India Electric Two-Wheeler Market Overview
The India Electric Two-Wheeler market, currently valued at USD 1.16 million, has seen considerable growth driven by increasing fuel prices, government incentives, and heightened environmental consciousness among consumers. As cities across India grapple with pollution and traffic congestion, the push towards eco-friendly transport solutions has led to a surge in demand for electric two-wheelers. Government policies such as the Faster Adoption and Manufacturing of Hybrid and Electric Vehicles (FAME II) scheme have further accelerated market growth, making electric two-wheelers an attractive option for both urban and rural consumers.
Cities like Bengaluru, Delhi, and Pune are leading the market due to their higher levels of urbanization, availability of charging infrastructure, and government-backed initiatives aimed at reducing vehicular emissions. Bengaluru, for example, is home to several key electric vehicle (EV) startups and enjoys a supportive ecosystem, while Delhi has introduced policies to curb pollution, making electric two-wheelers an ideal alternative for daily commuters. Pune's adoption is driven by its role as a hub for last-mile delivery services, further supporting the demand for electric two-wheelers in commercial use.
The Indian governments FAME II (Faster Adoption and Manufacturing of Hybrid and Electric Vehicles) scheme is a critical part of Indias strategy to promote electric vehicle (EV) adoption. Launched in 2019 and extended until 2024, the scheme provides subsidies for electric two-wheeler purchases. Over 850,000 electric two-wheelers have benefited from this program as of 2024. The scheme has allocated INR 10,000 crore, primarily for incentivizing manufacturers to produce affordable EVs and develop supporting infrastructure, such as public charging stations. Under FAME II, customers receive up to INR 15,000 per k Wh subsidy on electric two-wheelers.
India Electric Two-Wheeler Market Segmentation
Indias electric two-wheeler market is segmented by vehicle type and by battery type.
By Vehicle Type: The market is segmented by vehicle type into electric scooters, electric motorcycles, and electric mopeds. Among these, electric scooters have a dominant market share due to their affordability, ease of use, and lower maintenance costs compared to electric motorcycles. Brands like Hero Electric and Ola Electric have capitalized on the demand for short-distance, cost-effective transportation, especially in densely populated cities where scooters are a preferred choice for daily commuting.
By Battery Type: The market is also segmented by battery type into Lithium-Ion and Lead-Acid batteries. Lithium-Ion batteries hold a commanding market share due to their longer lifespan, faster charging times, and higher energy density. This segments dominance is further bolstered by government initiatives promoting the use of Lithium-Ion technology over Lead-Acid, which is considered outdated and less efficient. Consumers and manufacturers alike prefer Lithium-Ion batteries for their performance and overall value.
India Electric Two-Wheeler Market Competitive Landscape
The India Electric Two-Wheeler market is dominated by a few key players, including both legacy manufacturers and emerging startups. Companies like Hero Electric and Ather Energy have established themselves as front-runners in the electric scooter segment, while brands like Bajaj and TVS are leveraging their extensive dealer networks to penetrate deeper into the market. Furthermore, the rise of Ola Electric as a disruptor with large-scale production capabilities has added competitive pressure, forcing traditional companies to innovate and expand their product lines.
Company
Establishment Year
Headquarters
Production Capacity
Battery Technology
Sales Network
Hero Electric
1956
New Delhi
Ather Energy
2013
Bengaluru
Bajaj Auto
1945
Pune
Ola Electric
2017
Bengaluru
TVS Motor Company
1978
Hosur
India Electric Two-Wheeler Industry Analysis
Growth Drivers
Government Subsidies and Incentives: The Indian government has implemented several incentive schemes to boost the adoption of electric two-wheelers. Under the FAME II scheme, INR 10,000 crore has been allocated for electric vehicle (EV) adoption, specifically offering subsidies for two-wheeler manufacturers. In 2024, more than 850,000 electric two-wheelers were subsidized by the government. Additionally, several states, including Delhi, Maharashtra, and Karnataka, have offered tax rebates and incentives, pushing electric vehicle sales forward. The financial push from government initiatives has been key in driving consumer interest in electric two-wheelers.
Increasing Fuel Prices: India has seen a significant rise in fuel prices, with petrol prices exceeding INR 110 per liter in some metro cities in 2024. This sharp rise in fuel costs has caused many daily commuters to shift towards electric two-wheelers, which offer far lower running costs. An electric two-wheeler can run at INR 15-20 per charge for a range of 70 km, making it a highly cost-effective alternative. With volatile global fuel markets, the adoption of electric two-wheelers in urban areas has spiked, making cost savings a critical driver.
Source
Rising Environmental Awareness: Increased awareness of environmental sustainability has led to greater adoption of electric vehicles, particularly two-wheelers. The Indian government has committed to reducing carbon emissions by 33-35% from 2005 levels by 2030. In 2024, the country has pushed for greener urban mobility, and public initiatives have encouraged environmentally conscious purchasing decisions. This rising awareness, combined with the visible pollution reduction efforts in large cities, has been instrumental in increasing the number of electric two-wheelers on the roads, contributing to cleaner air quality.
Market Challenges
High Initial Costs of EVs: The initial cost of electric two-wheelers remains a key challenge for widespread adoption. In 2024, the average cost of an electric two-wheeler in India stands at INR 90,000-150,000, which is significantly higher than traditional gasoline-powered scooters. Although subsidies are available, many middle- and low-income consumers are still hesitant to make the switch due to the higher upfront costs. Additionally, financing options for EVs are less accessible compared to traditional vehicles, further limiting the potential buyer base.
Limited Charging Infrastructure: As of 2024, India has around 8,000 publicly available charging stations, which is insufficient to meet the demands of the growing electric two-wheeler population. Most of these charging points are concentrated in urban areas, leaving vast rural regions underserved. The lack of reliable and widespread charging infrastructure has been a significant deterrent for potential EV buyers, especially for long-distance commuters or those in tier-2 and tier-3 cities where charging facilities are scarce.
India Electric Two-Wheeler Market Future Outlook
Over the next five years, the India Electric Two-Wheeler market is poised to witness significant expansion driven by technological advancements, increasing urbanization, and the ongoing support from the government through subsidies and incentives. The growing concern over environmental sustainability, combined with rising fuel prices, will further push the adoption of electric two-wheelers across the country. This sector is expected to experience robust growth, particularly in metropolitan areas where charging infrastructure and government initiatives are more prevalent.
Future Market Opportunities
Technological Advancements in Battery Systems: Technological innovations in battery systems are creating new opportunities for electric two-wheeler growth. In 2024, lithium-ion batteries dominate the market, offering better energy efficiency and durability compared to older battery technologies. Battery manufacturers are now focusing on increasing the range of electric two-wheelers, with new models offering up to 150 km per charge. Research is also advancing in solid-state batteries, which promise faster charging times and longer lifespans, potentially transforming the market.
Expanding Rural Electrification: Rural electrification efforts in India have significantly improved, with over 98% of villages connected to the grid as of 2024. This expansion offers a massive growth opportunity for electric two-wheeler adoption in rural regions, where access to conventional fuel stations is limited. The governments push for affordable and clean transportation options in these areas has increased interest in electric two-wheelers, which are becoming a viable mode of transport for the rural population.
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