
Singapore Dietary Supplements Market Size, Share & Trends Analysis Report By Ingredients (Vitamins, Botanicals, Minerals), By Form, By Type, By Application, By End Use, By Distribution Channel, And Segment Forecasts, 2025 - 2030
Description
Market Size & Trends
The Singapore dietary supplements market size was estimated at USD 560.9 million in 2024 and is projected to grow at a CAGR of 9.5% from 2025 to 2030. Market growth in the country is primarily fueled by increasing health awareness and a proactive stance toward preventive care among its consumers. This heightened focus on general wellness, immunity, and digestive and mental health has propelled demand for various supplements. Singapore's rapidly aging population significantly drives dietary supplement demand.
Urbanization and evolving lifestyles also play a crucial role in driving market expansion. The stresses, fatigue, and dietary imbalances inherent in modern urban living prompt working professionals across all adult age groups to turn to supplements to bridge nutritional gaps and enhance energy and performance. Rising disposable incomes further support this trend, empowering more Singaporeans, particularly those in middle-and upper-income brackets, to invest in premium and specialized health and wellness products, including advanced dietary supplements.
The proliferation of e-commerce and digital health platforms has dramatically increased accessibility to dietary supplements. This convenience particularly appeals to younger, tech-savvy consumers. Concurrently, a discernible shift towards natural and organic products, emphasizing minimal processing and the absence of synthetic additives, reflects a growing consumer preference for cleaner formulations.
Singapore Dietary Supplements Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the Singapore dietary supplements market report based on ingredients, form, type, application, end use, and distribution channel:
The Singapore dietary supplements market size was estimated at USD 560.9 million in 2024 and is projected to grow at a CAGR of 9.5% from 2025 to 2030. Market growth in the country is primarily fueled by increasing health awareness and a proactive stance toward preventive care among its consumers. This heightened focus on general wellness, immunity, and digestive and mental health has propelled demand for various supplements. Singapore's rapidly aging population significantly drives dietary supplement demand.
Urbanization and evolving lifestyles also play a crucial role in driving market expansion. The stresses, fatigue, and dietary imbalances inherent in modern urban living prompt working professionals across all adult age groups to turn to supplements to bridge nutritional gaps and enhance energy and performance. Rising disposable incomes further support this trend, empowering more Singaporeans, particularly those in middle-and upper-income brackets, to invest in premium and specialized health and wellness products, including advanced dietary supplements.
The proliferation of e-commerce and digital health platforms has dramatically increased accessibility to dietary supplements. This convenience particularly appeals to younger, tech-savvy consumers. Concurrently, a discernible shift towards natural and organic products, emphasizing minimal processing and the absence of synthetic additives, reflects a growing consumer preference for cleaner formulations.
Singapore Dietary Supplements Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the Singapore dietary supplements market report based on ingredients, form, type, application, end use, and distribution channel:
- Ingredients Outlook (Revenue, USD Million, 2018 - 2030)
- Vitamin
- Multivitamin
- Vitamin A
- Vitamin B
- Vitamin C
- Vitamin D
- Vitamin K
- Vitamin E
- Botanicals
- Minerals
- Calcium
- Potassium
- Magnesium
- Iron
- Zinc
- Others (Selenium, Chromium, Copper)
- Proteins & Amino Acids
- Collagen
- Others
- Fibers & Specialty Carbohydrates
- Omega Fatty Acids
- Probiotics
- Prebiotics & Postbiotics
- Others
- Form Outlook (Revenue, USD Million, 2018 - 2030)
- Tablets
- Capsules
- Soft Gels
- Powders
- Gummies
- Liquid
- Others
- Type Outlook (Revenue, USD Million, 2018 - 2030)
- OTC
- Prescribed
- Application Outlook (Revenue, USD Million, 2018 - 2030)
- Bone & Joint Health
- Gastrointestinal Health
- Immunity
- Cardiac Health
- Diabetes
- Anti-cancer
- Lungs Detox/Cleanse
- Skin/ Hair/ Nails
- Sexual Health
- Brain/Mental Health
- Insomnia
- Menopause
- Anti-aging
- Prenatal Health
- Others
- End Use Outlook (Revenue, USD Million, 2018 - 2030)
- Adults
- Millennials
- Male
- Female
- Pregnant Women
- Non-pregnant Women
- Gen X
- Male
- Female
- Pregnant Women
- Non-pregnant Women
- Gen Z
- Male
- Female
- Pregnant Women
- Non-pregnant Women
- Boomers
- Male
- Female
- Geriatric
- Children
- Infants
- Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
- Offline
- Hypermarkets/Supermarkets
- Pharmacies
- Specialty Stores
- Practitioner
- Others (Direct to Consumer, MLM)
- Online
- Amazon
- Other Online Retail Stores
Table of Contents
75 Pages
- Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR’s Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
- Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Competitive Landscape Snapshot
- Chapter 3. Singapore Dietary Supplements Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.3. Regulatory Framework
- 3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Industry Challenges
- 3.4.4. Industry Opportunities
- 3.5. Industry Analysis Tools
- 3.5.1. Porter’s Five Forces Analysis
- 3.6. Market Entry Strategies
- Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decision
- 4.4. Consumer Product Adoption
- 4.5. Observations & Recommendations
- Chapter 5. Singapore Dietary Supplements Market: Ingredients Estimates & Trend Analysis
- 5.1. Singapore Dietary Supplements Market Ingredients: Key Takeaways
- 5.2. Ingredients Movement Analysis & Market Share, 2024 & 2030
- 5.3. Singapore Dietary Supplements Market Estimates & Forecast, By Ingredients, 2018 to 2030 (USD Million)
- 5.3.1. Vitamin
- 5.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.1.1.1. Multivitamin
- 5.3.1.1.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.1.1.2. Vitamin A
- 5.3.1.1.1.2. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.1.1.3. Vitamin B
- 5.3.1.1.1.3. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.1.1.4. Vitamin C
- 5.3.1.1.1.4. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.1.1.5. Vitamin D
- 5.3.1.1.1.5. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.1.1.6. Vitamin K
- 5.3.1.1.1.6. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.1.1.7. Vitamin E
- 5.3.1.1.1.7. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.2. Botanicals
- 5.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.3. Minerals
- 5.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.3.2. Calcium
- 5.3.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.3.3. Potassium
- 5.3.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.3.4. Magnesium
- 5.3.3.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.3.5. Iron
- 5.3.3.5.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.3.6. Zinc
- 5.3.3.6.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.3.7. Others (Selenium, Chromium, Copper)
- 5.3.3.7.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.4. Proteins & Amino Acids
- 5.3.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.4.2. Collagen
- 5.3.4.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.4.3. Others
- 5.3.4.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.5. Fibers & Specialty Carbohydrates
- 5.3.5.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.6. Omega Fatty Acids
- 5.3.6.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.7. Probiotics
- 5.3.7.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.8. Prebiotics & Postbiotics
- 5.3.8.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 5.3.9. Others
- 5.3.9.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- Chapter 6. Singapore Dietary Supplements Market: Form Estimates & Trend Analysis
- 6.1. Singapore Dietary Supplements Market Form: Key Takeaways
- 6.2. Form Movement Analysis & Market Share, 2024 & 2030
- 6.3. Singapore Dietary Supplements Market Estimates & Forecast, By Form, 2018 to 2030 (USD Million)
- 6.3.1. Tablets
- 6.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 6.3.2. Capsules
- 6.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 6.3.3. Soft Gels
- 6.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 6.3.4. Powders
- 6.3.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 6.3.5. Gummies
- 6.3.5.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 6.3.6. Liquid
- 6.3.6.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 6.3.7. Others
- 6.3.7.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- Chapter 7. Singapore Dietary Supplements Market: Type Estimates & Trend Analysis
- 7.1. Singapore Dietary Supplements Market Type: Key Takeaways
- 7.2. Type Movement Analysis & Market Share, 2024 & 2030
- 7.3. Singapore Dietary Supplements Market Estimates & Forecast, By Type, 2018 to 2030 (USD Million)
- 7.3.1. OTC
- 7.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 7.3.2. Prescribed
- 7.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- Chapter 8. Singapore Dietary Supplements Market: Application Estimates & Trend Analysis
- 8.1. Singapore Dietary Supplements Market Application: Key Takeaways
- 8.2. Application Movement Analysis & Market Share, 2024 & 2030
- 8.3. Singapore Dietary Supplements Market Estimates & Forecast, By Application, 2018 to 2030 (USD Million)
- 8.3.1. Bone & Joint Health
- 8.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.2. Gastrointestinal Health
- 8.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.3. Immunity
- 8.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.4. Cardiac Health
- 8.3.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.5. Diabetes
- 8.3.5.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.6. Anti-cancer
- 8.3.6.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.7. Lungs Detox/Cleanse
- 8.3.7.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.8. Skin/ Hair/ Nails
- 8.3.8.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.9. Sexual Health
- 8.3.9.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.10. Brain/Mental Health
- 8.3.10.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.11. Insomnia
- 8.3.11.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.12. Menopause
- 8.3.12.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.13. Anti-aging
- 8.3.13.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.14. Prenatal Health
- 8.3.14.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 8.3.15. Others
- 8.3.15.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- Chapter 9. Singapore Dietary Supplements Market: End Use Estimates & Trend Analysis
- 9.1. Singapore Dietary Supplements Market End Use: Key Takeaways
- 9.2. End Use Movement Analysis & Market Share, 2024 & 2030
- 9.3. Singapore Dietary Supplements Market Estimates & Forecast, By End Use, 2018 to 2030 (USD Million)
- 9.3.1. Adults
- 9.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.2. Millennials
- 9.3.1.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.2.2. Male
- 9.3.1.2.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.2.3. Female
- 9.3.1.2.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.2.4. Pregnant Women
- 9.3.1.2.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.2.5. Non-pregnant Women
- 9.3.1.2.5.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.3. Gen X
- 9.3.1.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.3.2. Male
- 9.3.1.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.3.3. Female
- 9.3.1.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.3.3.2. Pregnant Women
- 9.3.1.3.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.3.3.3.. Non-pregnant Women
- 9.3.1.3.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.4. Gen Z
- 9.3.1.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.4.2. Male
- 9.3.1.4.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.4.3. Female
- 9.3.1.4.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.4.3.2. Pregnant Women
- 9.3.1.4.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.4.3.3. Non-pregnant Women
- 9.3.1.4.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.5. Boomers
- 9.3.1.5.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.5.2. Male
- 9.3.1.5.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.1.5.3. Female
- 9.3.1.5.3.2. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.2. Geriatric
- 9.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.3. Children
- 9.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 9.3.4. Infants
- 9.3.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- Chapter 10. Singapore Dietary Supplements Market: Distribution Channel Estimates & Trend Analysis
- 10.1. Singapore Dietary Supplements Market Distribution Channel: Key Takeaways
- 10.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
- 10.3. Singapore Dietary Supplements Market Estimates & Forecast, By Distribution Channel, 2018 to 2030 (USD Million)
- 10.3.1. Offline
- 10.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.1.2. Hypermarkets/Supermarkets
- 10.3.1.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.1.3. Pharmacies
- 10.3.1.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.1.4. Specialty Stores
- 10.3.1.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.1.5. Practitioner
- 10.3.1.5.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.1.6. Others (Direct to Consumer, MLM)
- 10.3.1.6.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.2. Online
- 10.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.2.2. Amazon
- 10.3.2.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- 10.3.2.3. Other Online Retail Stores
- 10.3.2.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
- Chapter 11. Singapore Dietary Supplements Market - Competitive Landscape
- 11.1. Recent Developments & Impact Analysis by Key Market Participants
- 11.2. Company Categorization
- 11.3. Financial Performance
- 11.4. Product Benchmarking
- 11.5. Company Market Share, 2024
- 11.6. Company Heat Map/ Positioning Analysis
- 11.7. Strategy Mapping
- 11.8. Company Profiles
- 11.8.1. Amway Corp.
- 11.8.1.1. Company Overview
- 11.8.1.2. Financial Performance
- 11.8.1.3. Product Benchmarking
- 11.8.1.4. Strategic Initiatives
- 11.8.2. Abbott
- 11.8.2.1. Company Overview
- 11.8.2.2. Financial Performance
- 11.8.2.3. Product Benchmarking
- 11.8.2.4. Strategic Initiatives
- 11.8.3. Bayer AG
- 11.8.3.1. Company Overview
- 11.8.3.2. Financial Performance
- 11.8.3.3. Product Benchmarking
- 11.8.3.4. Strategic Initiatives
- 11.8.4. Glanbia plc
- 11.8.4.1. Company Overview
- 11.8.4.2. Financial Performance
- 11.8.4.3. Product Benchmarking
- 11.8.4.4. Strategic Initiatives
- 11.8.5. Pfizer Inc.
- 11.8.5.1. Company Overview
- 11.8.5.2. Financial Performance
- 11.8.5.3. Product Benchmarking
- 11.8.5.4. Strategic Initiatives
- 11.8.6. NU SKIN
- 11.8.6.1. Company Overview
- 11.8.6.2. Financial Performance
- 11.8.6.3. Product Benchmarking
- 11.8.6.4. Strategic Initiatives
Pricing
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