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United States of America Beer and Cider Market Insights 2025

Publisher GlobalData
Published Oct 06, 2025
Length 93 Pages
SKU # GBDT20572519

Description

United States of America Beer and Cider Market Insights 2025

Summary

Beer and cider market insights report provides detailed data and textual analysis of the beer and cider sector and the report contains introduction, category and segment insights, company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.

Key insights and drivers behind the beer and cider market performance

Scope
  • While the overall US economy appeared to fare well in 2024, consumer spending was largely concentrated in Q4, driven by anticipation of the tariff hikes. Additionally, despite wage growth, low-income groups continued to suffer amid rising prices. As a result, beer & cider volumes declined annually by 1.8%, though the price increases resulted in modest value growth.
  • Health & wellness trends impacted consumption, especially among younger demographics, who increasingly shifted toward alcohol moderation or avoidance. This led to increased momentum for beers and ciders with low alcohol content. In line with this trend, the zero-alcohol segment recorded volume growth of 8.4% in 2024, while the very low-alcohol segment recorded the highest volume growth at 10.3%.
Reasons to Buy
  • Gain an in-depth understanding of the dynamics and structure of the US beer & cider sector, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
  • Understand volume vs. value data and identify the key growth opportunities across the superpremium, premium, mainstream and discount segments to best target profitability.
  • Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.

Table of Contents

93 Pages
Introduction
Executive Summary
Industry Snapshot
Sector Snapshot
Beer & Cider Volume and Value Growth Projections
Enablers and Inhibitors of Beer & Cider Growth
Category and Segment Insight
Beer & Cider Winners and Losers
Beer Category Overview
Beer Type Evolution
Flavor Dynamics - Beer
Craft Beer Segment Dynamics
Cider Category Overview
Cider Type Evolution
Flavor Dynamics - Cider
Brand vs. Private Label Dynamics
Price Segmentation
Alcoholic-Strength Segment Dynamics
Beer: Emerging Trends & Opportunities
Cider: Emerging Trends & Opportunities
Company and Brand Insight
Top Beer & Cider Company Dynamics
Leading Company Profiles
Tier 2 Companies - Key Callouts
Top Beer & Cider Brand Dynamics
Brand Spotlight Case Studies - How to Win
Brand Spotlight Case Studies - What to Learn
Mergers & Acquisitions Activity 2024
Job Analytics - Themes Evolution
Job Analytics - Total Jobs
Global Patent Filings
Distribution Insight
Beer & Cider Channel Dynamics
Beer & Cider Sub-Channel Dynamics
Price Point Analysis
Packaging Insight
External Packaging Influences
Packaging Snapshot
Packaging Material Snapshot
Packaging Type Snapshot
Packaging Innovations in 2024
Consumer Insight
Key Drivers Influencing Beer & Cider Consumption
Next-Generation Shopping
Novel & Experimental
Connoisseurship
Actionable Insights
Actionable Insights
Targeting Emerging Segments and Trends
Appendix
Category Definitions
Packaging Definitions
Channel Definitions
Research Methodology
About GlobalData
List of Tables
All alcoholic drinks (000s HL) incremental volume, 2025-30f
All alcoholic drinks (volume) CAGR, 2025-30f
Beer & cider volume and value growth projections, 2024-30f
Beer & Cider Volume and Value Growth Projections
Beer & cider category performance, 2023-24
Best-performing beer types by volume (000s HL), 2024
Best-performing beer types by value (LCU million), 2024
Best-performing cider types by volume (000s HL), 2024
Best-performing cider types by value (LCU million), 2024
Performance of top companies, 2024
Performance of top brands, 2024
Job postings by theme & company, January 2024-December 2024
Performance of retail and foodservice channels, 2024
Top growth opportunities in retail
Top growth opportunities in foodservice
Performance of packaging, 2024
List of Figures
Sector volume (000s HL), 2024
All alcoholic drinks market share and per capita consumption, 2024
Beer & cider sector size (000s HL, LCU million), 2020-30f
Beer & Cider Volume and Value Growth Projections
Beer volume (000s HL) and value (LCU million) size, 2020-30f
Beer type size, volume (000s HL) and value (LCU million), 2024
Beer types, value & volume category share, 2024
Volume and value share by leading flavor category, 2024
Flavor category annual volume performance (000s HL), 2024
Flavor category annual value performance (LCU million), 2024
Craft beer size, 2019-24, 000s HL
Cider volume (000s HL) and value (LCU million) size, 2020-30f
Cider type size, volume (000s HL) and value (LCU million), 2024
Cider types, value & volume category share, 2024
Volume and value share by leading flavor category, 2024
Flavor category annual volume performance (000s HL), 2024
Flavor category annual value performance (LCU million), 2024
Beer private label size & annual growth, 000s HL, LCU million, 2024
Private label share of total beer, value and volume, 2024
Cider private label size & annual growth, 000s HL, LCU million, 2024
Private label share of total cider, value and volume, 2024
Beer & cider price segment 2024 volume (000s HL), average price (LCU), value (LCU million), and 2023-24 growth
Alcoholic-strength bands, volume market share, 2024
Alcoholic-strength bands, incremental volume, 000s HL, 2023-24
Alcoholic-strength bands, volume CAGR, 2019-24
Leading Company Profile 1: Company size, volume (000s HL) and value (LCU million), 2020-24
Leading Company Profile 1: Company key brand size, volume (000s HL), and growth (%), 2024
Leading Company Profile 2: Company size, volume (000s HL) and value (LCU million), 2020-24
Leading Company Profile 2: Company key brand size, volume (000s HL), and growth (%), 2024
Leading Company Profile 3: Company size, volume (000s HL) and value (LCU million), 2020-24
Leading Company Profile 3: Company key brand size, volume (000s HL), and growth (%), 2024
Job postings by theme, January 2024-December 2024
Total job postings by company, January 2024-December 2024
Total beer & cider patent filings for key markets, 2024
Foodservice vs. retail annual beer & cider volume growth evolution, 2020-30f
Beer & cider volume share by channel, 2024
Beer PPL (LCU) evolution foodservice vs. retail, 2020-30f
Cider PPL (LCU) evolution foodservice vs. retail, 2020-30f
Packaging material volume share, 2024
Packaging material annual volume growth, 2019-24
Packaging material volume CAGR, 2019-24
Packaging type volume share, 2024
Packaging type annual volume growth, 2019-24
Packaging type volume CAGR, 2019-24
US: Volume growth of beer & cider by retail sub-channel, 2023-24
US: What type of flavors do you typically choose when buying alcoholic drinks? - % response in 25-34 age group
US: Robust volume growth of superpremium beer & cider umbrella brands, 2023-24

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