Spices and Herbs

Global Spices and Herbs Market to Reach US$100.3 Billion by 2030

The global market for Spices and Herbs estimated at US$84.3 Billion in the year 2024, is expected to reach US$100.3 Billion by 2030, growing at a CAGR of 2.9% over the analysis period 2024-2030. Spices, one of the segments analyzed in the report, is expected to record a 2.2% CAGR and reach US$66.6 Billion by the end of the analysis period. Growth in the Herbs segment is estimated at 4.5% CAGR over the analysis period.

The U.S. Market is Estimated at US$23.0 Billion While China is Forecast to Grow at 5.4% CAGR

The Spices and Herbs market in the U.S. is estimated at US$23.0 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$19.5 Billion by the year 2030 trailing a CAGR of 5.4% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.2% and 2.2% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 1.6% CAGR.

Global Spices and Herbs Market - Key Trends & Drivers Summarized

What’s Stirring Excitement in the Spices and Herbs Market?

Spices and herbs, spanning staples like black pepper and exotic blends like saffron and turmeric, have transcended culinary uses to become staples in wellness, food processing, and natural flavors industries. They’re integral to global cuisines, processed food flavoring, and nutraceutical preparations. Suppliers are focusing on traceability, fair trade certification, and organic sourcing to meet rising consumer demand for transparency and sustainability. Simultaneously, major food manufacturers are incorporating spice concentrates into ready meals, snacks, and beverages to differentiate products on flavor, clean-label appeal, and nutritional value.

Additionally, the trend toward flavor innovation stimulates product development: spice blends tailored for vegan/plant-based lines, spice-infused oils and condiments, and region-specific “authentic” mixes designed for export markets. Culinary tourism and influencer-driven flavor trends (e.g., Za’atar, Szechuan pepper) are introducing new spice variants to mainstream consumers and expanding global trade flows.

Are Sustainability and Traceability Reshaping Supplier Strategies?

Farm-to-fork visibility is reshaping sourcing and processing practices. Traceability platforms using blockchain or QR-enabled packaging provide information on origin, farming practices, and processing methods—reinforcing claims like organic, non-GMO, or ethically harvested. Certifications such as Fair Trade, Rainforest Alliance, and GlobalGAP appeal to socially conscious consumers, prompting major exporters in India, Vietnam, and Indonesia to invest in certifiable agricultural practices and farmer cooperatives.

Moreover, climate-resilient farming techniques and regenerative practices are delivering more resilient harvests and premium yields. Value-add processing—such as peeling, paste-making, or encapsulation—adds revenue streams for growers and ensures consistent quality for global buyers in culinary, pharmaceutical, and cosmetic sectors.

Why Are Different Industries Turning to Spices and Herbs?

Culinary: The growing appetite for international flavors, “functional cooking,” and home chef convenience is boosting demand for artisanal spice blends and premium single-origin herbs. Ready-meal manufacturers use spice concentrates for shelf-stable flavor and aroma enhancement.

Health & wellness: Bioactive compounds in herbs and spices (e.g., curcumin, capsaicin, allicin) are utilized in supplements, nutraceuticals, and herbal teas targeting inflammation, immunity, and digestion.

Personal care: Extracts such as lavender, rosemary, and mint are incorporated into skincare, aromatherapy, and functional beauty products.

Natural pest control: Basil, neem, and cedar-based formulations serve as eco-friendly agricultural inputs, aligning with organic farming trends.

What’s Driving the Spices and Herbs Market Forward?

The growth in the spices and herbs market is driven by several factors related to technology, end-use trends, and regulatory focus. Demand for natural, functional ingredients is pushing clean-label, plant-based food manufacturers to incorporate diverse phytochemicals with health benefits. Supply chain digitization—via farm management apps, QA sensors, and export compliance software—enables faster time-to-market for premium spice products. Advances in post-harvest analytics (e.g., near-infrared moisture and pesticide scanning) support high-quality grading and minimized waste. Regulatory attention on contaminant limits (like aflatoxin) is enhancing quality verification, favoring certified supply chains. Further, urban consumer demand for culinary authenticity drives manufacturers to launch region-rich blends and exotic single-origin herbs, creating new export opportunities and category expansion.

SCOPE OF STUDY:

The report analyzes the Spices and Herbs market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Product (Spices, Herbs); Nature (Organic Spices & Herbs, Conventional Spices & Herbs); Form (Whole Form, Powder / Granule Form, Oil Form); Distribution Channel (B2B Distribution Channel, B2C Distribution Channel); End-Use (Food End-Use, Beverage End-Use, Foodservice End-Use, Personal Care & Cosmetics End-Use, Household / Retail End-Use, Other End-Uses)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 36 Featured) -

• Ajinomoto Co., Inc.
• Associated British Foods plc
• Badia Spices, Inc.
• Bart Ingredients Co. Ltd.
• Döhler GmbH
• DS Group
• Elite Spice Inc.
• Everest Spices
• Fuchs Gruppe (Fuchs North America)
• Ganesha Foods
• Kerry Group plc
• McCormick & Company, Inc.
• Mountain Rose Herbs
• Olam International
• Organic Herb Inc.
• Pacific Spice Company, Inc.
• Penzeys Spices
• Sensient Technologies Corporation
• Simply Organic (Frontier Co-op)
• Synthite Industries Ltd.

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