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Salesforce World Tour Rolls Into London

Publisher IDC
Published Jul 07, 2022
Length 4 Pages
SKU # IDC17292315

Description

Salesforce World Tour Rolls Into London

This IDC Market Note presents IDC's opinions on Salesforce's new product announcements at Salesforce World Tour London in June 2022. Key areas headlined were enhanced collaborative working capability enabled by Slack and new Einstein artificial intelligence functionalities for Sales Cloud. Emphasis was also placed on its continuing industry solutions focus, notably for the public sector. Salesforce also showed its support for the Web3 ecosystem with NFT Cloud, its new platform for facilitating NFT commerce."Salesforce continues to execute expertly on its go-to-market initiatives and product portfolio innovations," said Gerry Brown, CX Research Director, IDC. "These latest announcements and enhancements should keep it ahead of its CRM market competitors, while its NFT commerce initiative will help it to tap into a new emerging 'white space' market to increase its addressable market opportunity."

Please Note: Extended description available upon request.

Table of Contents

4 Pages
Executive Snapshot
In This Market Note
IDC's Point of View
Slack as Salesforce's Digital HQ
New Sales Cloud Einstein Functions
Deeper Industry Solutions Focus
The New Salesforce NFT Cloud
Learn More
Related Research
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