Senegal Telecom Operators Country Intelligence Report

Senegal Telecom Operators Country Intelligence Report


Senegal Telecom Operators Country Intelligence Report, a new Country Intelligence Report by GlobalData, provides an executive-level overview of the telecommunications market in Senegal today, with detailed forecasts of key indicators up to 2028. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile, and pay-TV segments, as well as a review of key regulatory trends.

'The total telecom and pay-TV service revenue in Senegal will grow at a CAGR of 8.6%, during 2023-2028 . This growth will be primarily driven by contributions from mobile data, fixed broadband, and pay-TV segments. Mobile data service revenue will grow at a robust CAGR of 15.1%. This growth will be driven by growing adoption of 4G services, projected growth in adoption of 5G services, on the back of expanding mobile network coverage and increasing mobile data ARPU. Fixed broadband service revenue will also increase at a CAGR of 9.9% during the forecast period, as the government and operators focus on fiber network expansions in the country. Pay-TV service revenue will increase at a five-year CAGR of 12.6%. This growth will be driven by steady growth in DTH subscriptions and significant growth in subscriptions for IPTV and DTT and growth in aggregate pay-TV ARPU.

The Country Intelligence Report provides in-depth analysis of the following -
  • Demographic and macroeconomic context in Senegal.
  • The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to National plan, fiber-backbone network, licensing, etc.
  • Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data, and pay-TV markets.
  • The competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments.
  • Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets.
  • Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.
  • The total telecom and pay-TV service revenue in Senegal will grow at a CAGR of 8.6% in 2023-2028. This growth will be primarily driven by contributions from mobile data, fixed broadband, and pay-TV segments.
  • Mobile subscription penetration of the population in Senegal will grow to reach 129.9% in 2028, supported by a steady rise in smartphone subscriptions and expanding mobile network coverage across the country.
  • The top two mobile operators, Orange Senegal and Free Senegal, will account for 81.2% of total mobile subscriptions in 2023.
Reasons to Buy
  • This Country Intelligence Report offers a thorough, forward-looking analysis of the Senegal’s telecommunications markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
  • Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the Senegal’s mobile communications, fixed telephony and broadband markets, including the evolution of service provider market shares.
  • With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
  • The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in the Senegal’s telecommunications markets.
  • The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in the Senegal.

Market highlights
Key takeaways, telecom services revenue outlook, revenue CAGR by service type, 2023 service penetration
Demographic, macroeconomic, and regulatory context
Population, nominal GDP, PPP-adjusted GDP per capita, real GDP growth, consumer price inflation, exchange rates
Regulatory context
Regulatory highlights, Digital Senegal Strategy 2025, 5G License
Telecom market outlook
Total telecom and pay-TV services revenue by category, 2022-2028
Evolution of total telecom and pay-TV services revenue, 2022-2028
Mobile services market
Mobile service penetration and subscription trends
Mobile subscription and user penetration, 2022-2028
Total mobile subscriptions, 2022-2028
Device adoption trends
Mobile subscriptions by device type, 2022-2028
Handset subscriptions by type, 2022-2028
Payment types and technology trends
Mobile subscriptions by payment type
Mobile subscriptions by technology generation, 2022-2028
Churn and usage trends
Churn, voice usage, data usage
Market share trends
Subscription market shares, 2023
Pre-/postpaid market shares, 2023
MVNO subscription market share, 2023
Fixed services market
Fixed service penetration and subscription trends
Voice telephony and fixed broadband penetration, 2022-2028
Total voice telephony and fixed broadband access lines, 2022-2028
Fixed service revenue trends
Total fixed service revenue by service category, 2022-2028
Fixed services ARPU by service category, 2022-2028
Pay-TV services market
Penetration and subscription trends
TV and pay-TV household penetration, 2022-2028
Total pay-TV subscriptions by type, 2022-2028
Market share trends
Total pay-TV subscription market shares, 2023
Service revenue trends
Total pay-TV service revenue, 2022-2028
Pay-TV services ARPU by type, 2022-2028
Competitive landscape and company snapshots
Product portfolios and positioning
Company snapshot (Orange Senegal (Sonatel)), Free Senegal, Expresso Senegal)
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