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Europe Sauna Market Size, Share & Trends Analysis Report By Product (Traditional Sauna, Infrared Sauna, Electric Sauna), By Application (Residential, Commercial), By Country, And Segment Forecasts, 2025 - 2033

Publisher Grand View Research
Published Aug 25, 2025
Length 80 Pages
SKU # GV20400273

Description

Europe Sauna Market Size & Trends

The Europe sauna market size was estimated at USD 335.0 million in 2024 and is projected to reach USD 577.8 million by 2033, growing at a CAGR of 6.3% from 2025 to 2033. One of the primary drivers of the European sauna industry is the increasing emphasis on health and wellness among consumers.

Traditional saunas have long been valued for their health benefits, including stress relief, improved circulation, and immune support. This renewed focus on personal wellness-spanning all age groups-has accelerated demand for sauna experiences, making them an essential element of both residential and commercial wellness offerings.

The rise of home wellness trends has resulted in significant growth of the residential sauna segment. European homeowners are increasingly investing in saunas to enhance their living spaces, motivated by a desire for relaxation and at-home therapeutic benefits. Advances in design, such as more compact and user-friendly models, have improved accessibility. At the same time, the diversity of sauna products (traditional, infrared, hybrid) allows homeowners to tailor their choices to individual preferences and budgets.

Europe Sauna Market Report Segmentation

This report forecasts revenue growth at the regional & country levels and provides an analysis of the latest trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the Europe sauna market report based on product, application, and region.
  • Product Outlook (Revenue, USD Million, 2021 - 2033)
  • Traditional Sauna
  • Infrared Sauna
  • Electric Sauna
  • Steam Saunas/Rooms
  • Others (Outdoor Sauna, etc.)
  • Application Outlook (Revenue, USD Million, 2021 - 2033)
  • Residential
  • Commercial
  • Wellness Centers/Gyms/Spas
  • Hotels/Hospitality
  • Hospitals/Medical Centers
  • Institutional
  • Others (Public Bathhouses and Community Centers, etc.)
  • Regional Outlook (Revenue, USD Million, 2021 - 2033)
  • Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
Please note The report will be delivered in 4-8 business days upon order notification.

Table of Contents

80 Pages
Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
Chapter 3. Sauna Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Penetration and Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Raw Material Trends and Outlook
3.3.2. Profit Margin Analysis (Industry-level)
3.4. Market Dynamics
3.4.1. Market Driver Analysis
3.4.2. Market Restraint Analysis
3.4.3. Market Opportunities
3.4.4. Market Challenges
3.5. Industry Analysis Tools
3.5.1. Porter’s Five Forces Analysis
3.6. Market Entry Strategies
Chapter 4. Sauna Market: Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. Sauna Market: Product Estimates & Trend Analysis
5.1. Sauna Market, By Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2023 & 2030
5.3. Market Estimates & Forecasts, By Product, 2021 - 2033 (USD Million)
5.3.1. Traditional Sauna
5.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.2. Infrared Sauna
5.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.3. Electric Sauna
5.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.4. Steam Saunas/Rooms
5.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.5. Others
5.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 7. Sauna Market: Application Estimates & Trend Analysis
7.1. Sauna Market, By Application: Key Takeaways
7.2. Application Movement Analysis & Market Share, 2023 & 2030
7.3. Market Estimates & Forecasts, by Application, 2021 - 2033 (USD Million)
7.3.1. Residential
7.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.2. Commercial
7.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.2.2. Wellness Centers/Gyms/Spas
7.3.2.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.2.3. Hotels/Hospitality
7.3.2.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.2.4. Hospitals/Medical Centers
7.3.2.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.2.5. Institutional
7.3.2.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
7.3.2.6. Others
7.3.2.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 8. Sauna Market: Regional Estimates & Trend Analysis
8.1. Sauna Market: Regional Outlook
8.2. Regional Marketplaces: Key Takeaways
8.3. Market Estimates & Forecasts, by Region, 2021 - 2033 (USD Million)
8.3.1. Europe
8.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.1.2. Germany
8.3.1.2.1. Key country dynamics
8.3.1.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.1.3. UK
8.3.1.3.1. Key country dynamics
8.3.1.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.1.4. France
8.3.1.4.1. Key country dynamics
8.3.1.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.1.5. Italy
8.3.1.5.1. Key country dynamics
8.3.1.5.2. Market estimates and forecast, 2021 - 2033 (USD Million)
8.3.1.6. Spain
8.3.1.6.1. Key country dynamics
8.3.1.6.2. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 9. Sauna Market: Competitive Analysis
9.1. Recent developments & impact analysis, by key market participants
9.2. Company Categorization
9.3. Participant’s Overview
9.4. Financial Performance
9.5. Product Benchmarking
9.6. Company Market Share Analysis, 2024 (%)
9.7. Company Heat Map Analysis
9.8. Strategy Mapping
9.9. Company Profiles
9.9.1. Harvia Group
9.9.1.1. Company Overview
9.9.1.2. Financial Performance
9.9.1.3. Product Portfolios
9.9.1.4. Strategic Initiatives
9.9.2. KLAFS GmbH
9.9.2.1. Company Overview
9.9.2.2. Financial Performance
9.9.2.3. Product Portfolios
9.9.2.4. Strategic Initiatives
9.9.3. TylöHelo Group
9.9.3.1. Company Overview
9.9.3.2. Financial Performance
9.9.3.3. Product Portfolios
9.9.3.4. Strategic Initiatives
9.9.4. EOS Saunatechnik GmbH
9.9.4.1. Company Overview
9.9.4.2. Financial Performance
9.9.4.3. Product Portfolios
9.9.4.4. Strategic Initiatives
9.9.5. Corso Sauna Manufactory
9.9.5.1. Company Overview
9.9.5.2. Financial Performance
9.9.5.3. Product Portfolios
9.9.5.4. Strategic Initiatives
9.9.6. Balnea Spa GmbH
9.9.6.1. Company Overview
9.9.6.2. Financial Performance
9.9.6.3. Product Portfolios
9.9.6.4. Strategic Initiatives
9.9.7. Sauna Wellness Kontor
9.9.7.1. Company Overview
9.9.7.2. Financial Performance
9.9.7.3. Product Portfolios
9.9.7.4. Strategic Initiatives
9.9.8. Saunawelt-Hamburg
9.9.8.1. Company Overview
9.9.8.2. Financial Performance
9.9.8.3. Product Portfolios
9.9.8.4. Strategic Initiatives
9.9.9. Dyntar
9.9.9.1. Company Overview
9.9.9.2. Financial Performance
9.9.9.3. Product Portfolios
9.9.9.4. Strategic Initiatives
9.9.10. Suomi Sauna Service
9.9.10.1. Company Overview
9.9.10.2. Financial Performance
9.9.10.3. Product Portfolios
9.9.10.4. Strategic Initiatives

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