Massage Equipment Market Size, Share & Trends Analysis Report By Product (Massage Chairs & Sofas, Back Massagers), By Application (Commercial, Home), By Region, And Segment Forecasts, 2025 - 2033
Description
Massage Equipment Market Summary
The global massage equipment market size was valued at USD 11.60 billion in 2024 and is expected to reach USD 21.76 billion by 2033, growing at a CAGR of 7.3% from 2025 to 2033. The market growth is driven by rising stress levels and increasingly sedentary lifestyles, which are fueling demand for relaxation and pain relief solutions.
Technological advancements have led to the development of innovative, customizable massage equipment that is more effective and appealing to consumers. For instance, In July 2025, Fujiiryoki launched its Cyber Relax Elite massage chair in the U.S. The model featured a 4D dual-robot massage system, SL-Track, triple-action foot and leg therapy, 86 airbags, quad-heat zones, zero-gravity recline, touchscreen control, and Bluetooth sound for a luxurious wellness experience. The increasing emphasis on holistic well-being and the growth of wellness tourism have further fueled market expansion. Moreover, the rising popularity of home fitness and wellness, combined with the convenience of e-commerce and online retail, has made massage equipment more accessible to a broader consumer base.
Additionally, the growing aging population and the increasing prevalence of musculoskeletal disorders are boosting the need for therapeutic massage devices. According to the World Health Organization (WHO), published in July 2022, about 1.71 billion people globally suffer from musculoskeletal conditions, limiting their mobility and dexterity, requiring them to retire from work early.
Moreover, rising disposable incomes and changing lifestyle preferences are encouraging consumers to invest in premium wellness products. Corporate wellness initiatives and the adoption of massage equipment in workplaces are also enhancing demand. Furthermore, expanding product availability in spas, gyms, and rehabilitation centers is contributing to the market’s sustained growth.
Global Massage Equipment Market Report Segmentation
This report forecasts revenue growth at the regional and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For the purpose of this study, Grand View Research has segmented the massage equipment market report on the basis of product, application, and region:
The global massage equipment market size was valued at USD 11.60 billion in 2024 and is expected to reach USD 21.76 billion by 2033, growing at a CAGR of 7.3% from 2025 to 2033. The market growth is driven by rising stress levels and increasingly sedentary lifestyles, which are fueling demand for relaxation and pain relief solutions.
Technological advancements have led to the development of innovative, customizable massage equipment that is more effective and appealing to consumers. For instance, In July 2025, Fujiiryoki launched its Cyber Relax Elite massage chair in the U.S. The model featured a 4D dual-robot massage system, SL-Track, triple-action foot and leg therapy, 86 airbags, quad-heat zones, zero-gravity recline, touchscreen control, and Bluetooth sound for a luxurious wellness experience. The increasing emphasis on holistic well-being and the growth of wellness tourism have further fueled market expansion. Moreover, the rising popularity of home fitness and wellness, combined with the convenience of e-commerce and online retail, has made massage equipment more accessible to a broader consumer base.
Additionally, the growing aging population and the increasing prevalence of musculoskeletal disorders are boosting the need for therapeutic massage devices. According to the World Health Organization (WHO), published in July 2022, about 1.71 billion people globally suffer from musculoskeletal conditions, limiting their mobility and dexterity, requiring them to retire from work early.
Moreover, rising disposable incomes and changing lifestyle preferences are encouraging consumers to invest in premium wellness products. Corporate wellness initiatives and the adoption of massage equipment in workplaces are also enhancing demand. Furthermore, expanding product availability in spas, gyms, and rehabilitation centers is contributing to the market’s sustained growth.
Global Massage Equipment Market Report Segmentation
This report forecasts revenue growth at the regional and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For the purpose of this study, Grand View Research has segmented the massage equipment market report on the basis of product, application, and region:
- Product Outlook (Revenue, USD Million, 2021 - 2033)
- Massage Chairs & Sofas
- Back Massagers
- Handheld Massagers
- Neck & Shoulder Massagers
- Others
- Application Outlook (Revenue, USD Million, 2021 - 2033)
- Commercial
- Home
- Regional Outlook (Revenue, USD Million, 2021 - 2033)
- North America
- U.S.
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Asia Pacific
- China
- India
- Japan
- Australia
- Latin America
- Brazil
- Middle East & Africa
- South Africa
Table of Contents
102 Pages
- Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR’s Internal Database
- 1.3.3. Secondary Materials & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
- Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Product Outlook
- 2.3. Application Outlook
- 2.4. Regional Outlook
- 2.5. Competitive Landscape Snapshot
- Chapter 3. Massage Equipment Market Variables and Trends
- 3.1. Market Introduction
- 3.2. Industry Value Chain Analysis
- 3.2.1. Profit Margin Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter’s Five Forces Analysis
- 3.5. Market Entry Strategies
- Chapter 4. Massage Equipment Market: Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends & Preferences
- 4.3. Factors Affecting Buying Decisions
- 4.4. Consumer Product Adoption
- 4.5. Observations & Recommendations
- Chapter 5. Massage Equipment Market: Product Estimates & Trend Analysis
- 5.1. Massage Equipment Market, By Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2024 & 2033
- 5.3. Market Estimates & Forecasts by Product, 2021 - 2033 (USD Million)
- 5.3.1. Massage Chairs & Sofas
- 5.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.2. Back Massagers
- 5.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.3. Handheld Massagers
- 5.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.4. Neck & Shoulder Massagers
- 5.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.5. Others
- 5.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- Chapter 6. Massage Equipment Market: Application Estimates & Trend Analysis
- 6.1. Massage Equipment Market, By Application: Key Takeaways
- 6.2. Application Movement Analysis & Market Share, 2024 & 2033
- 6.3. Market Estimates & Forecasts, by Application, 2021 - 2033 (USD Million)
- 6.3.1. Commercial
- 6.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.2. Home
- 6.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- Chapter 7. Massage Equipment Market: Regional Estimates & Trend Analysis
- 7.1. Regional Movement Analysis & Market Share, 2024 & 2033
- 7.2. North America
- 7.2.1. U.S.
- 7.2.1.1. Key country dynamics
- 7.2.1.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.2.2. Canada
- 7.2.2.1. Key country dynamics
- 7.2.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.2.3. Mexico
- 7.2.3.1. Key country dynamics
- 7.2.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3. Europe
- 7.3.1. UK
- 7.3.1.1. Key country dynamics
- 7.3.1.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2. Germany
- 7.3.2.1. Key country dynamics
- 7.3.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3. France
- 7.3.3.1. Key country dynamics
- 7.3.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.4. Italy
- 7.3.4.1. Key country dynamics
- 7.3.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.5. Spain
- 7.3.5.1. Key country dynamics
- 7.3.5.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.4. Asia Pacific
- 7.4.1. China
- 7.4.1.1. Key country dynamics
- 7.4.1.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.4.2. India
- 7.4.2.1. Key country dynamics
- 7.4.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.4.3. Japan
- 7.4.3.1. Key country dynamics
- 7.4.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.4.4. Australia
- 7.4.4.1. Key country dynamics
- 7.4.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.5. Latin America
- 7.5.1. Brazil
- 7.5.1.1. Key country dynamics
- 7.5.1.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.6. Middle East & Africa
- 7.6.1. South Africa
- 7.6.1.1. Key country dynamics
- 7.6.1.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- Chapter 8. Massage Equipment Market: Competitive Analysis
- 8.1. Recent Developments & Impact Analysis by Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant’s Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2024 (%)
- 8.7. Company Heat Map Analysis, 2024
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. JSB Healthcare
- 8.9.1.1. Company Overview
- 8.9.1.2. Financial Performance
- 8.9.1.3. Product Portfolios
- 8.9.1.4. Strategic Initiatives
- 8.9.2. OSIM International Pte. Ltd.
- 8.9.2.1. Company Overview
- 8.9.2.2. Financial Performance
- 8.9.2.3. Product Portfolios
- 8.9.2.4. Strategic Initiatives
- 8.9.3. Panasonic
- 8.9.3.1. Company Overview
- 8.9.3.2. Financial Performance
- 8.9.3.3. Product Portfolios
- 8.9.3.4. Strategic Initiatives
- 8.9.4. RoboTouch.
- 8.9.4.1. Company Overview
- 8.9.4.2. Financial Performance
- 8.9.4.3. Product Portfolios
- 8.9.4.4. Strategic Initiatives
- 8.9.5. Casada International.
- 8.9.5.1. Company Overview
- 8.9.5.2. Financial Performance
- 8.9.5.3. Product Portfolios
- 8.9.5.4. Strategic Initiatives
- 8.9.6. OHCO Massage Chairs.
- 8.9.6.1. Company Overview
- 8.9.6.2. Financial Performance
- 8.9.6.3. Product Portfolios
- 8.9.6.4. Strategic Initiatives
- 8.9.7. Prosperacorp.
- 8.9.7.1. Company Overview
- 8.9.7.2. Financial Performance
- 8.9.7.3. Product Portfolios
- 8.9.7.4. Strategic Initiatives
- 8.9.8. Luraco Technologies Corp.
- 8.9.8.1. Company Overview
- 8.9.8.2. Financial Performance
- 8.9.8.3. Product Portfolios
- 8.9.8.4. Strategic Initiatives
- 8.9.9. Beurer GmbH
- 8.9.9.1. Company Overview
- 8.9.9.2. Financial Performance
- 8.9.9.3. Product Portfolios
- 8.9.9.4. Strategic Initiatives
- 8.9.10. BODYFRIEND.
- 8.9.10.1. Company Overview
- 8.9.10.2. Financial Performance
- 8.9.10.3. Product Portfolios
- 8.9.10.4. Strategic Initiatives
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