Global Laundry Capsules Supply, Demand and Key Producers, 2026-2032
Description
The global Laundry Capsules market size is expected to reach $ 11780 million by 2032, rising at a market growth of 9.6% CAGR during the forecast period (2026-2032).
Laundry Capsules are water-soluble pouches containing highly concentrated laundry detergent. The chemistry of laundry detergent capsules is the same as in liquid detergents (including alkylbenzenesulfonates). The dissolvable packets are typically made of polyvinylalcohol (PVA) or a derivative of PVA. Although the formulas are similar, a detergent pack's liquids may contain 10% water compared to 50% in liquid detergents.
Market Drivers for Laundry Capsules
Convenience and Ease of Use: Laundry capsules offer pre-measured doses of detergent, eliminating the need for measuring and reducing mess, which appeals to busy consumers.
Rising Consumer Demand for Innovative Products: The growing interest in premium, innovative, and time-saving household products drives the adoption of laundry capsules.
Eco-Friendly and Sustainable Trends: Many brands are launching biodegradable and eco-friendly capsules, aligning with consumer preferences for sustainable products.
Growth in E-Commerce: Increased online shopping provides consumers with easy access to laundry capsules, contributing to market growth.
Improved Cleaning Efficiency: Laundry capsules are formulated to provide superior cleaning performance, often with multi-functional benefits like stain removal and fabric care.
Market Challenges for Laundry Capsules
Higher Cost Compared to Traditional Detergents: Laundry capsules are often more expensive than liquid or powder detergents, limiting their affordability for price-sensitive consumers.
Safety Concerns: The appealing design of capsules can lead to accidental ingestion by children, raising safety issues and the need for better packaging solutions.
Limited Customization: Pre-measured doses may not cater to all washing load sizes or specific cleaning needs, which can deter some consumers.
Environmental Impact: Despite eco-friendly variants, the plastic packaging used in many capsules poses environmental concerns.
Market Penetration in Developing Regions: Low awareness and affordability challenges in developing markets hinder widespread adoption.
Global core laundry capsules manufacturers include Procter & Gamble, Henkel, Unilever etc. The top 5 companies hold a share about 40%. North America is the largest market, with a share about 40%, followed by Europe and Asia Pacific with the share about 30% and 20%. In terms of product, bio laundry detergent is the largest segment, with a share over 90%. And in terms of application, the largest application is household, followed by commercial.
This report studies the global Laundry Capsules production, demand, key manufacturers, and key regions.
This report is a detailed and comprehensive analysis of the world market for Laundry Capsules and provides market size (US$ million) and Year-over-Year (YoY) Growth, considering 2025 as the base year. This report explores demand trends and competition, as well as details the characteristics of Laundry Capsules that contribute to its increasing demand across many markets.
Highlights and key features of the study
Global Laundry Capsules total production and demand, 2021-2032, (K MT)
Global Laundry Capsules total production value, 2021-2032, (USD Million)
Global Laundry Capsules production by region & country, production, value, CAGR, 2021-2032, (USD Million) & (K MT), (based on production site)
Global Laundry Capsules consumption by region & country, CAGR, 2021-2032 & (K MT)
U.S. VS China: Laundry Capsules domestic production, consumption, key domestic manufacturers and share
Global Laundry Capsules production by manufacturer, production, price, value and market share 2021-2026, (USD Million) & (K MT)
Global Laundry Capsules production by Type, production, value, CAGR, 2021-2032, (USD Million) & (K MT)
Global Laundry Capsules production by Application, production, value, CAGR, 2021-2032, (USD Million) & (K MT)
This report profiles key players in the global Laundry Capsules market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Procter & Gamble, Henkel, Unilever, Church & Dwight, Clorox Company, Colgate, Liby, Whealthfields Lohmann, Nice Group, Lonkey, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the World Laundry Capsules market
Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), volume (production, consumption) & (K MT) and average price (USD/MT) by manufacturer, by Type, and by Application. Data is given for the years 2021-2032 by year with 2025 as the base year, 2026 as the estimate year, and 2027-2032 as the forecast year.
Global Laundry Capsules Market, By Region:
United States
China
Europe
Japan
South Korea
ASEAN
India
Rest of World
Global Laundry Capsules Market, Segmentation by Type:
Bio Laundry Detergent
Non-Bio Laundry Detergent
Global Laundry Capsules Market, Segmentation by Application:
Household
Commercial
Companies Profiled:
Procter & Gamble
Henkel
Unilever
Church & Dwight
Clorox Company
Colgate
Liby
Whealthfields Lohmann
Nice Group
Lonkey
SukGarden
YOUKAI
Key Questions Answered:
1. How big is the global Laundry Capsules market?
2. What is the demand of the global Laundry Capsules market?
3. What is the year over year growth of the global Laundry Capsules market?
4. What is the production and production value of the global Laundry Capsules market?
5. Who are the key producers in the global Laundry Capsules market?
6. What are the growth factors driving the market demand?
Laundry Capsules are water-soluble pouches containing highly concentrated laundry detergent. The chemistry of laundry detergent capsules is the same as in liquid detergents (including alkylbenzenesulfonates). The dissolvable packets are typically made of polyvinylalcohol (PVA) or a derivative of PVA. Although the formulas are similar, a detergent pack's liquids may contain 10% water compared to 50% in liquid detergents.
Market Drivers for Laundry Capsules
Convenience and Ease of Use: Laundry capsules offer pre-measured doses of detergent, eliminating the need for measuring and reducing mess, which appeals to busy consumers.
Rising Consumer Demand for Innovative Products: The growing interest in premium, innovative, and time-saving household products drives the adoption of laundry capsules.
Eco-Friendly and Sustainable Trends: Many brands are launching biodegradable and eco-friendly capsules, aligning with consumer preferences for sustainable products.
Growth in E-Commerce: Increased online shopping provides consumers with easy access to laundry capsules, contributing to market growth.
Improved Cleaning Efficiency: Laundry capsules are formulated to provide superior cleaning performance, often with multi-functional benefits like stain removal and fabric care.
Market Challenges for Laundry Capsules
Higher Cost Compared to Traditional Detergents: Laundry capsules are often more expensive than liquid or powder detergents, limiting their affordability for price-sensitive consumers.
Safety Concerns: The appealing design of capsules can lead to accidental ingestion by children, raising safety issues and the need for better packaging solutions.
Limited Customization: Pre-measured doses may not cater to all washing load sizes or specific cleaning needs, which can deter some consumers.
Environmental Impact: Despite eco-friendly variants, the plastic packaging used in many capsules poses environmental concerns.
Market Penetration in Developing Regions: Low awareness and affordability challenges in developing markets hinder widespread adoption.
Global core laundry capsules manufacturers include Procter & Gamble, Henkel, Unilever etc. The top 5 companies hold a share about 40%. North America is the largest market, with a share about 40%, followed by Europe and Asia Pacific with the share about 30% and 20%. In terms of product, bio laundry detergent is the largest segment, with a share over 90%. And in terms of application, the largest application is household, followed by commercial.
This report studies the global Laundry Capsules production, demand, key manufacturers, and key regions.
This report is a detailed and comprehensive analysis of the world market for Laundry Capsules and provides market size (US$ million) and Year-over-Year (YoY) Growth, considering 2025 as the base year. This report explores demand trends and competition, as well as details the characteristics of Laundry Capsules that contribute to its increasing demand across many markets.
Highlights and key features of the study
Global Laundry Capsules total production and demand, 2021-2032, (K MT)
Global Laundry Capsules total production value, 2021-2032, (USD Million)
Global Laundry Capsules production by region & country, production, value, CAGR, 2021-2032, (USD Million) & (K MT), (based on production site)
Global Laundry Capsules consumption by region & country, CAGR, 2021-2032 & (K MT)
U.S. VS China: Laundry Capsules domestic production, consumption, key domestic manufacturers and share
Global Laundry Capsules production by manufacturer, production, price, value and market share 2021-2026, (USD Million) & (K MT)
Global Laundry Capsules production by Type, production, value, CAGR, 2021-2032, (USD Million) & (K MT)
Global Laundry Capsules production by Application, production, value, CAGR, 2021-2032, (USD Million) & (K MT)
This report profiles key players in the global Laundry Capsules market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Procter & Gamble, Henkel, Unilever, Church & Dwight, Clorox Company, Colgate, Liby, Whealthfields Lohmann, Nice Group, Lonkey, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the World Laundry Capsules market
Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), volume (production, consumption) & (K MT) and average price (USD/MT) by manufacturer, by Type, and by Application. Data is given for the years 2021-2032 by year with 2025 as the base year, 2026 as the estimate year, and 2027-2032 as the forecast year.
Global Laundry Capsules Market, By Region:
United States
China
Europe
Japan
South Korea
ASEAN
India
Rest of World
Global Laundry Capsules Market, Segmentation by Type:
Bio Laundry Detergent
Non-Bio Laundry Detergent
Global Laundry Capsules Market, Segmentation by Application:
Household
Commercial
Companies Profiled:
Procter & Gamble
Henkel
Unilever
Church & Dwight
Clorox Company
Colgate
Liby
Whealthfields Lohmann
Nice Group
Lonkey
SukGarden
YOUKAI
Key Questions Answered:
1. How big is the global Laundry Capsules market?
2. What is the demand of the global Laundry Capsules market?
3. What is the year over year growth of the global Laundry Capsules market?
4. What is the production and production value of the global Laundry Capsules market?
5. Who are the key producers in the global Laundry Capsules market?
6. What are the growth factors driving the market demand?
Table of Contents
123 Pages
- 1 Supply Summary
- 2 Demand Summary
- 3 World Manufacturers Competitive Analysis
- 4 United States VS China VS Rest of the World
- 5 Market Analysis by Type
- 6 Market Analysis by Application
- 7 Company Profiles
- 8 Industry Chain Analysis
- 9 Research Findings and Conclusion
- 10 Appendix
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