Global Business Analytics Software Market (2022-2027) by Software, User Type, Deployment Type, Industry, Geography, IGR Competitive Analysis, and Impact of Covid-19 with Ansoff Analysis

Global Business Analytics Software Market (2022-2027) by Software, User Type, Deployment Type, Industry, Geography, IGR Competitive Analysis, and Impact of Covid-19 with Ansoff Analysis


The Global Business Analytics Software Market is estimated to be USD 28.14 Bn in 2022 and is projected to reach USD 40.21 Bn by 2027, growing at a CAGR of 7.4%.

Market Dynamics

Market dynamics are forces that impact the prices and behaviors of the Global Business Analytics Software Market stakeholders. These forces create pricing signals which result from the changes in the supply and demand curves for a given product or service. Forces of Market Dynamics may be related to macro-economic and micro-economic factors. There are dynamic market forces other than price, demand, and supply. Human emotions can also drive decisions, influence the market, and create price signals.

As the market dynamics impact the supply and demand curves, decision-makers aim to determine the best way to use various financial tools to stem various strategies for speeding the growth and reducing the risks.

Market Segmentations

The Global Business Analytics Software Market is segmented based on Software, User Type, Deployment Type, Industry, and Geography.

  • By Software, the market is classified into Query Reporting and Analysis Tools, Advanced & Predictive Analytics, Location Intelligence, Content Analytics, Data Warehousing Platform, and Enterprise Performance Management.
  • By User Type, the market is classified into SMBS and Enterprises.
  • By Deployment Type, the market is classified into Cloud and On-Premise.
  • By Industry, the market is classified into BFSI, Energy & Power, Education, Government, Healthcare, Media & Entertainment, Manufacturing, Retail, and Telecom & IT.
  • By Geography, the market is classified into Americas, Europe, Middle-East & Africa and Asia-Pacific.
Company Profiles

The report provides a detailed analysis of the competitors in the market. It covers the financial performance analysis for the publicly listed companies in the market. The report also offers detailed information on the companies' recent development and competitive scenario. Some of the companies covered in this report are Accenture, Adobe Systems, Densify, Google, IBM, Infor, Microsoft, Microstrategy, Mixpanel, etc.

Countries Studied

America (Argentina, Brazil, Canada, Chile, Colombia, Mexico, Peru, United States, Rest of Americas)

Europe (Austria, Belgium, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden, Switzerland, United Kingdom, Rest of Europe)

Middle-East and Africa (Egypt, Israel, Qatar, Saudi Arabia, South Africa, United Arab Emirates, Rest of MEA)

Asia-Pacific (Australia, Bangladesh, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Sri Lanka, Thailand, Taiwan, Rest of Asia-Pacific)

IGR Competitive Quadrant

The report includes IGR Competitive Quadrant, a proprietary tool to analyze and evaluate the position of companies based on their Industry Position score and Market Performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.

Ansoff Analysis

The report presents a detailed Ansoff matrix analysis for the Global Business Analytics Software Market. Ansoff Matrix, also known as Product/Market Expansion Grid, is a strategic tool used to design strategies for the growth of the company. The matrix can be used to evaluate approaches in four strategies viz. Market Development, Market Penetration, Product Development and Diversification. The matrix is also used for risk analysis to understand the risk involved with each approach.

Infogence Global Research analyses the Global Business Analytics Software Market using the Ansoff Matrix to provide the best approaches a company can take to improve its market position.

Based on the SWOT analysis conducted on the industry and industry players, Infogence Global Research has devised suitable strategies for market growth.

Why buy this report?

  • The report offers a comprehensive evaluation of the Global Business Analytics Software Market. The report includes in-depth qualitative analysis, verifiable data from authentic sources, and projections about market size. The projections are calculated using proven research methodologies.
  • The report has been compiled through extensive primary and secondary research. The primary research is done through interviews, surveys, and observation of renowned personnel in the industry.
  • The report includes an in-depth market analysis using Porter's 5 forces model and the Ansoff Matrix. In addition, the impact of Covid-19 on the market is also featured in the report.
  • The report also includes the regulatory scenario in the industry, which will help you make a well-informed decision. The report discusses major regulatory bodies and major rules and regulations imposed on this sector across various geographies.
  • The report also contains the competitive analysis using IGR Positioning Quadrants, Infogence's Proprietary competitive positioning tool.
Report Highlights:

  • A complete analysis of the market, including parent industry
  • Important market dynamics and trends
  • Market segmentation
  • Historical, current, and projected size of the market based on value and volume
  • Market shares and strategies of key players
  • Recommendations to companies for strengthening their foothold in the market

1 Report Description
1.1 Study Objectives
1.2 Market Definition
1.3 Currency
1.4 Years Considered
1.5 Language
1.6 Key Stakeholders
2 Research Methodology
2.1 Research Process
2.2 Data Collection and Validation
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 IGR Models
2.3 Market Size Estimation
2.3.1 Bottom-Up Approach
2.3.2 Top-Down Approach
2.4 Assumptions of the Study
2.5 Limitations of the Study
3 Executive Summary
3.1 Introduction
3.2 Market Size, Segmentations, and Outlook
4 Market Dynamics
4.1 Drivers
4.1.1 Rapidly Changing Business Environment
4.1.2 Huge Volume of Data
4.1.3 Need for Customer Analytics
4.2 Restraints
4.2.1 High Initial Investment Cost
4.2.2 Reluctance in Adoption
4.3 Opportunities
4.3.1 IncreasIng Demand for Mobile Business Analytics
4.3.2 IncreasIng Cloud-Based Deployment
4.4 Challenges
4.4.1 Incompatibility Between Tools having Cross-Organizational Capabilities
5 Market Analysis
5.1 Regulatory Scenario
5.2 Porter's Five Forces Analysis
5.3 Impact of COVID-19
5.4 Ansoff Matrix Analysis
6 Global Business Analytics Software Market, By Software
6.1 Introduction
6.2 Query Reporting and Analysis Tools
6.3 Advanced and Predictive Analytics
6.4 Location Intelligence
6.5 Content Analytics
6.6 Data Warehousing Platform
6.7 Enterprise Performance Management
7 Global Business Analytics Software Market, By User Type
7.1 Introduction
7.2 SMBS
7.3 Enterprises
8 Global Business Analytics Software Market, By Deployment Type
8.1 Introduction
8.2 Cloud
8.3 On-Premise
9 Global Business Analytics Software Market, By Industry
9.1 Introduction
9.2 BFSI
9.3 Energy and Power
9.4 Education
9.5 Government
9.6 Healthcare
9.7 Media and Entertainment
9.8 Manufacturing
9.9 Retail
9.10 Telecom and IT
10 America’s Business Analytics Software Market
10.1 Introduction
10.2 Argentina
10.3 Brazil
10.4 Canada
10.5 Chile
10.6 Colombia
10.7 Mexico
10.8 Peru
10.9 United States
10.10 Rest of Americas
11 Europe’s Business Analytics Software Market
11.1 Introduction
11.2 Austria
11.3 Belgium
11.4 Denmark
11.5 Finland
11.6 France
11.7 Germany
11.8 Italy
11.9 Netherlands
11.10 Norway
11.11 Poland
11.12 Russia
11.13 Spain
11.14 Sweden
11.15 Switzerland
11.16 United Kingdom
11.17 Rest of Europe
12 Middle East and Africa’s Business Analytics Software Market
12.1 Introduction
12.2 Egypt
12.3 Israel
12.4 Qatar
12.5 Saudi Arabia
12.6 South Africa
12.7 United Arab Emirates
12.8 Rest of MEA
13 APAC’s Business Analytics Software Market
13.1 Introduction
13.2 Australia
13.3 Bangladesh
13.4 China
13.5 India
13.6 Indonesia
13.7 Japan
13.8 Malaysia
13.9 Philippines
13.10 Singapore
13.11 South Korea
13.12 Sri Lanka
13.13 Thailand
13.14 Taiwan
13.15 Rest of Asia-Pacific
14 Competitive Landscape
14.1 IGR Competitive Quadrant
14.2 Market Share Analysis
14.3 Strategic Initiatives
14.3.1 M&A and Investments
14.3.2 Partnerships and Collaborations
14.3.3 Product Developments and Improvements
15 Company Profiles
15.1 Accenture
15.2 Adobe Systems
15.3 Densify
15.4 Google
15.5 IBM
15.6 Infor
15.7 Microsoft
15.8 Microstrategy
15.9 Mixpanel
15.10 Oracle
15.11 Panterra Networks
15.12 Qlik Technologies
15.13 SAP
15.14 SAS Institute
15.15 Tableau Software
15.16 Teradata
15.17 Tibco Software
16 Appendix
16.1 Questionnaire

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