Global Retail Bank Loyalty Program Market 2025 by Company, Regions, Type and Application, Forecast to 2031

According to our (Global Info Research) latest study, the global Retail Bank Loyalty Program market size was valued at US$ 1130 million in 2024 and is forecast to a readjusted size of USD 1606 million by 2031 with a CAGR of 5.2% during review period.

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program. These programs exist covering most types of business, each one having varying features and rewards schemes. Loyalty programs have emerged as one of the key marketing tools in the global retail banking industry. Retail banks offer a number of loyalty programs in developed economies, however many of these are commoditized. This has compelled banks to introduce innovative programs in order to remain both competitive and profitable. There is also an increased pressure on costs due to new regulatory trends in last five years. Loyalty programs are being viewed as an important revenue-driving tool and have been proven to reduce customer acquisition costs. Retail banking in emerging economies is still in its developmental stages, as illustrated by its relatively low loyalty program penetration rates. Retail banking is a typical mass-market banking industry that lets its customers use local branches of the more widespread commercial banking establishments. Retail banking is also generally known as consumer banking. Its services include mortgages, certificates of deposit (CDs), savings and checking accounts, debit/credit cards, and personal loans. The retail banking sector mainly focuses on catering to the needs of its retail clients.

Global retail bank loyalty program main players are Maritz, FIS Corporate, IBM, Aimia, etc. Global top 3 manufacturers hold a share about 50%. North America is the largest market, with a share nearly 50%.

This report is a detailed and comprehensive analysis for global Retail Bank Loyalty Program market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.

Key Features:

Global Retail Bank Loyalty Program market size and forecasts, in consumption value ($ Million), 2020-2031

Global Retail Bank Loyalty Program market size and forecasts by region and country, in consumption value ($ Million), 2020-2031

Global Retail Bank Loyalty Program market size and forecasts, by Type and by Application, in consumption value ($ Million), 2020-2031

Global Retail Bank Loyalty Program market shares of main players, in revenue ($ Million), 2020-2025

The Primary Objectives in This Report Are:

To determine the size of the total market opportunity of global and key countries

To assess the growth potential for Retail Bank Loyalty Program

To forecast future growth in each product and end-use market

To assess competitive factors affecting the marketplace

This report profiles key players in the global Retail Bank Loyalty Program market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include FIS Corporate, Maritz, IBM, TIBCO Software, Hitachi-solutions, Oracle Corporation, Aimia, Comarch, Exchange Solutions, Creatio, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.

Market segmentation

Retail Bank Loyalty Program market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type
Subscription-based Program
Points Program
Others

Market segment by Application
Personal User
Business User

Market segment by players, this report covers
FIS Corporate
Maritz
IBM
TIBCO Software
Hitachi-solutions
Oracle Corporation
Aimia
Comarch
Exchange Solutions
Creatio
Customer Portfolios
Antavo

Market segment by regions, regional analysis covers

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia, Italy and Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)

South America (Brazil, Rest of South America)

Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Retail Bank Loyalty Program product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Retail Bank Loyalty Program, with revenue, gross margin, and global market share of Retail Bank Loyalty Program from 2020 to 2025.

Chapter 3, the Retail Bank Loyalty Program competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2020 to 2031

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2020 to 2025.and Retail Bank Loyalty Program market forecast, by regions, by Type and by Application, with consumption value, from 2026 to 2031.

Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.

Chapter 12, the key raw materials and key suppliers, and industry chain of Retail Bank Loyalty Program.

Chapter 13, to describe Retail Bank Loyalty Program research findings and conclusion.