Metcash - Digital Transformation Strategies

Metcash - Digital Transformation Strategies


This report provides insights into Metcash’s tech activities, including its digital transformation strategies, its innovation programs, and its technology initiatives.

Metcash is a wholesale distribution and marketing company that services a wide network of bannered independent retailers and wholesale customers in Australia and New Zealand. It provides food, liquor, and hardware products as well as marketing, operational, and merchandising support to independent retailers. In the food industry, Metcash supports thousands of independently owned supermarkets operating under the IGA and Foodland brands, as well as convenience stores operating under the Campbells/C-Store brand. In the liquor industry, Metcash supplies liquor to independently owned retailers operating under the Cellarbrations, IGA Liquor, and The Bottle-O brands. In the hardware industry, Metcash services independent retailers operating under the Mitre 10, Home Hardware, Total Tools, and Hardings Hardware brands. Metcash refers to these three industries as pillars.

  • Metcash is deploying several emerging technologies, including AI, ecommerce, big data, social media and fintech, to improve business operations and provide better services to consumers.
  • In 2021, Metcash installed computer vision-based cameras at two IGA supermarkets for faster scanning of fresh produce.
  • In 2020, Metcash partnered with WP Engine to launch an online grocery delivery service.
Reasons to Buy
  • Gain insights into Metcash's technology initiatives.
  • Gain insights into its digital strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into its various technology launches and partnerships.

Digital Transformation Strategy
Technology Focus
Technology Initiatives
Partnership Network Map
ICT Budget and Contracts
Key Executives
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