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Digital Signage in Europe

Publisher GlobalData
Published May 15, 2025
Length 51 Pages
SKU # GBDT20349596

Description

Digital Signage in Europe

Summary

Digital Signage in Europe industry profile provides top-line qualitative and quantitative

summary

information including: market share, market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • Digital signage helps broadcast digital audiovisual content to multiple screens in different locations to deliver commercial content, news, and alerts. The market scope includes LCD, LED, and projection.
  • The European digital signage market recorded revenues of $6.8 billion in 2024, representing a compound annual growth rate (CAGR) of 4.5% between 2019 and 2024.
  • The hardware segment accounted for the market's largest proportion in 2024, with total revenues of $3.6 billion, equivalent to 53.4% of the market's overall value.
  • Europe captured 25.0% of the global digital signage market in 2024. Growth during 2019-24 was fueled by the rising adoption of digital signage among retailers aiming to improve customer engagement and gain consumer insights.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the digital signage market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the digital signage market in Europe
  • Leading company profiles reveal details of key digital signage market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe digital signage market with five year forecasts
Reasons to Buy
  • What was the size of the Europe digital signage market by value in 2024?
  • What will be the size of the Europe digital signage market in 2029?
  • What factors are affecting the strength of competition in the Europe digital signage market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Europe's digital signage market?

Table of Contents

51 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading players?
8 Company Profiles
8.1. Samsung Electronics Co Ltd
8.2. NEC Corp
8.3. Koninklijke Philips NV
8.4. LG Electronics Inc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related GlobalData research
10.4. About GlobalData
List of Tables
Table 1: Europe digital signage market value: $ million, 2019-24
Table 2: Europe digital signage market category segmentation: % share, by value, 2019-24
Table 3: Europe digital signage market category segmentation: $ million, 2019-24
Table 4: Europe digital signage market geography segmentation: $ million, 2024
Table 5: Europe digital signage market value forecast: $ million, 2024-29
Table 6: Samsung Electronics Co Ltd: Key Facts
Table 7: Samsung Electronics Co Ltd: annual financial ratios
Table 8: Samsung Electronics Co Ltd: key employees
Table 9: Samsung Electronics Co Ltd: key employees Continued
Table 10: NEC Corp: Key Facts
Table 11: NEC Corp: annual financial ratios
Table 12: NEC Corp: key employees
Table 13: NEC Corp: key employees Continued
Table 14: NEC Corp: key employees Continued
Table 15: Koninklijke Philips NV: Key Facts
Table 16: Koninklijke Philips NV: annual financial ratios
Table 17: Koninklijke Philips NV: key employees
Table 18: LG Electronics Inc: Key Facts
Table 19: LG Electronics Inc: annual financial ratios
Table 20: LG Electronics Inc: key employees
Table 21: Europe Size of Population (Million), 2019-24
Table 22: Europe Real GDP (Constant 2010 Prices, $ Billion), 2019-24
Table 23: Europe GDP (Current Prices, $ Billion), 2019-24
Table 24: Europe Inflation, 2019-24
Table 25: Europe Consumer Price Index (Absolute), 2019-24
Table 26: Europe Exchange Rate, 2019-24
List of Figures
Figure 1: Europe digital signage market value: $ million, 2019-24
Figure 2: Europe digital signage market category segmentation: $ million, 2019-24
Figure 3: Europe digital signage market geography segmentation: % share, by value, 2024
Figure 4: Europe digital signage market value forecast: $ million, 2024-29
Figure 5: Forces driving competition in the digital signage market in Europe, 2024
Figure 6: Drivers of buyer power in the digital signage market in Europe, 2024
Figure 7: Drivers of supplier power in the digital signage market in Europe, 2024
Figure 8: Factors influencing the likelihood of new entrants in the digital signage market in Europe, 2024
Figure 9: Factors influencing the threat of substitutes in the digital signage market in Europe, 2024
Figure 10: Drivers of degree of rivalry in the digital signage market in Europe, 2024

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