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Generative AI: The Path to Impact

Publisher IDC
Published Aug 24, 2023
Length 17 Pages
SKU # IDC18143169

Description

Generative AI: The Path to Impact


This IDC Market Perspective introduces a framework that highlights the path to organizational impact for generative AI. This framework helps organizations work through the key activities that need to be established, illustrates the core technologies required, and proposes how organizations should think about new use cases to deliver organization impact. The report also shows how GenAI will reshape existing technology markets and create new ones over the coming decade, explains how enterprise investment in GenAI will drive value to different types of vendors, and provides guidance for vendors about how to position themselves for success."The technology industry stands at a seminal moment with the introduction of generative artificial intelligence (GenAI). In nine short months, GenAI has simultaneously captured the attention, imagination, and concern of most technology and business leaders across the world," said Bob Parker, SVP Research, IDC. "However, questions remain as to how investments will be allocated, how technology markets will adapt, and where the greatest value will be captured."

Please Note: Extended description available upon request.

Table of Contents

17 Pages
Executive Snapshot
New Market Developments and Dynamics
A Framework for Leveraging Generative AI
Key Activities
Core Technologies
Platforms and Infrastructure
Trust and Oversight
Organizational Impact
Generative AI: Creating New Market Categories, Redefining Existing Ones
Services
AI Applications
AI Platforms
Foundation Models
Infrastructure
The GenAI 3 Horizon Investment Scenario
Advice for the Technology Supplier
Four Key Tech Buyer Drivers Vendors Must Address
Skills
Cost
Development Processes
Legal and Control Implications
Four Key Activities for Market Success
Positioning and Road Maps
Ensuring Trust
Pricing
Support Services
Closing Note: Generative AI's Greater Impacts on Business Value and Society
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Related Research
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