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India Hair Oil Market Size, Share & Trends Analysis Report By Product (Coconut Oil, Almond Oil, Amla Oil, Blend Oil), By Category (Organic/Natural, Synthetic), By Distribution Channel (Supermarket & Hypermarket, Online), And Segment Forecasts, 2025 - 2030

Publisher Grand View Research
Published Jun 10, 2025
Length 90 Pages
SKU # GV20191860

Description

India Hair Oil Market Growth & Trends

The India hair oil market size is expected to reach USD 2,375.4 million by 2030 and is projected to grow at a CAGR of 5.1% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market for hair oil in India is witnessing remarkable expansion, driven by a revitalized interest in traditional wellness practices, greater health awareness, and a growing inclination towards natural and organic products. Increasingly, consumers are opting for Ayurvedic and herbal remedies that originate from India, in search of effective yet chemical-free solutions for their daily hair care routines. This trend is particularly prominent in urban areas and tier-2 cities, where the recognition of harmful ingredients in mainstream products has led to a shift toward cleaner alternatives.

The Indian hair oil market is experiencing growth due to combining traditional Ayurvedic ingredients such as amla, bhringraj, coconut, and almond oils with contemporary formulations. Consumers are increasingly aware of ingredients and are leaning towards products that offer comprehensive hair health benefits, which include minimizing hair fall, enhancing scalp nourishment, and alleviating stress.

Urban shoppers, particularly those from the millennial and Gen Z demographics, favor lightweight, non-greasy, multi-functional oils instead of conventional heavy oils. In addition, there is a rising interest in products free from chemicals, cruelty-free, and sourced sustainably. Expanding e-commerce and the omnichannel retail approach allow even established brands to innovate and rebrand to maintain their competitiveness. Hair oils are increasingly promoted as lifestyle items rather than merely grooming necessities.

India Hair Oil Market Report Highlights
  • Amla hair oil is expected to showcase strong growth from 2025 to 2030. The increasing health awareness and desire for natural, chemical-free personal care items have elevated amla oil, an ingredient steeped in Ayurvedic history, as a reliable remedy for hair loss, early greying, and scalp care. This transition is additionally reinforced by the rising consumer confidence in traditional formulas as skepticism towards synthetic ingredients grows.
  • Synthetic hair oil represented a significant revenue share in 2024, driven by its affordability, accessibility in the mass market, and strong brand presence in urban and rural areas. This growth is primarily due to its cost-effectiveness and widespread availability, making it a favored option for consumers who prioritize price. Synthetic formulations, which typically consist of mineral oils combined with fragrances and other additives, provide perceived advantages such as a non-greasy texture, simple application, and an extended shelf life, appealing to consumers looking for convenient and easy-to-use hair care products.
  • Sales through online retail is projected to grow at a robust CAGR in India hair oil market from 2025 to 2030, consumers can explore a diverse selection of hair oils through online shopping, enabling them to compare prices, read customer feedback, and obtain professional guidance without the stress of in-store pressure. In addition, the growth of shopping via mobile devices, promotions and discounts available on e-commerce sites, and quick delivery services have made online retail a more appealing option for those looking for convenience and value.
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Table of Contents

90 Pages
Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Regional Snapshot
2.4. Competitive Landscape Snapshot
Chapter 3. India Hair Oil Market: Industry Outlook
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.2. Industry Value Chain Analysis
3.2.1. Sale/Retail Channel Analysis
3.3. Market Dynamics
3.3.1. Market Driver Impact Analysis
3.3.2. Market Restraint Impact Analysis
3.3.3. Industry Challenges
3.3.4. Industry Opportunities
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.4.2. Market Entry Strategies
Chapter 4. India Hair Oil Market: Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption Trends
4.5. Observations & Recommendations
Chapter 5. India Hair Oil Market: Product Analysis & Estimates
5.1. India Hair Oil Market, By Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. India Hair Oil Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Million)
5.3.1. Coconut Oil
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Almond Oil
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.3. Amla Oil
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.4. Blend Oil
5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.5. Others
5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. India Hair Oil Market: Type Analysis & Estimates
6.1. India Hair Oil Market, By Category: Key Takeaways
6.2. Category Movement Analysis & Market Share, 2024 & 2030
6.3. India Hair Oil Market Estimates & Forecasts, By Category, 2018 - 2030 (USD Million)
6.3.1. Organic/Natural
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Synthetic
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. India Hair Oil Market: Distribution Channel Analysis & Estimates
7.1. India Hair Oil Market, By Distribution Channel: Key Takeaways
7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
7.3. India Hair Oil Market Estimates & Forecasts, By Distribution Channel, 2018 - 2030 (USD Million)
7.3.1. Hypermarket & Supermarket
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Pharmacy & Drugstore
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Convenience Stores
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4. Online
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5. Others
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 8. India Hair Oil Market: Competitive Landscape
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis, 2024
8.8. Strategy Mapping
8.9. Partnerships and Collaboration
8.10. New Product Launch
8.11. Expansion
8.11.1. Marico Ltd
8.11.1.1. Company Overview
8.11.1.2. Financial Performance
8.11.1.3. Service Portfolios
8.11.1.4. Strategic Initiatives
8.11.2. Dabour India Ltd
8.11.2.1. Company Overview
8.11.2.2. Financial Performance
8.11.2.3. Service Portfolios
8.11.2.4. Strategic Initiatives
8.11.3. Patanjali Ayurved Limited
8.11.3.1. Company Overview
8.11.3.2. Financial Performance
8.11.3.3. Service Portfolios
8.11.3.4. Strategic Initiatives
8.11.4. Bajaj Consumer Care Limited
8.11.4.1. Company Overview
8.11.4.2. Financial Performance
8.11.4.3. Service Portfolios
8.11.4.4. Strategic Initiatives
8.11.5. The Himalaya Wellness Company
8.11.5.1. Company Overview
8.11.5.2. Financial Performance
8.11.5.3. Service Portfolios
8.11.5.4. Strategic Initiatives
8.11.6. Unilever PLC
8.11.6.1. Company Overview
8.11.6.2. Financial Performance
8.11.6.3. Service Portfolios
8.11.6.4. Strategic Initiatives
8.11.7. Emami Group
8.11.7.1. Company Overview
8.11.7.2. Financial Performance
8.11.7.3. Service Portfolios
8.11.7.4. Strategic Initiatives
8.11.8. Khadi Natural
8.11.8.1. Company Overview
8.11.8.2. Financial Performance
8.11.8.3. Service Portfolios
8.11.8.4. Strategic Initiatives
8.11.9. Mamaearth
8.11.9.1. Company Overview
8.11.9.2. Financial Performance
8.11.9.3. Service Portfolios
8.11.9.4. Strategic Initiatives
8.11.10. WOW Skin Sciences
8.11.10.1. Company Overview
8.11.10.2. Financial Performance
8.11.10.3. Service Portfolios
8.11.10.4. Strategic Initiatives

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