Instant Pots

Global Instant Pots Market to Reach US$8.0 Billion by 2030

The global market for Instant Pots estimated at US$5.3 Billion in the year 2024, is expected to reach US$8.0 Billion by 2030, growing at a CAGR of 7.1% over the analysis period 2024-2030. Smart, one of the segments analyzed in the report, is expected to record a 8.2% CAGR and reach US$5.9 Billion by the end of the analysis period. Growth in the Conventional segment is estimated at 4.5% CAGR over the analysis period.

The U.S. Market is Estimated at US$1.4 Billion While China is Forecast to Grow at 11.3% CAGR

The Instant Pots market in the U.S. is estimated at US$1.4 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$1.7 Billion by the year 2030 trailing a CAGR of 11.3% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.5% and 6.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.7% CAGR.

Global Instant Pots Market – Key Trends & Drivers Summarized

Why Are Instant Pots Becoming Indispensable in Modern Kitchens?
Instant Pots have transformed from niche appliances into must-have multifunctional cookers in homes worldwide. Originally introduced as electric pressure cookers, they have evolved into versatile kitchen tools that combine multiple cooking appliances into a single unit. Designed to handle a variety of cooking tasks—such as pressure cooking, slow cooking, steaming, sautéing, yogurt making, and rice cooking—these appliances offer time efficiency and precision cooking with just the push of a button. Their growing appeal lies in the convenience they offer, allowing home cooks to prepare complex meals quickly and with minimal oversight.

The rising popularity of home cooking, fueled by health consciousness and the rise of recipe-sharing communities on digital platforms, has further propelled Instant Pot adoption. The devices have especially gained traction among younger consumers and urban dwellers who value compact, space-saving appliances that serve multiple purposes. With manufacturers regularly introducing new models incorporating user-friendly interfaces, pre-set programs, and intelligent sensors, Instant Pots are being redefined as smart kitchen solutions that suit fast-paced, tech-savvy lifestyles.

How Is Technology Reshaping the Capabilities of Instant Pots?
Recent technological advancements are significantly enhancing the capabilities of Instant Pots, turning them into intelligent cooking systems. Modern units now feature integrated microprocessors that monitor and regulate pressure, temperature, and cooking time in real-time, ensuring consistent results with minimal manual intervention. Many models offer Wi-Fi and Bluetooth connectivity, enabling users to control and monitor cooking remotely via mobile apps. These smart features are also being expanded to support firmware updates, recipe downloads, and AI-powered meal customization based on user preferences and cooking history.

Additionally, the development of interchangeable lids has led to hybrid models like the Instant Pot Duo Crisp, which combines traditional pressure cooking with air frying in a single unit. Innovations in non-stick coatings, inner pot materials, and user-interface designs have also improved safety, durability, and ease of cleaning. Voice integration with smart assistants like Alexa and Google Assistant is another emerging trend, reflecting the shift toward hands-free, voice-activated kitchens. Collectively, these advancements are reshaping user expectations and expanding the functionality of Instant Pots beyond basic cooking.

Which Consumer Trends and Use Cases Are Influencing Instant Pot Demand?
The surge in Instant Pot adoption is closely tied to evolving consumer behaviors and lifestyle preferences. Health-conscious cooking, driven by the demand for low-oil, nutrient-rich meals, has made pressure cooking and steaming key selling points. Instant Pots support this trend by preserving more vitamins and minerals compared to traditional cooking methods. Additionally, the rise of dietary movements such as keto, paleo, and veganism has created a demand for devices that simplify meal preparation while maintaining nutritional integrity, with Instant Pots fitting the need for fast, customizable, and wholesome cooking.

Another factor contributing to rising demand is the growth of small and shared living spaces, particularly in urban centers. Instant Pots address the need for compact, multipurpose appliances in homes with limited kitchens or storage. The devices are also popular among busy families, working professionals, and students seeking time-saving solutions that require minimal supervision. Moreover, their suitability for batch cooking and meal prepping aligns well with cost-conscious and sustainability-focused consumers aiming to reduce food waste and energy consumption. These broad and diverse use cases ensure that Instant Pots are increasingly seen as everyday kitchen essentials rather than specialty appliances.

The Growth in the Instant Pots Market Is Driven by Several Factors…
It is driven by continuous innovation in product design and smart cooking technologies, which have elevated Instant Pots from basic pressure cookers to intelligent culinary systems. The introduction of hybrid models with multiple interchangeable functions—such as air frying, baking, and sous vide—has broadened their appeal to users seeking all-in-one cooking platforms. Furthermore, enhanced connectivity features, such as Wi-Fi integration and app-enabled control, are expanding the relevance of Instant Pots in connected home environments. These smart capabilities allow users to personalize cooking workflows and receive guided instructions, increasing ease of use and engagement.

End-use trends are also key contributors to market expansion. Growing demand in residential settings is complemented by emerging commercial use in small food businesses, meal delivery startups, and institutional kitchens where consistent, programmable cooking is essential. Additionally, the shift toward energy-efficient and space-saving kitchen appliances in densely populated urban areas supports the sustained demand for Instant Pots. The product’s appeal across demographics—from students and young professionals to older adults looking for simplicity—ensures wide market penetration. As the global kitchen appliance industry leans further into digitization, modularity, and health-driven use cases, Instant Pots are well-positioned to remain at the forefront of next-generation cooking solutions.

SCOPE OF STUDY:

The report analyzes the Instant Pots market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Type (Smart, Conventional); Capacity (3 Quarts, 6 Quarts, 8 Quarts, 10 Quarts); Distribution Channel (Online, Offline); End-Use (Residential, Commercial)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 36 Featured) -

• Aroma Housewares Company
• Arovast Corporation
• Breville Group Limited
• Conair Corporation
• Cosori
• Fagor Professional
• Fissler GmbH
• Gourmia, Inc.
• Hangzhou Weijiamei Electric Appliances Co., Ltd.
• Hawkins Cookers Limited
• Instant Brands Inc.
• Kuhn Rikon AG
• Midea Group
• National Presto Industries, Inc.
• Ninja (SharkNinja Operating LLC)
• Panasonic Corporation
• Tayama Appliance Inc.
• Tristar Products, Inc.
• TTK Prestige Limited
• Wonderchef Home Appliances Pvt. Ltd.

AI INTEGRATIONS
We`re transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR
Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

Please note: Reports are sold as single-site single-user licenses. Electronic versions require 24-48 hours as each copy is customized to the client with digital controls and custom watermarks. The Publisher uses digital controls protecting against copying and printing is restricted to one full copy to be used at the same location.

The latest version of Adobe Acrobat Reader is required to view the report. Upon ordering an electronic version, the Publisher will provide a link to download the purchased report.

Prior to fulfillment of an order, the client will be required to sign a document detailing the purchase terms for a publication from this publisher. Show more