Global Public Relations (PR) Tools Market 2025 by Company, Regions, Type and Application, Forecast to 2031

According to our (Global Info Research) latest study, the global Public Relations (PR) Tools market size was valued at US$ 5082 million in 2024 and is forecast to a readjusted size of USD 10050 million by 2031 with a CAGR of 10.4% during review period."Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.



This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management.

The main enterprises of public relations (PR) tools are Cision AB, Meltwater, Business Wire, Outbrain, etc.The top three accounted for about 35% of the market.

The United States is the largest market with about 35%, followed by Europe with about 30%.

This report is a detailed and comprehensive analysis for global Public Relations (PR) Tools market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.

Key Features:

Global Public Relations (PR) Tools market size and forecasts, in consumption value ($ Million), 2020-2031

Global Public Relations (PR) Tools market size and forecasts by region and country, in consumption value ($ Million), 2020-2031

Global Public Relations (PR) Tools market size and forecasts, by Type and by Application, in consumption value ($ Million), 2020-2031

Global Public Relations (PR) Tools market shares of main players, in revenue ($ Million), 2020-2025

The Primary Objectives in This Report Are:

To determine the size of the total market opportunity of global and key countries

To assess the growth potential for Public Relations (PR) Tools

To forecast future growth in each product and end-use market

To assess competitive factors affecting the marketplace

This report profiles key players in the global Public Relations (PR) Tools market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Outbrain, Google, Business Wire, Salesforce, Meltwater, Cision AB, AirPR Software, IrisPR Software, ISentia, Onalytica, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.

Market segmentation

Public Relations (PR) Tools market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management

Market segment by Application
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment

Market segment by players, this report covers
Outbrain
Google
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat

Market segment by regions, regional analysis covers

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia, Italy and Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)

South America (Brazil, Rest of South America)

Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Public Relations (PR) Tools product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Public Relations (PR) Tools, with revenue, gross margin, and global market share of Public Relations (PR) Tools from 2020 to 2025.

Chapter 3, the Public Relations (PR) Tools competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2020 to 2031

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2020 to 2025.and Public Relations (PR) Tools market forecast, by regions, by Type and by Application, with consumption value, from 2026 to 2031.

Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.

Chapter 12, the key raw materials and key suppliers, and industry chain of Public Relations (PR) Tools.

Chapter 13, to describe Public Relations (PR) Tools research findings and conclusion.