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Hair Supplements Market Size, Share & Trends Analysis Report By Ingredients Type (Multi-Ingredients), By Ingredients (Vitamin, Minerals), By Application, By Form, By Type, By End User, By Distribution Channel, By Region, And Segment Forecasts, 2026 - 2033

Publisher Grand View Research
Published Dec 23, 2025
Length 100 Pages
SKU # GV20724113

Description

Hair Supplements Market Summary

The global hair supplements market size was estimated at USD 3.93 billion in 2025 and is projected to reach USD 9.04 billion by 2033, growing at a CAGR of 11.1% from 2026 to 2033. The market is growing because more people are experiencing hair fall and thinning due to stress, lifestyle changes, aging, and nutritional gaps, leading them to seek simple, non-invasive solutions.

A key market trend is the shift toward natural and clean label formulations, with consumers increasingly preferring supplements made from vitamins, minerals, collagen, and botanicals rather than synthetic compounds. This trend is driven by growing awareness of ingredient safety, interest in plant-based wellness, and the influence of dermatologists and social media promoting holistic approaches to hair health.

Demand for hair supplements is rising as more people face hair fall and thinning due to stress, nutrition gaps, and lifestyle shifts. Consumers are adopting convenient daily solutions to improve strength and density, which has helped brands such as Nutrafol and Viviscal increase their reach by offering clinically backed formulations aimed at thinning and breakage.

Another driver is the strong move toward natural and science-based ingredients. Brands are using vitamins, minerals, and botanicals in more advanced combinations. For example, Nutrafol uses saw palmetto and ashwagandha for stress-related thinning, while JSHealth combines kelp and zinc for root support. Innovation in clean-label and plant-based formulations continues to attract consumers looking for safer and holistic options.

Digital awareness and improved accessibility also strengthen the market. Online platforms amplify product discovery through visible results and user testimonials. Many brands use subscription models and personalized quizzes to recommend tailored plans. Companies such as Ritual and Ouai have launched targeted hair supplements with transparent ingredient sourcing and modern packaging, making them appealing to younger, digitally engaged consumers.

Global Hair Supplements Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the global hair supplements market report based on ingredient type, ingredients, application, form, type, end user, distribution channel, and region:
  • Ingredient Type (Revenue, USD Million, 2021 - 2033)
  • Single Ingredient
  • Multi-Ingredients
  • Ingredients (Revenue, USD Million, 2021 - 2033)
  • Vitamin
  • Vitamin A
  • Vitamin C
  • Vitamin D
  • Vitamin E
  • Vitamin B12
  • Niacin
  • Biotin
  • Folic Acid
  • Multivitamin
  • Minerals
  • Botanical Extracts
  • Marine Extracts
  • Amino Acids & Proteins
  • Collagen
  • Keratin
  • Cysteine
  • Others
  • Probiotics, Prebiotics & Postbiotics
  • Resveratrol
  • Astaxanthin
  • Minoxidil
  • Finasteride
  • Dutasteride
  • Others
  • Application (Revenue, USD Million, 2021 - 2033)
  • Scalp Care/Health
  • Hair Growth/Thinning/Loss
  • Aging Hair
  • Hair Strength/Quality
  • Hair Thinning Prevention
  • Others
  • Form (Revenue, USD Million, 2021 - 2033)
  • Tablets
  • Capsules
  • Soft gels
  • Powders
  • Gummies
  • Liquids
  • Others
  • Type (Revenue, USD Million, 2021 - 2033)
  • OTC
  • Prescribed
  • End User (Revenue, USD Million, 2021 - 2033)
  • Male
  • Millennials
  • Gen X
  • Gen Z
  • Baby Boomers
  • Female
  • Pregnant Women
  • Millennials
  • Gen X
  • Gen Z
  • Non-Pregnant Women
  • Millennials
  • Gen X
  • Gen Z
  • Baby Boomers
  • Distribution Channel (Revenue, USD Million, 2021 - 2033)
  • Offline
  • Hypermarkets
  • Supermarkets/Grocery Stores
  • Discount Stores
  • Department Stores (Including Discounted)
  • Pharmacies
  • Drug Stores
  • Specialty Stores
  • Beauty & Cosmetic Stores
  • Health & Supplement Stores
  • Practitioner
  • Direct Sales
  • Travel Retail Stores
  • Others
  • D2C
  • Online
  • Amazon
  • Other Online Retail Stores
  • Regional Channel (Revenue, USD Million, 2021 - 2033)
  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Asia Pacific
  • China
  • Japan
  • Australia & New Zealand
  • South Korea
  • Central & South America
  • Brazil
  • Middle East & Africa
  • South Africa
Please note The report will be delivered in 4-8 business days upon order notification.

Table of Contents

100 Pages
Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Ingredient Type Outlook
2.3. Ingredients Outlook
2.4. Application Outlook
2.5. Form Outlook
2.6. Type Outlook
2.7. End User Outlook
2.8. Distribution Channel Outlook
2.9. Competitive Landscape Outlook
Chapter 3. Hair Supplements Market Variables, Trends & Scope
3.1. Market Introduction
3.1.1. Hair Supplements Market Size & Growth Rate, 2021 - 2033 (USD Million)
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Profit Margin Analysis
3.4. Market Dynamics
3.4.1. Market Driver Analysis
3.4.2. Market Restraint Analysis
3.4.3. Market Opportunities
3.4.4. Market Challenges
3.5. Industry Analysis - Porter’s Five Forces Analysis
3.6. Market Entry Strategies
Chapter 4. Hair Supplements Market: Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Influencing Buying Behavior
4.4. Consumer Product Adoption Trends
4.5. Key Observations & Findings
Chapter 5. Hair Supplements Market: Ingredient Type Estimates & Trend Analysis
5.1. Hair Supplements Market: Ingredient Type Outlook
5.2. Ingredient Type Movement Analysis & Market Share, 2025 & 2033
5.3. Market Estimates & Forecasts, by Ingredient Type, 2021 - 2033 (USD Million)
5.3.1. Single Ingredient
5.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.2. Multi-Ingredients
5.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 6. Hair Supplements Market: Ingredient Estimates & Trend Analysis
6.1. Hair Supplements Market: Ingredient Outlook
6.2. Ingredient Movement Analysis & Market Share, 2025 & 2033
6.3. Market Estimates & Forecasts, by Ingredient, 2021 - 2033 (USD Million)
6.3.1. Vitamin
6.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.2. Vitamin A
6.3.1.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.3. Vitamin C
6.3.1.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.4. Vitamin D
6.3.1.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.5. Vitamin E
6.3.1.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.6. Vitamin B12
6.3.1.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.7. Niacin
6.3.1.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.8. Biotin
6.3.1.8.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.9. Folic Acid
6.3.1.9.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.1.10. Multivitamin
6.3.1.10.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.2. Minerals
6.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.3. Botanical Extracts
6.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.4. Marine Extracts
6.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.5. Amino Acids & Proteins
6.3.5.1. Collagen
6.3.5.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.5.2. Keratin
6.3.5.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.5.3. Cysteine
6.3.5.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.5.4. Others
6.3.5.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.6. Probiotics, Prebiotics & Postbiotics
6.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.7. Resveratrol
6.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.8. Astaxanthin
6.3.8.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.9. Minoxidil
6.3.9.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.10. Finasteride
6.3.10.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.11. Dutasteride
6.3.11.1. Market estimates and forecast, 2021 - 2033 (USD Million)
6.3.12. Others
6.3.12.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 7. Hair Supplements Market: Application Estimates & Trend Analysis
7.1. Hair Supplements Market: Application Outlook
7.2. Application Movement Analysis & Market Share, 2025 & 2033
7.3. Market Estimates & Forecasts, by Application, 2021 - 2033 (USD Million)
7.3.1. Scalp Care/Health
7.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.2. Hair Growth/Thinning/Loss
7.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.3. Aging Hair
7.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.4. Hair Strength/Quality
7.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.5. Hair Thinning Prevention
7.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.6. Others
7.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 8. Hair Supplements Market: Form Estimates & Trend Analysis
8.1. Hair Supplements Market, by Form: Key Takeaways
8.2. Form Movement Analysis & Market Share, 2025 & 2033
8.3. Market Estimates & Forecasts, by Form, 2021 - 2033 (USD Million)
8.3.1. Tablets
8.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.2. Capsules
8.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.3. Soft gels
8.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.4. Powders
8.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.5. Gummies
8.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.6. Liquids
8.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.7. Others
8.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 9. Hair Supplements Market: Type Estimates & Trend Analysis
9.1. Hair Supplements Market: Type Outlook
9.2. Type Movement Analysis & Market Share, 2025 & 2033
9.3. Market Estimates & Forecasts, by Type, 2021 - 2033 (USD Million)
9.3.1. OTC
9.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
9.3.2. Prescribed
9.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 10. Hair Supplements Market: End User Estimates & Trend Analysis
10.1. Hair Supplements Market, by End User: Key Takeaways
10.2. End User Movement Analysis & Market Share, 2025 & 2033
10.3. Market Estimates & Forecasts, by End User, 2021 - 2033 (USD Million)
10.3.1. Male
10.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.1.2. Millennials
10.3.1.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.1.2.2. Gen X
10.3.1.2.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.1.2.3. Gen Z
10.3.1.2.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.1.3. Baby Boomers
10.3.1.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2. Female
10.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.2. Pregnant Women
10.3.2.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.2.2. Millennials
10.3.2.2.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.2.2.2. Gen X
10.3.2.2.2.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.2.2.3. Gen Z
10.3.2.2.2.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.3. Non-Pregnant Women
10.3.2.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.3.2. Millennials
10.3.2.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.3.2.2. Gen X
10.3.2.3.2.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.3.2.3. Gen Z
10.3.2.3.2.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
10.3.2.3.2.4. Baby Boomers
10.3.2.3.2.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 11. Hair Supplements Market: Distribution Channel Estimates & Trend Analysis
11.1. Hair Supplements Market, by Distribution Channel: Key Takeaways
11.2. Distribution Channel Movement Analysis & Market Share, 2025 & 2033
11.3. Market Estimates & Forecasts, by Distribution Channel, 2021 - 2033 (USD Million)
11.3.1. Offline
11.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.2. Hypermarkets
11.3.1.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.3. Supermarkets/Grocery Stores
11.3.1.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.4. Discount Stores
11.3.1.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.5. Department Stores (Including Discounted)
11.3.1.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.6. Pharmacies
11.3.1.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.7. Drug Stores
11.3.1.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.8. Specialty Stores
11.3.1.8.1. Beauty & Cosmetic Stores
11.3.1.8.2. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.8.3. Health & Supplement Stores
11.3.1.8.4. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.9. Practitioner
11.3.1.9.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.10. Direct Sales
11.3.1.10.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.11. Travel Retail Stores
11.3.1.11.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.1.12. Others
11.3.1.12.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.2. D2C
11.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.3. Online
11.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.3.2. Amazon
11.3.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
11.3.3.3. Other Online Retail Stores
Chapter 12. Hair Supplements Market: Regional Estimates & Trend Analysis
12.1. Hair Supplements Market: Regional Outlook
12.2. Regional Movement Analysis & Market Share, 2025 & 2033
12.3. Market Estimates & Forecasts, by Region & Country, 2021 - 2033 (USD Million)
12.3.1. North America
12.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.1.2. U.S.
12.3.1.2.1. Key country dynamics
12.3.1.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.1.3. Canada
12.3.1.3.1. Key country dynamics
12.3.1.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.1.4. Mexico
12.3.1.4.1. Key country dynamics
12.3.1.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.2. Europe
12.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.2.2. Germany
12.3.2.2.1. Key country dynamics
12.3.2.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.2.3. UK
12.3.2.3.1. Key country dynamics
12.3.2.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.2.4. France
12.3.2.4.1. Key country dynamics
12.3.2.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.2.5. Italy
12.3.2.5.1. Key country dynamics
12.3.2.5.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.2.6. Spain
12.3.2.6.1. Key country dynamics
12.3.2.6.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.3. Asia Pacific
12.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.3.2. China
12.3.3.2.1. Key country dynamics
12.3.3.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.3.3. India
12.3.3.3.1. Key country dynamics
12.3.3.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.3.4. Japan
12.3.3.4.1. Key country dynamics
12.3.3.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.3.5. Australia
12.3.3.5.1. Key country dynamics
12.3.3.5.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.3.6. South Korea
12.3.3.6.1. Key country dynamics
12.3.3.6.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.4. Central & South America
12.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.4.2. Brazil
12.3.4.2.1. Key country dynamics
12.3.4.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.5. Middle East & Africa
12.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
12.3.5.2. South Africa
12.3.5.2.1. Key country dynamics
12.3.5.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 13. Competitive Analysis
13.1. Recent Developments & Impact Analysis by Key Market Participants
13.2. Company Categorization
13.3. Participant’s Overview
13.4. Financial Performance
13.5. Product Benchmarking
13.6. Company Market Share Analysis, 2025 (%)
13.7. Company Heat Map Analysis
13.8. Strategy Mapping
13.9. Company Profiles
13.9.1. Nutrafol
13.9.1.1. Company Overview
13.9.1.2. Financial Performance
13.9.1.3. Product Portfolios
13.9.1.4. Strategic Initiatives
13.9.2. Viviscal
13.9.2.1. Company Overview
13.9.2.2. Financial Performance
13.9.2.3. Product Portfolios
13.9.2.4. Strategic Initiatives
13.9.3. Nature’s Bounty
13.9.3.1. Company Overview
13.9.3.2. Financial Performance
13.9.3.3. Product Portfolios
13.9.3.4. Strategic Initiatives
13.9.4. Amway (Nutrilite)
13.9.4.1. Company Overview
13.9.4.2. Financial Performance
13.9.4.3. Product Portfolios
13.9.4.4. Strategic Initiatives
13.9.5. GNC
13.9.5.1. Company Overview
13.9.5.2. Financial Performance
13.9.5.3. Product Portfolios
13.9.5.4. Strategic Initiatives
13.9.6. HUM Nutrition
13.9.6.1. Company Overview
13.9.6.2. Financial Performance
13.9.6.3. Product Portfolios
13.9.6.4. Strategic Initiatives
13.9.7. SugarBearHair
13.9.7.1. Company Overview
13.9.7.2. Financial Performance
13.9.7.3. Product Portfolios
13.9.7.4. Strategic Initiatives
13.9.8. Swisse Wellness
13.9.8.1. Company Overview
13.9.8.2. Financial Performance
13.9.8.3. Product Portfolios
13.9.8.4. Strategic Initiatives
13.9.9. InVite Health
13.9.9.1. Company Overview
13.9.9.2. Financial Performance
13.9.9.3. Product Portfolios
13.9.9.4. Strategic Initiatives
13.9.10. Codeage
13.9.10.1. Company Overview
13.9.10.2. Financial Performance
13.9.10.3. Product Portfolios
13.9.10.4. Strategic Initiatives

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