Cleaning And Hygiene Products Market Size, Share & Trends Analysis Report By Application (Cleaning Tools, Personal Care, Kitchen Care, Fabric Care), By End-user (Healthcare, Food Service, Retail, Cruise, Commercial Laundry), By Region, And Segment Forecas
Description
Cleaning And Hygiene Products Market Summary
The global cleaning and hygiene products market size was estimated at USD 32,123.1 million in 2024 and is projected to reach USD 43,313.8 million by 2033, growing at a CAGR of 3.4% from 2025 to 2033. The market is driven by various factors, such as the increasing number of single-person households, rising disposable income, and heightened health and hygiene priorities among consumers, which have driven a surge in the demand for household cleaning products.
Moreover, the market has witnessed ongoing product innovations, as numerous companies expand their product ranges, significantly transforming the industry landscape. The COVID-19 pandemic significantly heightened awareness regarding hygienic practices and household cleanliness globally. This increased awareness sparked an unprecedented surge in demand for cleaning products, resulting in a widespread shortage. Manufacturers ramped production capacity, notably boosting global sales within this market segment.
The market is experiencing a notable push from consumers towards eco-friendly and sustainable household products. This shift is evident as customers seek cleaning items with 'natural' components, aiming to steer clear of harmful chemicals while reducing carbon emissions in both production and usage. Furthermore, the growing market for premium household products in developed nations such as the UK, the U.S., Canada, and Japan has contributed significantly to recent market expansion.
Commercial sectors are increasingly emphasizing cleanliness and hygiene, fueling substantial demand for multi-purpose cleaning products. These cleaners boast versatility, able to handle various tasks like floor and surface cleaning and glass maintenance, and effectively tackle challenging stains like oil and grease. The efficiency of using a single product for multiple functions is apparent, offering economic advantages and simplified management and storage.
The market has seen a notable increase in demand for cleaning products that prioritize safety and are devoid of harsh chemicals. Ammonia, a common ingredient in many cleaners, is often unpleasant. These products can adversely affect the overall visitor experience within bustling commercial spaces hosting numerous daily visitors. Moreover, individual’s sensitive to chemical cleaning products might exhibit allergic reactions such as sneezing, coughing, or watery eyes in severe cases.
Individual product preferences vary significantly and are influenced by psychographic, demographic, and behavioral aspects. Lifestyle choices and awareness notably shape consumer behavior. Sustaining consumer loyalty and product differentiation poses a challenge in the current market. The allure of innovative offerings often leads consumers away from sticking to a single brand or product. Small and medium-sized manufacturers face escalating difficulties in keeping pace with evolving consumer preferences, collectively impeding market growth.
Global Cleaning And Hygiene Products Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the global cleaning and hygiene products market based on application, end-user, and region:
The global cleaning and hygiene products market size was estimated at USD 32,123.1 million in 2024 and is projected to reach USD 43,313.8 million by 2033, growing at a CAGR of 3.4% from 2025 to 2033. The market is driven by various factors, such as the increasing number of single-person households, rising disposable income, and heightened health and hygiene priorities among consumers, which have driven a surge in the demand for household cleaning products.
Moreover, the market has witnessed ongoing product innovations, as numerous companies expand their product ranges, significantly transforming the industry landscape. The COVID-19 pandemic significantly heightened awareness regarding hygienic practices and household cleanliness globally. This increased awareness sparked an unprecedented surge in demand for cleaning products, resulting in a widespread shortage. Manufacturers ramped production capacity, notably boosting global sales within this market segment.
The market is experiencing a notable push from consumers towards eco-friendly and sustainable household products. This shift is evident as customers seek cleaning items with 'natural' components, aiming to steer clear of harmful chemicals while reducing carbon emissions in both production and usage. Furthermore, the growing market for premium household products in developed nations such as the UK, the U.S., Canada, and Japan has contributed significantly to recent market expansion.
Commercial sectors are increasingly emphasizing cleanliness and hygiene, fueling substantial demand for multi-purpose cleaning products. These cleaners boast versatility, able to handle various tasks like floor and surface cleaning and glass maintenance, and effectively tackle challenging stains like oil and grease. The efficiency of using a single product for multiple functions is apparent, offering economic advantages and simplified management and storage.
The market has seen a notable increase in demand for cleaning products that prioritize safety and are devoid of harsh chemicals. Ammonia, a common ingredient in many cleaners, is often unpleasant. These products can adversely affect the overall visitor experience within bustling commercial spaces hosting numerous daily visitors. Moreover, individual’s sensitive to chemical cleaning products might exhibit allergic reactions such as sneezing, coughing, or watery eyes in severe cases.
Individual product preferences vary significantly and are influenced by psychographic, demographic, and behavioral aspects. Lifestyle choices and awareness notably shape consumer behavior. Sustaining consumer loyalty and product differentiation poses a challenge in the current market. The allure of innovative offerings often leads consumers away from sticking to a single brand or product. Small and medium-sized manufacturers face escalating difficulties in keeping pace with evolving consumer preferences, collectively impeding market growth.
Global Cleaning And Hygiene Products Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the global cleaning and hygiene products market based on application, end-user, and region:
- Application Outlook (Revenue, USD Million, 2021 - 2033)
- Cleaning Tools
- Personal Care
- Infection Prevention Products
- Floor Care
- Building Care
- Floor Care Machines
- Kitchen Care
- Fabric Care
- End-user Outlook (Revenue, USD Million, 2021 - 2033)
- Healthcare
- Food Service
- Hotels & Hospitality
- Building Service Contractors/Facility Management
- Retail
- Educational Institutions
- Transportation and Travel
- Commercial Laundry
- Cruise
- Others
- Regional Outlook (Revenue, USD Million, 2021 - 2033)
- North America
- U.S.
- Canada
- Europe
- Germany
- UK
- France
- Russia
- Italy
- Spain
- Asia Pacific
- Australia
- New Zealand
- India
- Japan
- China
- South Korea
- Latin America
- Argentina
- Brazil
- Mexico
- Middle East & Africa
- UAE
- Saudi Arabia
- South Africa
- Central America
- Caribbean Islands
Table of Contents
110 Pages
- Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR’s Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
- Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Regional Snapshot
- 2.4. Competitive Landscape Snapshot
- Chapter 3. Cleaning and Hygiene Products Market: Industry Outlook
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Profit Margin Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter’s Five Forces Analysis
- 3.5. Market Entry Strategies
- Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decisions
- 4.4. Consumer Product Adoption
- 4.5. Observations & Recommendations
- Chapter 5. Cleaning and Hygiene Products Market: Application Estimates & Trend Analysis
- 5.1. Cleaning and Hygiene Products Market, By Application: Key Takeaways
- 5.2. Application Movement Analysis & Market Share, 2024 & 2033
- 5.3. Market Estimates & Forecasts, By Application, 2021 - 2033 (USD Million)
- 5.3.1. Cleaning Tools
- 5.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.2. Personal Care
- 5.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.3. Infection Prevention Products
- 5.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.4. Floor Care
- 5.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.5. Building Care
- 5.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.6. Floor Care Machines
- 5.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.7. Kitchen Care
- 5.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.8. Fabric Care
- 5.3.8.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- Chapter 6. Cleaning and Hygiene Products Market: End User Estimates & Trend Analysis
- 6.1. Cleaning and Hygiene Products Market, By End User: Key Takeaways
- 6.2. End User Movement Analysis & Market Share, 2024 & 2033
- 6.3. Market Estimates & Forecasts, By End User, 2021 - 2033 (USD Million)
- 6.3.1. Healthcare
- 6.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.2. Food Service
- 6.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.3. Hotels & Hospitality
- 6.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.4. Building Service Contractors/Facility Management
- 6.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.5. Retail
- 6.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.6. Educational Institutions
- 6.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.7. Transportation and Travel
- 6.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.8. Commercial Laundry
- 6.3.8.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.9. Cruise
- 6.3.9.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.10. Others
- 6.3.10.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- Chapter 7. Cleaning and Hygiene Products Market: Regional Estimates & Trend Analysis
- 7.1. Cleaning and Hygiene Products Market: Regional Outlook
- 7.2. Regional Marketplaces: Key Takeaways
- 7.3. Market Estimates & Forecasts, by Region, 2021 - 2033 (USD Million)
- 7.3.1. North America
- 7.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.1.2. U.S.
- 7.3.1.2.1. Key country dynamics
- 7.3.1.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.1.3. Canada
- 7.3.1.3.1. Key country dynamics
- 7.3.1.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2. Europe
- 7.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2.2. UK
- 7.3.2.2.1. Key country dynamics
- 7.3.2.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2.3. Germany
- 7.3.2.3.1. Key country dynamics
- 7.3.2.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2.4. France
- 7.3.2.4.1. Key country dynamics
- 7.3.2.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2.5. Italy
- 7.3.2.5.1. Key country dynamics
- 7.3.2.5.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2.6. Spain
- 7.3.2.6.1. Key country dynamics
- 7.3.2.6.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.2.7. Russia
- 7.3.2.7.1. Key country dynamics
- 7.3.2.7.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3. Asia Pacific
- 7.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3.2. Japan
- 7.3.3.2.1. Key country dynamics
- 7.3.3.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3.3. China
- 7.3.3.3.1. Key country dynamics
- 7.3.3.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3.4. India
- 7.3.3.4.1. Key country dynamics
- 7.3.3.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3.5. Australia
- 7.3.3.5.1. Key country dynamics
- 7.3.3.5.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3.6. New Zealand
- 7.3.3.6.1. Key country dynamics
- 7.3.3.6.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.3.7. South Korea
- 7.3.3.7.1. Key country dynamics
- 7.3.3.7.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.4. Latin America
- 7.3.4.1. Mexico
- 7.3.4.1.1. Key country dynamics
- 7.3.4.1.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.4.2. Brazil
- 7.3.4.2.1. Key country dynamics
- 7.3.4.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.4.3. Argentina
- 7.3.4.3.1. Key country dynamics
- 7.3.4.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.5. Middle East & Africa
- 7.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.5.2. UAE
- 7.3.5.2.1. Key country dynamics
- 7.3.5.2.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.5.3. South Africa
- 7.3.5.3.1. Key country dynamics
- 7.3.5.3.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.5.4. Saudi Arabia
- 7.3.5.4.1. Key country dynamics
- 7.3.5.4.2. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.6. Central America
- 7.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.3.7. Caribbean Island
- 7.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- Chapter 8. Cleaning and Hygiene Products Market: Competitive Analysis
- 8.1. Recent Developments & Impact Analysis, by Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant’s Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2024 (%)
- 8.7. Company Heat Map Analysis, 2024
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. Colgate-Palmolive Company
- 8.9.1.1. Company Overview
- 8.9.1.2. Financial Performance
- 8.9.1.3. Product Portfolios
- 8.9.1.4. Strategic Initiatives
- 8.9.2. The Procter & Gamble Company
- 8.9.2.1. Company Overview
- 8.9.2.2. Financial Performance
- 8.9.2.3. Product Portfolios
- 8.9.2.4. Strategic Initiatives
- 8.9.3. Henkel AG & Co. KGaA
- 8.9.3.1. Company Overview
- 8.9.3.2. Financial Performance
- 8.9.3.3. Product Portfolios
- 8.9.3.4. Strategic Initiatives
- 8.9.4. Unilever plc
- 8.9.4.1. Company Overview
- 8.9.4.2. Financial Performance
- 8.9.4.3. Product Portfolios
- 8.9.4.4. Strategic Initiatives
- 8.9.5. Reckitt Benckiser Group plc
- 8.9.5.1. Company Overview
- 8.9.5.2. Financial Performance
- 8.9.5.3. Product Portfolios
- 8.9.5.4. Strategic Initiatives
- 8.9.6. Church & Dwight Co., Inc.
- 8.9.6.1. Company Overview
- 8.9.6.2. Financial Performance
- 8.9.6.3. Product Portfolios
- 8.9.6.4. Strategic Initiatives
- 8.9.7. Kao Corporation
- 8.9.7.1. Company Overview
- 8.9.7.2. Financial Performance
- 8.9.7.3. Product Portfolios
- 8.9.7.4. Strategic Initiatives
- 8.9.8. S.C. Johnson & Son Inc.
- 8.9.8.1. Company Overview
- 8.9.8.2. Financial Performance
- 8.9.8.3. Product Portfolios
- 8.9.8.4. Strategic Initiatives
- 8.9.9. McBride plc
- 8.9.9.1. Company Overview
- 8.9.9.2. Financial Performance
- 8.9.9.3. Product Portfolios
- 8.9.9.4. Strategic Initiatives
- 8.9.10. Vikara Services Pvt. Ltd. (THE BETTER HOME)
- 8.9.10.1. Company Overview
- 8.9.10.2. Financial Performance
- 8.9.10.3. Product Portfolios
- 8.9.10.4. Strategic Initiatives
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