Global Content Experience Platform Supply, Demand and Key Producers, 2026-2032
Description
The global Content Experience Platform market size is expected to reach $ 11710 million by 2032, rising at a market growth of 9.7% CAGR during the forecast period (2026-2032).
Content experience platforms enable companies to create personalized experiences geared toward audience engagement. These tools first provide features focused on the centralization and organization of marketing assets via tagging and categorizing based on audience or use case. Once content is organized, content experience products offer personalization functionality to create custom experiences for audiences with the intent to generate specific business outcomes. These outcomes can include capturing leads, scoring leads, or driving people to a contextual call to action, among others. Content experience platforms can also offer distribution features and analytics to track content performance and audience insights.
Global Content Experience Platform key players include Adobe, ON24, Showpad, Seismic, SurveyMonkey, etc. Global top five manufacturers hold a share about 30%. North America is the largest market, with a share over 75%, followed by Europe, and Asia-Pacific, both have a share about 20 percent. In terms of product, Cloud Based is the largest segment, with a share over 70%. And in terms of application, the largest application is Retail, followed by BFSI, IT and Telecom, Media and Publishing, etc.
Market News
PathFactory Acquires Uberflip：
In July 2024, PathFactory announced its strategic acquisition of Uberflip, a leading content experience platform, creating a global leader in B2B Content Intelligence & Personalization.
This acquisition, completed by way of a stock-for-stock transaction, combines two of the industry’s most-trusted advisors known for helping B2B marketers deliver personalized buying journeys. Through industry-leading content engagement analytics and complementary expertise in content experiences, the combined entity is poised to tackle the challenges of reaching today’s B2B buyers.
This report studies the global Content Experience Platform demand, key companies, and key regions.
This report is a detailed and comprehensive analysis of the world market for Content Experience Platform, and provides market size (US$ million) and Year-over-Year (YoY) growth, considering 2025 as the base year. This report explores demand trends and competition, as well as details the characteristics of Content Experience Platform that contribute to its increasing demand across many markets.
Highlights and key features of the study
Global Content Experience Platform total market, 2021-2032, (USD Million)
Global Content Experience Platform total market by region & country, CAGR, 2021-2032, (USD Million)
U.S. VS China: Content Experience Platform total market, key domestic companies, and share, (USD Million)
Global Content Experience Platform revenue by player, revenue and market share 2021-2026, (USD Million)
Global Content Experience Platform total market by Type, CAGR, 2021-2032, (USD Million)
Global Content Experience Platform total market by Application, CAGR, 2021-2032, (USD Million)
This report profiles major players in the global Content Experience Platform market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Showpad, ON24, Bigtincan, PathFactory (Uberflip), Joomag, Outgrow.co, Tiled, Setka, Paperflite, Skyword, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the world Content Experience Platform market
Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), by player, by regions, by Type, and by Application. Data is given for the years 2021-2032 by year with 2025 as the base year, 2026 as the estimate year, and 2027-2032 as the forecast year.
Global Content Experience Platform Market, By Region:
United States
China
Europe
Japan
South Korea
ASEAN
India
Rest of World
Global Content Experience Platform Market, Segmentation by Type:
Cloud Based
On Premises
Global Content Experience Platform Market, Segmentation by Application:
BFSI
IT and Telecom
Media and Publishing
Retail
Others
Companies Profiled:
Showpad
ON24
Bigtincan
PathFactory (Uberflip)
Joomag
Outgrow.co
Tiled
Setka
Paperflite
Skyword
Hushly
Growth Boulevard
Foleon
Publitas (Spott)
IDG
OneSpot
UpContent
Turtl
Mintent
Oracle
Rock Content
Opensense
Adobe
Vev
SurveyMonkey
Sprinklr
Zoomforth
Seismic
Key Questions Answered
1. How big is the global Content Experience Platform market?
2. What is the demand of the global Content Experience Platform market?
3. What is the year over year growth of the global Content Experience Platform market?
4. What is the total value of the global Content Experience Platform market?
5. Who are the Major Players in the global Content Experience Platform market?
6. What are the growth factors driving the market demand?
Content experience platforms enable companies to create personalized experiences geared toward audience engagement. These tools first provide features focused on the centralization and organization of marketing assets via tagging and categorizing based on audience or use case. Once content is organized, content experience products offer personalization functionality to create custom experiences for audiences with the intent to generate specific business outcomes. These outcomes can include capturing leads, scoring leads, or driving people to a contextual call to action, among others. Content experience platforms can also offer distribution features and analytics to track content performance and audience insights.
Global Content Experience Platform key players include Adobe, ON24, Showpad, Seismic, SurveyMonkey, etc. Global top five manufacturers hold a share about 30%. North America is the largest market, with a share over 75%, followed by Europe, and Asia-Pacific, both have a share about 20 percent. In terms of product, Cloud Based is the largest segment, with a share over 70%. And in terms of application, the largest application is Retail, followed by BFSI, IT and Telecom, Media and Publishing, etc.
Market News
PathFactory Acquires Uberflip：
In July 2024, PathFactory announced its strategic acquisition of Uberflip, a leading content experience platform, creating a global leader in B2B Content Intelligence & Personalization.
This acquisition, completed by way of a stock-for-stock transaction, combines two of the industry’s most-trusted advisors known for helping B2B marketers deliver personalized buying journeys. Through industry-leading content engagement analytics and complementary expertise in content experiences, the combined entity is poised to tackle the challenges of reaching today’s B2B buyers.
This report studies the global Content Experience Platform demand, key companies, and key regions.
This report is a detailed and comprehensive analysis of the world market for Content Experience Platform, and provides market size (US$ million) and Year-over-Year (YoY) growth, considering 2025 as the base year. This report explores demand trends and competition, as well as details the characteristics of Content Experience Platform that contribute to its increasing demand across many markets.
Highlights and key features of the study
Global Content Experience Platform total market, 2021-2032, (USD Million)
Global Content Experience Platform total market by region & country, CAGR, 2021-2032, (USD Million)
U.S. VS China: Content Experience Platform total market, key domestic companies, and share, (USD Million)
Global Content Experience Platform revenue by player, revenue and market share 2021-2026, (USD Million)
Global Content Experience Platform total market by Type, CAGR, 2021-2032, (USD Million)
Global Content Experience Platform total market by Application, CAGR, 2021-2032, (USD Million)
This report profiles major players in the global Content Experience Platform market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Showpad, ON24, Bigtincan, PathFactory (Uberflip), Joomag, Outgrow.co, Tiled, Setka, Paperflite, Skyword, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the world Content Experience Platform market
Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), by player, by regions, by Type, and by Application. Data is given for the years 2021-2032 by year with 2025 as the base year, 2026 as the estimate year, and 2027-2032 as the forecast year.
Global Content Experience Platform Market, By Region:
United States
China
Europe
Japan
South Korea
ASEAN
India
Rest of World
Global Content Experience Platform Market, Segmentation by Type:
Cloud Based
On Premises
Global Content Experience Platform Market, Segmentation by Application:
BFSI
IT and Telecom
Media and Publishing
Retail
Others
Companies Profiled:
Showpad
ON24
Bigtincan
PathFactory (Uberflip)
Joomag
Outgrow.co
Tiled
Setka
Paperflite
Skyword
Hushly
Growth Boulevard
Foleon
Publitas (Spott)
IDG
OneSpot
UpContent
Turtl
Mintent
Oracle
Rock Content
Opensense
Adobe
Vev
SurveyMonkey
Sprinklr
Zoomforth
Seismic
Key Questions Answered
1. How big is the global Content Experience Platform market?
2. What is the demand of the global Content Experience Platform market?
3. What is the year over year growth of the global Content Experience Platform market?
4. What is the total value of the global Content Experience Platform market?
5. Who are the Major Players in the global Content Experience Platform market?
6. What are the growth factors driving the market demand?
Table of Contents
174 Pages
- 1 Supply Summary
- 2 Demand Summary
- 3 World Content Experience Platform Companies Competitive Analysis
- 4 United States VS China VS Rest of World (by Headquarter Location)
- 5 Market Analysis by Type
- 6 Market Analysis by Application
- 7 Company Profiles
- 8 Industry Chain Analysis
- 9 Research Findings and Conclusion
- 10 Appendix
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