Two-Wheeler TFT Display

Global Two-Wheeler TFT Display Market to Reach US$823.0 Million by 2030

The global market for Two-Wheeler TFT Display estimated at US$404.4 Million in the year 2024, is expected to reach US$823.0 Million by 2030, growing at a CAGR of 12.6% over the analysis period 2024-2030. Motorcycle, one of the segments analyzed in the report, is expected to record a 14.4% CAGR and reach US$547.6 Million by the end of the analysis period. Growth in the Scooter segment is estimated at 9.4% CAGR over the analysis period.

The U.S. Market is Estimated at US$110.2 Million While China is Forecast to Grow at 17.2% CAGR

The Two-Wheeler TFT Display market in the U.S. is estimated at US$110.2 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$176.1 Million by the year 2030 trailing a CAGR of 17.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 9.0% and 11.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 10.0% CAGR.

Global Two-Wheeler TFT Display Market - Key Trends & Drivers Summarized

How Are Dashboard Displays Redefining Rider Interaction and Safety?

The traditional analog cluster in two-wheelers is being replaced by full-color TFT (Thin-Film Transistor) displays offering high-resolution touch or button control interfaces. These screens provide enhanced rider interaction with features such as turn-by-turn navigation, live telemetry, smartphone integration (calls/messages, music), and engine readouts. Regulatory mandates for speed alerts and dangerous riding feedback in certain markets have accelerated adoption of TFT units that can display overspeed warnings or fatigue alerts directly on the dashboard—something analog meters cannot support.

In addition, TFT displays are enabling advanced rider assistance: cornering ambient lights, tire-pressure monitoring, and live fuel-efficiency stats. Manufacturers are using wrap-around curved TFTs or split-screen designs to maintain clarity under direct sunlight and while wearing gloves. These embedded UI upgrades boost perceived value—especially in mid- to premium-segment bikes—by offering a near-smartphone experience that enhances both safety and convenience.

Why Is Customization and Over-The-Air Software Updating Changing the Game?

With TFT panels, OEMs can update the UI/UX and feature set over-the-air (OTA), remotely deploying performance maps, firmware patches, and new display themes. Riders can download riding modes, engine tuning profiles, and even region-specific notifications (e.g., pollution alerts) through a bike-connected app. This over-the-air functionality transforms the vehicle into a semi-connected device, creating potential for recurring revenue streams via paid app upgrades while offering flexibility in post-sale feature enhancement.

Customization is not just software—OEMs are allowing riders to choose from multiple interface themes (sport, tour, eco), swap languages, and configure display layouts to emphasize torsion statistics or navigation tiles. This level of personalization drives brand loyalty by allowing users to feel unique. In emerging markets, localized display modules are supporting multi-lingual instructions, supporting regional legislation compliance, and messages like “wear helmet” in local scripts—fueling regulatory acceptance and improved market penetration.

What End-Use Expectations Are Accelerating TFT Adoption?

Entry-level scooters and motorcycles are now expected to feature TFT dashboards in regions with high smartphone penetration and tech-savvy consumers. Urban millennials prioritize connectivity functions—such as Bluetooth phone-mirroring and turn-by-turn arrow guidance—on their scooters and commuter bikes. Meanwhile, adventure and touring segments demand TFT units capable of off-road metrics tracking: altimeter, trip path logging, compass navigation, and suspension data readouts. This has led OEMs to develop hardware interfaces that can operate reliably in vibration-heavy and harsh environments.

OEMs across various segments—including electric scooters—are bundling TFT screens with companion smartphone apps that provide maintenance reminders, remote battery status, and ride history logging. Fleet operators, such as ride-hailing or delivery services, prefer bikes equipped with fleet-management compatible TFT dashboards that can display job queues, routing instructions, and compliance prompts—integrating seamlessly with dispatch backend systems.

The Growth in the Two-Wheeler TFT Display Market Is Driven by Several Factors…

TFT display market growth is fueled by advancements in connectivity software, rider safety mandates, and end-user expectations for digital experiences. First, over-the-air software update capability allows OEMs to monetize feature upgrades, provide regulatory patches, and maintain optimal bike performance post-sale. Second, integration of rider assistance systems—like corner-angle indicators and overspeed warnings—relies on real-time display capabilities, pushing OEMs to standardize TFT clusters.

Third, user demand for seamless smartphone integration and turn-by-turn navigation elevates TFT as a baseline requirement in global commuter two-wheeler models. Fourth, segmented usage profiles (touring, adventure, ride-hailing) necessitate specialized data displays (altimeter, trip logging, task displays), expanding the complexity and size of TFT panels. Finally, fleet operators’ preference for connected dashboards that can tie into dispatch systems, enable task prompts, and log ride metrics is propelling uptake in B2B channels. These technology-anchored, end-use, and compliance-led factors are coalescing to drive sustained market growth for two-wheeler TFT displays.

SCOPE OF STUDY:

The report analyzes the Two-Wheeler TFT Display market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Vehicle Type (Motorcycle, Scooter); Display Size (Below 6 Inch Display, Above 6 Inch Display)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 42 Featured) -

• AU Optronics (AUO)
• BOE Technology Group
• Bosch Mobility
• Bosch TFT Connect (Bosch division)
• Continental AG
• DENSO Corporation
• FUNTORO
• Honggung Display
• Innolux Corporation
• Japan Display Inc.
• Kyocera Display
• Litemax Technology Inc.
• Mitsubishi Electric Corporation
• New Vision Display (NVD)
• Newhaven Display
• Nippon Seiki Co., Ltd.
• OSD Displays (New Vision)
• Pervasive Displays, Inc.
• PIONEER Corporation
• Samsung Display

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