Google Cloud is doubling down on its identity as a platform and ecosystem company. At Next 25, the company made it clear that its future growth hinges on deep, flexible, and scalable partnerships. In the era of agentic AI and cloud 4.0, Google’s success will depend on how well it can co-innovate with partners, ISVs, and customers to meet rapidly evolving business needs, especially in the EMEA region.
Executive Snapshot
In This Market Note
IDC's Point of View
Ecosystem as a Strategic Imperative
Structural Flexibility in Engagement
Responding to Changing Customer Requirements
Co-Innovation at Speed
Conclusion
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Related Research
Synopsis
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