Global Voice over WiFi (VoWiFi) Market to Reach US$22.7 Billion by 2030
The global market for Voice over WiFi (VoWiFi) estimated at US$6.2 Billion in the year 2024, is expected to reach US$22.7 Billion by 2030, growing at a CAGR of 24.1% over the analysis period 2024-2030. Smartphone, one of the segments analyzed in the report, is expected to record a 25.7% CAGR and reach US$13.4 Billion by the end of the analysis period. Growth in the Router segment is estimated at 23.0% CAGR over the analysis period.
The U.S. Market is Estimated at US$1.8 Billion While China is Forecast to Grow at 23.2% CAGR
The Voice over WiFi (VoWiFi) market in the U.S. is estimated at US$1.8 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$3.4 Billion by the year 2030 trailing a CAGR of 23.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 21.5% and 19.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 16.4% CAGR.
Global Voice over WiFi (VoWiFi) Market - Key Trends & Drivers Summarized
Why Is Voice over WiFi (VoWiFi) Gaining Traction?
Voice over WiFi (VoWiFi) technology is rapidly gaining traction as a preferred solution for enhancing voice call quality and coverage, especially in areas with poor cellular network reception. VoWiFi enables voice calls over wireless networks, allowing mobile network operators (MNOs) to offload traffic from traditional cellular networks and enhance indoor coverage. This technology leverages existing WiFi infrastructure, reducing the need for additional investments in network expansion. With the increasing penetration of smartphones and the proliferation of WiFi networks in homes, offices, and public spaces, VoWiFi is becoming an essential component of the modern communication landscape.
How Do Technological Advancements and Consumer Preferences Influence VoWiFi Adoption?
Technological advancements, including the integration of VoWiFi with Voice over LTE (VoLTE) and Rich Communication Services (RCS), are significantly influencing the adoption of VoWiFi. Consumers are increasingly seeking seamless and uninterrupted voice and data services, and VoWiFi addresses this demand by offering high-definition voice calls with reduced latency and call drops. Furthermore, the growing preference for data-based communication solutions, such as messaging apps and video calls, aligns with the capabilities of VoWiFi, which supports multimedia communication over IP networks. As more network operators and smartphone manufacturers enable VoWiFi capabilities, user adoption is expected to increase substantially.
What Role Do Regulatory Support and Market Competition Play?
Regulatory support and intense market competition among telecom operators are crucial drivers of the VoWiFi market. Governments and regulatory bodies in several countries are promoting VoWiFi as part of their digital communication strategies to improve network coverage and connectivity. Telecom operators are increasingly adopting VoWiFi to differentiate their services, reduce churn rates, and enhance customer satisfaction. By offering bundled VoWiFi and VoLTE services, operators are not only enhancing the quality of their voice services but also optimizing their network resources, which is critical in highly competitive markets.
What Factors Are Driving the Growth in the Voice over WiFi (VoWiFi) Market?
The growth in the Voice over WiFi (VoWiFi) market is driven by several factors, including technological advancements in communication networks, increasing demand for high-quality voice services, and supportive regulatory frameworks. The integration of VoWiFi with 5G networks and next-generation communication technologies offers enhanced user experiences and drives market expansion. Rising smartphone penetration, coupled with the proliferation of WiFi networks in residential and commercial settings, also fuels the market. Telecom operators` strategic initiatives to improve customer retention through innovative voice solutions, coupled with cost advantages of deploying VoWiFi over existing WiFi infrastructure, further propel market growth. Additionally, the push towards digital transformation and smart city projects worldwide supports the widespread adoption of VoWiFi.
SCOPE OF STUDY:TARIFF IMPACT FACTOR
Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.
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We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.
As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.
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APRIL 2025: NEGOTIATION PHASE
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