages
1. Philippines Luggage & Bags Retail Market Overview
1.1. Definition and Scope
1.2. Market Taxonomy
1.3. Market Growth Rate
1.4. Market Segmentation Overview
2. Philippines Luggage & Bags Retail Market Size (in USD Bn), 2019–2024
2.1. Historical Market Size
2.2. Year-on-Year Growth Analysis
2.3. Key Market Developments and Milestones
3. Philippines Luggage & Bags Retail Market Analysis
3.1. Growth Drivers
3.1.1 Increasing Travel and Tourism
3.1.2 Rising Disposable Income
3.1.3 Growing E-commerce Adoption
3.1.4 Demand for Sustainable Products
3.2. Restraints
3.2.1 Intense Competition
3.2.2 Fluctuating Raw Material Prices
3.2.3 Counterfeit Products
3.2.4 Economic Uncertainty
3.3. Opportunities
3.3.1 Expansion of Online Retail
3.3.2 Customization and Personalization Trends
3.3.3 Collaborations with Local Artisans
3.3.4 Growth in Eco-friendly Product Lines
3.4. Trends
3.4.1 Shift Towards Minimalist Designs
3.4.2 Increased Focus on Brand Storytelling
3.4.3 Rise of Smart Luggage
3.4.4 Integration of Technology in Retail
3.5. Government Regulation
3.5.1 Import Tariffs on Luggage
3.5.2 Consumer Protection Laws
3.5.3 Environmental Regulations
3.5.4 Trade Agreements
3.6. SWOT Analysis
3.7. Stakeholder Ecosystem
3.8. Competition Ecosystem
4. Philippines Luggage & Bags Retail Market Segmentation, 2024
4.1. By Type (in Value %)
4.1.1 Hard Luggage
4.1.2 Soft Luggage
4.1.3 Backpacks
4.1.4 Handbags
4.1.5 Business Bags
4.1.6 Duffel Bags
4.1.7 Travel Accessories
4.1.8 Others
4.2. By End-User (in Value %)
4.2.1 Individual Consumers
4.2.2 Corporate Clients
4.2.3 Educational Institutions
4.2.4 Government Agencies
4.3. By Sales Channel (in Value %)
4.3.1 Hypermarkets/Supermarkets
4.3.2 Specialty Retailers
4.3.3 Online Retailers
4.3.4 Department Stores
4.3.5 Brick-and-Mortar Stores
4.4. By Price Range (in Value %)
4.4.1 Budget
4.4.2 Mid-range
4.4.3 Premium
4.5. By Brand Type (in Value %)
4.5.1 Local Brands
4.5.2 International Brands
4.5.3 Private Labels
4.6. By Material (in Value %)
4.6.1 Polyester
4.6.2 Nylon
4.6.3 Leather
4.6.4 Canvas
4.6.5 Recycled/Eco-friendly Materials
4.7. By Usage Occasion (in Value %)
4.7.1 Business Travel
4.7.2 Leisure Travel
4.7.3 Daily Commute
4.7.4 Special Events
5. Philippines Luggage & Bags Retail Market Cross Comparison
5.1. Detailed Profiles of Major Companies
5.1.1 Samsonite Philippines
5.1.2 American Tourister
5.1.3 Hawk Bags
5.1.4 The North Face
5.1.5 Herschel Supply Co.
5.2. Cross Comparison Parameters
5.2.1 Revenue (PHP or USD, latest available)
5.2.2 Market Share (%)
5.2.3 Number of Retail Outlets (Philippines)
5.2.4 Online Sales Penetration (%)
5.2.5 Sustainability Initiatives (Y/N, brief description)
6. Philippines Luggage & Bags Retail Market Regulatory Framework
6.1. Compliance Requirements and Audits
6.2. Certification Processes
7. Philippines Luggage & Bags Retail Market Future Size (in USD Bn), 2025–2030
7.1. Future Market Size Projections
7.2. Key Factors Driving Future Market Growth
8. Philippines Luggage & Bags Retail Market Future Segmentation, 2030
8.1. By Type (in Value %)
8.2. By End-User (in Value %)
8.3. By Sales Channel (in Value %)
8.4. By Price Range (in Value %)
8.5. By Brand Type (in Value %)
8.6. By Material (in Value %)
Disclaimer
Contact Us
How Do Licenses Work?
Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.