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Jar with a Flip-Top Lid - New Packaging Innovations and Wider Opportunities

Publisher GlobalData
Published Aug 05, 2022
Length 14 Pages
SKU # GBDT17418729

Description

Jar with a Flip-Top Lid - New Packaging Innovations and Wider Opportunities

Summary

Jar with a Flip-Top Lid - New Packaging Innovations and Wider Opportunities uses GlobalData's Pack-Track packaging innovation tool to take a closer look at a pack format used in Germany by Breitsamer Honig for Breitsamer Sunflower-sourced Honey, and to consider how it could potentially inspire cross-category innovation.

Packaging innovation can be a tricky area to navigate, but by thinking laterally and exploring pack formats that are already available outside your own market sectors, it may be possible to Seize+Adapt an idea, modifying it to suit your own purposes. This case study was compiled using GlobalData's Pack-Track packaging innovation tool and takes a closer look at a wide aperture jar with a flip-top lid that can be used to facilitate dispensing, and considers how the format could potentially cross over into other categories.

Scope
  • Discusses key features and packaging benefits of Breitsamer Honig sunflower-sourced honey jar with a flip-top lid.
  • Examines how this pack format taps into consumer trends within GlobalData's TrendSights framework.
  • Explores how this pack format could be applied to other product categories.
Reasons to Buy
  • Use GlobalData's Packaging Seize+Adapt Concept series to inspire packaging innovation.
  • Understand the relevant consumer trends that drive and support packaging innovation so you can tap into what is really impacting the industry.
  • Discover to which product sectors this packaging innovation could potentially have application to create a point of difference.

Table of Contents

14 Pages
What is Seize+Adapt?
The packaging innovation: convenience
How does the innovation align to TrendSights?
Wider opportunities for a jar with a flip top lid
Appendix

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