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Global Medical Tourism Market Size, Trend & Opportunity Analysis Report, by Treatment Type (Cardiovascular Treatment, Orthopaedic Treatment, Cosmetic Treatment), Service Provider (Public, Private), and Forecast, 2024–2035

Published Sep 22, 2025
Length 285 Pages
SKU # KAIS20696629

Description

Market Definition and Introduction

The global medical tourism market was valued at USD 41.75 billion in 2024 and is anticipated to reach USD 224.00 billion by 2035, expanding at a CAGR of 16.5% during the forecast period (2024–2035). As healthcare costs in the developed countries continue to rise, what stands out is a reasonable and resolute choice for patients on the search for quality treatment: that is, medical tourism. Not only does the cost advantage attract this industry, but patients can also access advanced treatment options with lesser wait times and on comprehensive packages. Accredited hospitals that operate on a global scale, from countries like India, Thailand, Singapore, and Mexico, are now positioning themselves as centres of excellence equipped with state-of-the-art infrastructure, professionally trained across the globe, and given consideration so that they can attract international patients across different areas of therapy.

Medical tourism is gaining prominence as something that represents the future rather than just an option for healthcare services. With much of the demand anchored on cardiovascular and orthopaedic procedures, a rising trend in cosmetic and elective procedures is stimulating an influx from middle-class aspirations and lifestyle trends across international borders. Affordability, quality assurance, and courteous hospitality create a compelling proposition of value, further modifying patient flows.

Powerful digital health ecosystems have taken shape, encompassing teleconsultation platforms and AI-based diagnostics, to foster a renewed trust in destination countries. Examining treatment options is now done by patients before setting off on their healthcare journeys, and ever since, the packaging together of clinical care with services such as accommodation, leisure, and rehabilitation has made medical tourism set itself apart.' This dynamic transformation guides medical tourism to become one of the fastest-growing verticals within the large healthcare domain.

Recent Developments in the Industry

In a global medical tourism ecosystem, strategic cross-border partnerships strengthen the credibility of hospitals.

In April 2024, Apollo Hospitals in India entered into a strategic partnership with the UK National Health Service (NHS) to facilitate cardiac surgery patient referrals for overseas patients, thereby enhancing procedural credibility and clinical confidence.

The launch of products and services enhances value-based healthcare offerings.

In February 2025, Bumrungrad International Hospital commenced an advanced robotic orthopaedic surgical program for international patients, considerably reducing post-operative recovery times while providing increased accuracy in the procedure.

Regulatory updates drive patient facilitation frameworks across borders.

The European Commission, in September 2024, passed a directive simplifying the insurance claim portability for medical tourists, thus reducing bureaucratic hassles and increasing accessibility for patients seeking treatment in EU-sanctioned facilities.

Capital investments boost healthcare capacities and destination readiness.

In July 2023, Bangkok Dusit Medical Services unveiled its USD 350 million expansion plans for its flagship hospital in Bangkok, extending advanced cancer and cardiovascular care units specifically targeted to international patients.

Expansions dilute the treatment portfolios across competitive hubs.

In March 2025, Fortis Healthcare expanded its medical tourism unit by launching an oncology centre for complex procedures with support in international patient liaison from Africa and the Middle East.

Innovation is changing the patient experience and the long-term sustainability of medical tourism.

In December 2024, a blockchain-based medical records platform was piloted by Seoul National University Hospital to ensure secure cross-border access to health data as a means to facilitate treatment continuity for global patients.

Market Dynamics

The booming need for cheap healthcare gives impetus to cross-border medical tourism.

The huge gap that exists between the prices for treatment in developed countries and the corresponding prices in developing countries makes it very inviting to patients who should go abroad, where the treatment is, on average, available at 30-70% lower costs. Among the treatments that usually sweep in huge volumes of patients are orthopaedic replacements, cardiac bypasses, and cosmetic procedures, such as surgery, with cities like Singapore, Buenos Aires, Bangkok, and many others, all boasting accredited hospitals with world-class treatment. This cost supremacy, coupled with rising exclusions from insurance policies in the home countries of patients, drives the sustainable market growth across the medical tourism industry.

Regulatory compliance and accreditation as trust factors for the patient and the hospital:

While affordability drives volume, trust and safety remain non-negotiable for patients. The introduction of international accreditation systems such as JCI (Joint Commission International) has elevated service standards across leading hospitals. However, compliance requirements pose challenges for smaller facilities, raising operational costs and creating barriers to entry. These measures, though stringent, ultimately strengthen patient confidence and long-term sector stability.

Complications due to cross-border logistics and post-treatment care would complicate uptake.

Almost all patients showing an increased trend are overshadowed by a very thick umbrella of challenges related to cross-border logistics. These include visa approvals, jurisdiction for medical malpractice claims, and continuing care. Patients are usually left with a problem even if they return home because follow-up care is not readily available, which highlights the weak nature of international collaboration frameworks. Resolution of these bottlenecks with telemedicine and bilateral health agreements is important for scalability in the future.

An emerging trend is wellness tourism and elective procedures, which add to the rise in diversifying travel offerings.

Besides the core life-saving surgeries, wellness and elective treatments, such as cosmetic surgeries, infertility therapies, and dental services, are emerging as cash-spinning propositions. Destinations are putting together holistic recovery packages with spa services, yoga retreats, and alternative therapies, enhancing the experience for patients and bringing about repeat business and long-term loyalty.

The new trends in the adoption of technology model medical tourism paths.

From AI-powered diagnoses to robotics in surgery and blockchain-based patient management systems, these are no longer auxiliary innovations but rather the core elements that attract the high-value patients. Hospitals that adopt these technologies not only improve treatment outcomes but also increase patients' confidence in the international care ecosystem. Advanced technology, personalised care, and hospitality in the destination make up the future of medical tourism.

Attractive Opportunities in the Market

Affordable Global Care Access – Demand grows as patients seek treatments at significantly lower costs abroad.
Rising Elective Procedures – Cosmetic and fertility treatments gain popularity with emerging middle-class aspirational spending.
Advanced Tech Integration – AI, robotics, and blockchain reshape cross-border medical tourism experience and trust.
Wellness Tourism Boom – Combining holistic healing with clinical treatments creates lucrative hybrid patient packages.
Insurance Portability Reforms – Streamlined regulations enable patients to claim healthcare coverage overseas more efficiently.
Asia-Pacific Advantage – Cost-efficient hospitals and advanced infrastructure drive regional leadership in medical tourism.
Collaborative Partnerships – Cross-border alliances improve hospital credibility and widen international patient referrals.
Dedicated Oncology Growth – Demand for oncology care grows as hospitals expand treatment portfolios for medical tourists.
Sustainable Facility Expansions – Major investments strengthen hospital readiness to accommodate rising global patient flows.
Eco-Friendly Hospital Standards – Adoption of green hospital certifications boosts appeal to environmentally conscious travellers.

Report Segmentation

By Treatment Type: Cardiovascular Treatment, Orthopaedic Treatment, Cosmetic Treatment

By Service Provider: Public, Private

By Region: North America (U.S., Canada, Mexico), Europe (UK, Germany, France, Spain, Italy, Spain, Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, Rest of Asia-Pacific), LAMEA (Brazil, Argentina, UAE, Saudi Arabia (KSA), Africa Rest of Latin America)

Key Market Players

Apollo Hospitals, Bumrungrad International Hospital, Fortis Healthcare, KPJ Healthcare Berhad, Anadolu Medical Centre, Samitivej Hospitals, Gleneagles Hospitals, Bangkok Dusit Medical Services, Seoul National University Hospital, and Raffles Medical Group.

Report Aspects

Base Year: 2024
Historic Years: 2022, 2023, 2024
Forecast Period: 2024-2035
Report Pages: 293

Dominating Segments

Cardiovascular Treatment Dominates the Medical Tourism Arena with the Rising Burden of Global Cardiac Diseases

High above most of the other things, cardiovascular treatments and especially bypass surgery, valve replacement, or angioplasty will find prominence among medical tourists' issues. Hard-hitting, obvious disease prevalence forces the developed country patients to avail of high-priced services in their own country, promoting cost-effective usage of facilities in the Asia-Pacific and LAMEA. Indian and Thai hospitals have earned reputation points from their famous cardiac surgeons and advanced cath labs, as well as internationally accredited cardiac care facilities. Also, the waiting time experienced in those countries is much longer than that of the Western systems. Services on rehabilitation will integrate with holistic wellness packages, further enhancing the attractiveness of destinations.

The cosmetic treatment segment grows rapidly, fueled by lifestyle I desire and cross-border travel culture.

It is due to growing demand in middle-class aspiration, pricing competition, and access to good practitioners overseas that cosmetic treatments, including plastic surgery, dental aesthetics, and dermatological procedures, are growing exponentially within the medical tourism ecosystem. South Korea and Turkey have become countries with an international reputation as hubs of excellence in conducting cosmetic surgery, particularly in the area of facial reconstruction and hair transplantation. Bundled tourism and treatment experiences have indeed been very attractive to these patients as they can recover unnoticed in a cultural destination while being treated. This is probably really medical tourism, for it puts treatment right in the centre of lifestyle, leisure, and cultural experience.

Private Service Providers at the Last Stage of Major Market Share, Backed by Flexibility, Infrastructure, and Global Accreditation

Private hospitals indeed still dominate medical tourism as they provide the capability of rendering really comprehensive services that are very patient-centred and up to international standards themselves. They have been known in this regard to have excellent personalised care in high technology and rapid administrative processes. They offer everything, from multi-lingual staff, concierge service, and accommodation customised to meet individual patient needs, and other such phenomenal value-added aspects. Most importantly, they are better equipped to apply emerging technologies such as artificial intelligence, robotic surgeries, and blockchains, thereby enhancing confidence and trust among patients in terms of quality outcomes. Public establishments have proven relevant, but a lot of them have the tendency to fall short due to bureaucratic haggling and infrastructural limitations.

Key Takeaways

Cardiac Care Demand – Cardiovascular treatments dominate demand due to rising global prevalence and costly domestic procedures.
Cosmetic Tourism Surge – Elective cosmetic procedures attract aspirational travellers seeking affordability and excellence abroad.
Private Provider Strength – Private hospitals lead medical tourism growth with advanced facilities and patient-centric care.
Asia-Pacific Leadership – Regional cost advantages, quality care, and infrastructure drive fastest growth trajectory.
Tech-Driven Innovation – Robotics, AI, and blockchain redefine trust and efficiency in global treatment delivery.
Regulatory Reforms – Insurance portability and accreditation systems enhance credibility and patient flow.
Wellness Package Appeal – Combining leisure and holistic recovery boosts the attractiveness of destinations.
Capital Investment Push – Hospital expansions and upgrades secure long-term scalability of patient care capacity.
Collaborative Partnerships – Alliances with global healthcare providers elevate hospital standing and credibility.
Sustainable Growth Models – Eco-friendly and digital-first hospitals appeal to conscious and digitally savvy patients.

Regional Insights

North America Leads the Market with Advanced Infrastructure and Outbound Medical Tourism Flows

North America occupies a prominent position in the global market for medical tourism, with the momentum for the outbound and inbound flow of patients. High domestic health care costs and exclusion of these practices from insurance prompt patients from the United States to consider cheaper alternatives abroad, particularly for dental, orthopaedic, and bariatric offerings in Mexico and Latin American countries. Conversely, Canada and the United States lure international patients in for advanced oncology and specialised cardiovascular care. Solid insurance structures, along with hospital partnerships, provide sustenance to both these competing positions, although the practice of outward flow operates as an overarching phenomenon.

Europe Strengthens Position Through Accreditation Standards and Specialised Centres of Excellence

Europe's engagement in medical tourism is underpinned by strong, well-regulated regulatory frameworks and internationally recognised centres of excellence. The orthopaedic and cosmetic treatment industries represented in Germany, Spain, and Turkey are incomparable in marrying medical practices with high-value-tourism infrastructure. Recent EU reforms ameliorating insurance portability have so far positively impacted patient mobility, particularly in corridors of intra-Europe. Considerable government intervention in the domain of accreditation and ruling out medical malpractice has fostered trust and transparency, heralding the region as a lucrative destination for wealthy patients, combining safety with opulence in the healing profession.

Asia-Pacific Emerges as the Fastest-Growing Region with Affordability and Advanced Infrastructure

Asia-Pacific possesses a growth path with a very unique intermingling of affordability, quality, and tourism prospects. Cardiovascular and orthopaedic treatments dominate India, whereas cosmetic and wellness services rank Thailand highly, while aesthetic surgeries are led by South Korea. The government promotion of medical tourism and expansion by private hospitals have jointly conferred the status of global healthcare travel hub on the region. Patients are increasingly being drawn to the destinations for all-inclusive packages combining medical excellence with wellness and leisure. Advanced technological adoptions and competitive pricing make Asia-Pacific the top runner in this market.

LAMEA Strengthens Position Through Regional Hubs in the Middle East and Latin America

LAMEA, especially through the UAE, Saudi Arabia, Brazil, and Mexico, is truly gaining momentum in medical tourism. There are huge investments toward developing world-class medical cities in Dubai and Abu Dhabi, providing high-end treatments in oncology, cardiology, and orthopaedics. Brazil's strengths in cosmetic surgeries still lure patients from across the globe, while affordable dental and bariatric treatment is still the attraction for Mexico as the preferred destination for patients from the United States. Government initiatives to raise the level of accreditation and health care infrastructure across the region will ensure long-lasting competitiveness. The linking of cultural tourism to advanced medical facilities reinforces LAMEA's rising prominence in the global arena of the healthcare ecosystem.

Core Strategic Questions Answered in This Report

Q1: What is the expected growth trajectory of the medical tourism market from 2024 to 2035?

The global medical tourism market is projected to grow from USD 41.75 billion in 2024 to USD 224.00 billion by 2035, registering a CAGR of 16.5%. This growth is driven by rising demand for affordable treatments, technological integration, and expanding elective procedures.

Q2: Which key factors are fuelling the growth of the medical tourism market?

Several key factors are propelling market growth:

High cost differentials in developed versus developing nations
Rising demand for elective and lifestyle procedures
Cross-border insurance portability reforms and accreditation standards
Technological innovations in robotics, AI, and telehealth integration
Expanding wellness tourism combined with holistic treatment packages

Q3: What are the primary challenges hindering the growth of the medical tourism market?

Major challenges include:

Complex visa approvals and cross-border regulatory hurdles
Continuity of care and post-treatment follow-up challenges
Patient trust issues in lesser-known hospitals
High compliance costs for international accreditation standards
Geopolitical instability affecting travel and patient flows

Q4: Which regions currently lead the medical tourism market in terms of market share?

Asia-Pacific currently leads the medical tourism market due to affordability, advanced hospital infrastructure, and government-backed initiatives, while North America and Europe remain critical players in specialised treatments and outbound tourism flows.

Q5: What emerging opportunities are anticipated in the medical tourism market?

The market is ripe with new opportunities, including:

Growth of cosmetic and elective procedures across Asia and Europe
Expansion of medical wellness resorts combining clinical and holistic services
Blockchain-based medical data accessibility and secure patient records
Insurance portability reforms driving cross-border patient confidence
Expansion of dedicated oncology, orthopaedic, and cardiac care centres

Key Benefits for Stakeholders

The report offers a quantitative assessment of market segments, emerging trends, projections, and market dynamics for the period 2024 to 2035.
The report presents comprehensive market research, including insights into key growth drivers, challenges, and potential opportunities.
Porter's Five Forces analysis evaluates the influence of buyers and suppliers, helping stakeholders make strategic, profit-driven decisions and strengthen their supplier-buyer relationships.
A detailed examination of market segmentation helps identify existing and emerging opportunities.
Key countries within each region are analysed based on their revenue contributions to the overall market.
The positioning of market players enables effective benchmarking and provides clarity on their current standing within the industry.
The report covers regional and global market trends, major players, key segments, application areas, and strategies for market expansion.

Table of Contents

285 Pages
Chapter 1. Market Snapshot
1.1. Market Definition & Report Overview
1.2. Market Segmentation
1.3. Key Takeaways
1.3.1. Top Investment Pockets
1.3.2. Top Winning Strategies
1.3.3. Market Indicators Analysis
1.3.4. Top Impacting Factors
1.4. Application Ecosystem Analysis
1.4.1. 360’ Analysis
Chapter 2. Executive Summary
2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. Market Attractiveness Analysis (top leader’s point of view on the market)
2.5. Key Findings
Chapter 3. Research Methodology
3.1. Research Objective
3.2. Supply Side Analysis
3.2.1. Primary Research
3.2.2. Secondary Research
3.3. Demand Side Analysis
3.3.1. Primary Research
3.3.2. Secondary Research
3.4. Forecasting Models
3.4.1. Assumptions
3.4.2. Forecasts Parameters
3.5. Competitive breakdown
3.5.1. Market Positioning
3.5.2. Competitive Strength
3.6. Scope of the Study
3.6.1. Research Assumption
3.6.2. Inclusion & Exclusion
3.6.3. Limitations
Chapter 4. Industry Landscape
4.1. Market Dynamics
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.2. Porter’s 5 Forces Model
4.2.1. Bargaining Power of Buyer
4.2.2. Bargaining Power of Supplier
4.2.3. Threat of New Entrants
4.2.4. Threat of Substitutes
4.2.5. Competitive Rivalry
4.3. Value Chain Analysis
4.4. PESTEL Analysis
4.5. Pricing Analysis and Trends
4.6. Key growth factors and trends analysis
4.7. Market Share Analysis (2024)
4.8. Top Winning Strategies (2024)
4.9. Trade Data Analysis (Import Export)
4.10. Regulatory Guidelines
4.11. Historical Data Analysis
4.12. Analyst Recommendation & Conclusion
Chapter 5. Global Medical Tourism Market Size & Forecasts by Treatment Type 2024-2035
5.1. Market Overview
5.1.1. Market Size and Forecast By Treatment Type 2024-2035
5.2. Cardiovascular Treatment
5.2.1. Market definition, current market trends, growth factors, and opportunities
5.2.2. Market size analysis, by region, 2024-2035
5.2.3. Market share analysis, by country, 2024-2035
5.3. Orthopedic Treatment
5.3.1. Market definition, current market trends, growth factors, and opportunities
5.3.2. Market size analysis, by region, 2024-2035
5.3.3. Market share analysis, by country, 2024-2035
5.4. Cosmetic Treatment
5.4.1. Market definition, current market trends, growth factors, and opportunities
5.4.2. Market size analysis, by region, 2024-2035
5.4.3. Market share analysis, by country, 2024-2035
Chapter 6. Global Medical Tourism Market Size & Forecasts by Service Provide 2024–2035
6.1. Market Overview
6.1.1. Market Size and Forecast By Service Provide 2024-2035
6.2. Public
6.2.1. Market definition, current market trends, growth factors, and opportunities
6.2.2. Market size analysis, by region, 2024-2035
6.2.3. Market share analysis, by country, 2024-2035
6.3. Private
6.3.1. Market definition, current market trends, growth factors, and opportunities
6.3.2. Market size analysis, by region, 2024-2035
6.3.3. Market share analysis, by country, 2024-2035
Chapter 7. Global Medical Tourism Market Size & Forecasts by Region 2024–2035
7.1. Regional Overview 2024-2035
7.2. Top Leading and Emerging Nations
7.3. North America Medical Tourism Market
7.3.1. U.S. Medical Tourism Market
7.3.1.1. Treatment Type breakdown size & forecasts, 2024-2035
7.3.1.2. Service Provide breakdown size & forecasts, 2024-2035
7.3.2. Canada Medical Tourism Market
7.3.2.1. Treatment Type breakdown size & forecasts, 2024-2035
7.3.2.2. Service Provide breakdown size & forecasts, 2024-2035
7.3.3. Mexico Medical Tourism Market
7.3.3.1. Treatment Type breakdown size & forecasts, 2024-2035
7.3.3.2. Service Provide breakdown size & forecasts, 2024-2035
7.4. Europe Medical Tourism Market
7.4.1. UK Medical Tourism Market
7.4.1.1. Treatment Type breakdown size & forecasts, 2024-2035
7.4.1.2. Service Provide breakdown size & forecasts, 2024-2035
7.4.2. Germany Medical Tourism Market
7.4.2.1. Treatment Type breakdown size & forecasts, 2024-2035
7.4.2.2. Service Provide breakdown size & forecasts, 2024-2035
7.4.3. France Medical Tourism Market
7.4.3.1. Treatment Type breakdown size & forecasts, 2024-2035
7.4.3.2. Service Provide breakdown size & forecasts, 2024-2035
7.4.4. Spain Medical Tourism Market
7.4.4.1. Treatment Type breakdown size & forecasts, 2024-2035
7.4.4.2. Service Provide breakdown size & forecasts, 2024-2035
7.4.5. Italy Medical Tourism Market
7.4.5.1. Treatment Type breakdown size & forecasts, 2024-2035
7.4.5.2. Service Provide breakdown size & forecasts, 2024-2035
7.4.6. Rest of Europe Medical Tourism Market
7.4.6.1. Treatment Type breakdown size & forecasts, 2024-2035
7.4.6.2. Service Provide breakdown size & forecasts, 2024-2035
7.5. Asia Pacific Medical Tourism Market
7.5.1. China Medical Tourism Market
7.5.1.1. Treatment Type breakdown size & forecasts, 2024-2035
7.5.1.2. Service Provide breakdown size & forecasts, 2024-2035
7.5.2. India Medical Tourism Market
7.5.2.1. Treatment Type breakdown size & forecasts, 2024-2035
7.5.2.2. Service Provide breakdown size & forecasts, 2024-2035
7.5.3. Japan Medical Tourism Market
7.5.3.1. Treatment Type breakdown size & forecasts, 2024-2035
7.5.3.2. Service Provide breakdown size & forecasts, 2024-2035
7.5.4. Australia Medical Tourism Market
7.5.4.1. Treatment Type breakdown size & forecasts, 2024-2035
7.5.4.2. Service Provide breakdown size & forecasts, 2024-2035
7.5.5. South Korea Medical Tourism Market
7.5.5.1. Treatment Type breakdown size & forecasts, 2024-2035
7.5.5.2. Service Provide breakdown size & forecasts, 2024-2035
7.5.6. Rest of APAC Medical Tourism Market
7.5.6.1. Treatment Type breakdown size & forecasts, 2024-2035
7.5.6.2. Service Provide breakdown size & forecasts, 2024-2035
7.6. LAMEA Medical Tourism Market
7.6.1. Brazil Medical Tourism Market
7.6.1.1. Treatment Type breakdown size & forecasts, 2024-2035
7.6.1.2. Service Provide breakdown size & forecasts, 2024-2035
7.6.2. Argentina Medical Tourism Market
7.6.2.1. Treatment Type breakdown size & forecasts, 2024-2035
7.6.2.2. Service Provide breakdown size & forecasts, 2024-2035
7.6.3. UAE Medical Tourism Market
7.6.3.1. Treatment Type breakdown size & forecasts, 2024-2035
7.6.3.2. Service Provide breakdown size & forecasts, 2024-2035
7.6.4. Saudi Arabia (KSA Medical Tourism Market
7.6.4.1. Treatment Type breakdown size & forecasts, 2024-2035
7.6.4.2. Service Provide breakdown size & forecasts, 2024-2035
7.6.5. Africa Medical Tourism Market
7.6.5.1. Treatment Type breakdown size & forecasts, 2024-2035
7.6.5.2. Service Provide breakdown size & forecasts, 2024-2035
7.6.6. Rest of LAMEA Medical Tourism Market
7.6.6.1. Treatment Type breakdown size & forecasts, 2024-2035
7.6.6.2. Service Provide breakdown size & forecasts, 2024-2035
Chapter 8. Company Profiles
8.1. Top Market Strategies
8.2. Company Profiles
8.2.1. Apollo Hospitals
8.2.1.1. Company Overview
8.2.1.2. Key Executives
8.2.1.3. Company Snapshot
8.2.1.4. Financial Performance (Subject to Data Availability)
8.2.1.5. Treatment Type/Services Port
8.2.1.6. Recent Development
8.2.1.7. Market Strategies
8.2.1.8. SWOT Analysis
8.2.2. Bumrungrad International Hospital
8.2.3. Fortis Healthcare
8.2.4. KPJ Healthcare Berhad
8.2.5. Anadolu Medical Center
8.2.6. Samitivej Hospitals
8.2.7. Gleneagles Hospitals
8.2.8. Bangkok Dusit Medical Services
8.2.9. Seoul National University Hospital
8.2.10. Raffles Medical Group
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