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United Kingdom (UK) Home Table Linens Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection

Publisher GlobalData
Published Aug 09, 2022
Length 46 Pages
SKU # GBDT17401786

Description

United Kingdom (UK) Home Table Linens Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection

Summary

United Kingdom (UK) Home Table Linens Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection report offers a comprehensive insight into consumer attitudes in the UK table linens market. Consumer data is based on our 2022 UK table linens survey, using a panel of 2,000 nationally representative consumers.

Scope
  • The table linens shopper penetration is the highest among the 16-24 age group.
  • Most table linens shoppers typically spend £10 and under.
  • Amazon is the retailer with the highest conversion rate in the table linens category.
Reasons to Buy
  • Identify the key areas which consumers identify as areas of improvements overall, as well as specifically for different retailers, to improve services offered.
  • Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
  • Discover how consumer research is carried out, and how this drives purchases of table linens.

Table of Contents

46 Pages
Definitions
Consumer Penetration by Subcategory
Drivers of Purchase
Spending
Retailer Use
Retailer Profiles
Retailer Drivers
Retailer Improvements
Brand Use
Brand Drivers
Replacement Cycle
Channel Use
Research Prior to Purchase
Category-specific Questions
Methodology & Contacts
List of Tables
Consumer Penetration by Product, 2022
Purchase Motivations, 2022
Retailer Conversion Rates, 2022
Retailers Purchased from by Subcategory (Top 5), 2022
Retailer Usage by Demographic, 2022
Drivers of Retailer Choice by Retailer, 2022
Retailer Improvement Opportunities by Retailer, 2022
List of Figures
Consumer Penetration, 2022
Consumer Penetration by Subcategory, 2022
Replacement Cycle, 2022
Average Spend by Subcategory, 2022
Retailers Visited & Purchased from, 2022
Amazon Shopper Profile, 2022
ASDA Shopper Profile, 2022
Tesco Shopper Profile, 2022
B&M Shopper Profile, 2022
IKEA Shopper Profile, 2022
Drivers of Retailer Choice, 2022
Retailer Improvement Opportunities, 2022
Shopper Research Process, 2022
Channel Usage when Researching, 2022
Channel Usage when Purchasing, 2022
Online Fulfilment Methods, 2022
Shopper Views on Online Shopping for Table Linens, 2022
Satisfaction with Online Shopping for Table Linens, 2022
Views Prior to Purchase, 2022
Factors of Importance, 2022
Opinions on Table Linens, 2022
Table Linen Designs Purchased, 2022
Type of Rooms in Your Home, 2022
Type of Meals Eaten at Home (weekday), 2022
Type of Meals Eaten at Home (weekend), 2022
Place of Eating Evening Meals at Home, 2022

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