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Generative AI in Action: A Case Study from Arçelik

Publisher IDC
Published Jun 30, 2023
Length 6 Pages
SKU # IDC18029835

Description

Generative AI in Action: A Case Study from Arçelik


This IDC Perspective summarizes the conversation shared by IDC's Global CIO Advisory Board members in April 2023. This was the second session on generative AI in 2023, and it included an in-depth case study presentation from Arçelik Chief Strategy and Digital Officer Utku Baris Pazar."Excitement for some emerging technology dwindles before businesses can implement and obtain value from it. However, with generative AI, applicability is vast, and the learning curve is manageable. Therefore, the value proposition is solid for organizations with adequate digital maturity. The challenge will lie in managing the associated risks and ensuring responsible use." — Teodora Siman, research manager, C-Suite Tech Agenda at IDC

Please Note: Extended description available upon request.

Table of Contents

6 Pages
Executive Snapshot
Situation Overview
Arçelik's Generative AI Journey
Examples of Use Cases
Generative AI Risks
Advice for the Technology Buyer
Learn More
Related Research
Synopsis

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