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Global Mobile Messaging Market 2024-2029: Market Data & Forecasts

Best Price Guarantee Length Publisher Published Date SKU
from $4,355 45 Pages Juniper Research July, 2024 JNRH19997426
Best Price Guarantee
Price from $4,355
Length 45 Pages
Publisher Juniper Research
Published Date July, 2024
SKU JNRH19997426

The market-leading research suite for the Mobile Messaging market includes access to a comprehensive five-year forecast dataset comprising 207 tables and over 94,000 datapoints. Metrics in the research suite include:

Total Number of Users of Mobile Messaging Services
Total Number of Messages Sent
Total Mobile Messaging Revenue
These metrics are provided for the following key market verticals:

Chatbots
Email
MMS
Mobile Social Media
OTT Messaging
RCS Messaging
SMS
Juniper Research Interactive Forecast Excel contains the following functionality:

Statistics Analysis: Users benefit from the ability to search for specific metrics; displayed for all regions and countries across the data period. Graphs are easily modified and can be exported to the clipboard.
Country Data Tool: This tool lets users look at metrics for all regions and countries in the forecast period. Users can refine the metrics displayed via a search bar.
Country Comparison Tool: Users can select and compare specific countries. The ability to export graphs is included in this tool.
What-if Analysis: Here, users can compare forecast metrics against their own assumptions via 5 interactive scenarios.

Please note: the online download version of this report is for a global site license.


1. Mobile Messaging Market Summary
1.1 Introduction to Mobile Messaging Market Forecasts
Figure 1.1: Total Number of Users of Messaging Services (m), Split by Service, 2024-2029
1.2 Total Mobile Messaging Traffic
Figure and Table 1.2: Total Mobile Messaging Traffic (bn), Split by 8 Key Regions, 2024-2029
Table 1.3: Total Number of Users of Messaging Services (m), Split by 6 Key Services, 2024-2029
Table 1.4: Total Number of Messages Sent (m), Split by 6 Key Services, 2024-2029
1.3 Total Mobile Messaging Revenue
Figure & Table 1.5: Total Mobile Messaging Revenue ($m), Split by 8 Key Regions, 2024-2029
2. SMS & MMS: Market Forecasts & Key Takeaways
2.1 SMS & MMS Market
2.1.1 P2P Messaging Forecast Methodology
2.1.2 A2P Messaging Forecast Methodology
Figure 2.1: P2P SMS Forecast Methodology
Figure 2.2: A2P SMS Forecast Methodology
Figure 2.3: MMS Forecast Methodology
2.2 Total SMS Traffic
Figure & Table 2.4: Total Annual Handset SMS Traffic (bn), Split by 8 Key Regions, 2024-2029
2.2.1 P2P SMS Traffic
Figure & Table 2.5: Total P2P SMS Traffic (bn), Split by 8 Key Regions, 2024-2029
2.2.2 A2P SMS Traffic
Figure & Table 2.6: Total A2P SMS Traffic (bn), Split by 8 Key Regions, 2024-2029
2.3 Total SMS Revenue
Figure & Table 2.7: Total SMS Revenue ($m), Split by 8 Key Regions, 2024-2029
2.3.1 Total P2P SMS Revenue
Figure & Table 2.8: Total P2P SMS Revenue ($m), Split by 8 Key Regions, 2024-2029
2.3.2 Total A2P SMS Revenue
Figure & Table 2.9: Total A2P SMS Revenue ($m), Split by 8 Key Regions, 2024-2029
2.4 Total MMS Traffic
Figure & Table 2.10: Total MMS Traffic (m), Split by 8 Key Regions, 2024-2029
2.4.1 Total MMS Revenue
Figure & Table 2.11: Total MMS Revenue ($m), Split by 8 Key Regions, 2024-2029
3. OTT Messaging: Market Forecasts & Key Takeaways
3.1 OTT Messaging Market
3.1.1 Forecast & Methodology
Figure 3.1: OTT Mobile Messaging Forecast Methodology
3.1.2 Total OTT Messaging Traffic
Figure & Table 3.2: Total OTT Messaging Traffic (bn), Split by 8 Key Regions, 2024-2029
3.1.3 Total Mobile OTT Messaging Revenue
Figure & Table 3.3: Total Mobile OTT Messaging Market Value ($m), Split by 8 Key Regions, 2024-2029
Table 3.4: Proportion of Smartphone Users Who Use OTT Messaging (%), Split by 8 Key Regions, 2024-2029
4. RCS Messaging: Market Forecasts & Key Takeaways
4.1 Introduction to RCS Messaging
4.1.1 Forecast & Methodology
Figure 4.1: RCS Mobile Messaging Forecast Methodology
4.1.2 Total Annual RCS Handset Traffic
Figure & Table 4.2: Total Annual Handset RCS Traffic (m), Split by 8 Key Regions, 2024-2029
4.1.3 Total Revenue from RCS Traffic
Figure & Table 4.3: Total Revenue from RCS Traffic ($m), Split by 8 Key Regions, 2024-2029
5. Chatbots: Market Forecasts & Key Takeaways
5.1 The Future of Chatbots in Mobile Messaging
5.1.1 Forecast & Methodology
Figure 5.1: Messaging Chatbots Forecast Methodology
5.1.2 Total Number of Chatbots Accessed
Figure & Table 5.2: Total Number of Chatbots Accessed (m), Split by 8 Key Regions, 2024-2029
5.1.3 Total Transaction Spend over Messaging App Chatbots
Figure & Table 5.3: Total Transaction Spend over Messaging App Chatbots ($m), Split by 8 Key Regions, 2024-2029
Table 5.4: Total Cost Savings to Businesses Enabled by Messaging App Chatbot Implementation ($m), Split by 8 Key Regions, 2024-2029
6. Social Media Messaging: Forecasts & Key Takeaways
6.1.1 Forecast & Methodology
Figure 6.1: Social Media Mobile Messaging Forecast Methodology
6.1.2 Total Mobile Device Social Media Messaging Traffic
Figure & Table 6.2: Total Mobile Device Social Media Messaging Traffic (bn), Split by 8 Key Regions, 2024 2029
Table 6.3: Total Mobile Device Social Messaging Traffic (bn), Split by Device Type, 2024-2029

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