Online Music Streaming Market Size, Share, Trends and Forecast by Service, Revenue Model, Platform, Content Type, End User, and Region, 2025-2033

The global online music streaming market size was valued at USD 21.31 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 42.1 Billion by 2033, exhibiting a CAGR of 7.86% during 2025-2033. North America currently dominates the market, holding a significant market share of over 37.5% in 2024. The rising adoption of smartphones, changing consumer preferences, increasing need for affordable subscription models, integration of social media platforms, expansion into emerging markets, and various partnerships and collaborations among key players are propelling the online music streaming market share.

  • nline music streaming applications enable users to listen to songs in real-time using an internet connection. These applications offer an on-demand service wherein audio media files are prearranged in sequential packets of data and transmitted to smartphones, tablets, TVs and computers without saving them to the hard drive. Presently, several companies are introducing smart devices, such as Amazon’s Alexa and Google Cast, to stream music online with hands-free control and instant playback features. With the escalating demand for these smart devices, on account of rapid urbanization, inflating disposable incomes and the emergence of smart homes, the demand for online music streaming applications is escalating worldwide.
  • nline Music Streaming Market Trends:
The growing dependency on smartphones, increasing penetration of the internet and the thriving media and entertainment industry are among the key factors stimulating the growth of the online music streaming market worldwide. Moreover, easy access to music on multiple devices, along with the rising trend of on-demand songs, are driving the market growth. Apart from this, the integration of online music streaming applications with social media platforms allows users to create and share collaborative playlists with acquaintances. They also offer young artists a platform to upload and promote their tracks and reach a wider audience. Furthermore, digital service providers (DSPs) are launching applications with a user-friendly interface and a huge library of music and podcasts. These providers are also offering attractive premium plans, such as family packs or free subscription for a few months, which, in turn, is anticipated to bolster the market growth in the coming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global online music streaming market, along with forecasts at the global, regional, and country levels from 2025-2033. The market has been categorized based on service, revenue model, platform, content type, and end user.

Breakup by Service:
  • On-demand Streaming
  • Live Streaming
Breakup by Revenue Model:
  • Subscription
  • Non-Subscription
Breakup by Platform:
  • App
  • Browser
Breakup by Content Type:
  • Audio
  • Video
Breakup by End User:
  • Individual
  • Commercial
Breakup by Region:
  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa
Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Amazon.com Inc, ANGHAMI, Apple Inc., Gamma Gaana Ltd. (The Times Group), iHeartMedia Inc., Musixmatch, Saavn Media Pvt Ltd., SoundCloud Ltd., Spotify AB and Tencent Music Entertainment Group.

Key Questions Answered in This Report

1.How big is the online music streaming market?

2.What is the future outlook of online music streaming market?

3.What are the key factors driving the online music streaming market?

4.Which region accounts for the largest online music streaming market share?

5.Which are the leading companies in the global online music streaming market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Online Music Streaming Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Service
6.1 On-demand Streaming
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Live Streaming
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Revenue Model
7.1 Subscription
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Non-Subscription
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Platform
8.1 App
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Browser
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Content Type
9.1 Audio
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Video
9.2.1 Market Trends
9.2.2 Market Forecast
10 Market Breakup by End User
10.1 Individual
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Commercial
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by Region
11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
11.2 Asia-Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Amazon.com Inc
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.1.3 Financials
16.3.1.4 SWOT Analysis
16.3.2 ANGHAMI
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.3 Apple Inc.
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.3.3 Financials
16.3.3.4 SWOT Analysis
16.3.4 Gamma Gaana Ltd. (The Times Group)
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.5 iHeartMedia Inc.
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 Financials
16.3.5.4 SWOT Analysis
16.3.6 Musixmatch
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.7 Saavn Media Pvt Ltd.
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.8 SoundCloud Ltd.
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.9 Spotify AB
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.10 Tencent Music Entertainment Group
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio

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