Grape Juices

Global Grape Juices Market to Reach US$5.8 Billion by 2030

The global market for Grape Juices estimated at US$5.4 Billion in the year 2024, is expected to reach US$5.8 Billion by 2030, growing at a CAGR of 1.0% over the analysis period 2024-2030. Purple Grape Juice, one of the segments analyzed in the report, is expected to record a 0.8% CAGR and reach US$4.0 Billion by the end of the analysis period. Growth in the White Grape Juice segment is estimated at 1.6% CAGR over the analysis period.

The U.S. Market is Estimated at US$1.5 Billion While China is Forecast to Grow at 2.0% CAGR

The Grape Juices market in the U.S. is estimated at US$1.5 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$1.0 Billion by the year 2030 trailing a CAGR of 2.0% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 0.4% and 0.8% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 0.5% CAGR.

Global "Grape Juices" Market – Key Trends & Drivers Summarized

Why Is the Demand for Grape Juice Rising Across Health and Lifestyle Segments?
Grape juice has secured a strong position in the global beverage market due to its perceived health benefits, natural sweetness, and versatility across age groups and consumption occasions. Often marketed as a heart-healthy alternative to sugary sodas and synthetic fruit drinks, grape juice—particularly the 100% pure, no-added-sugar variants—is gaining favor among health-conscious consumers. The drink is rich in antioxidants like resveratrol and flavonoids, believed to support cardiovascular wellness, boost immunity, and improve skin health. As parents, fitness enthusiasts, and wellness-focused individuals increasingly opt for functional beverages, grape juice is benefiting from its natural positioning and compatibility with clean-label trends.

How Are Product Innovations Enhancing Consumer Appeal and Differentiation?
Manufacturers are innovating with grape juice by introducing organic, cold-pressed, and mixed-varietal options to cater to niche and premium markets. Blended juices combining grape with acai, blueberry, or pomegranate are popular among superfruit drink segments, while sparkling grape juice and low-calorie versions are expanding appeal among younger and diabetic consumers. Packaging innovations—such as single-serve bottles, eco-friendly cartons, and family-sized aseptic packs—are also enhancing convenience and sustainability. In addition to traditional shelf-stable offerings, refrigerated and chilled grape juices are growing in popularity in developed markets, reinforcing the perception of freshness and nutritional integrity. Brands are increasingly using “no preservatives,” “non-GMO,” and “certified organic” claims to differentiate themselves and meet regulatory and consumer expectations.

Which Regions and Distribution Channels Are Driving Grape Juice Market Growth?
North America and Europe dominate the global grape juice market, supported by strong demand in retail, hospitality, and institutional segments. The U.S., in particular, is a key consumer of both red and white grape juice, driven by an aging population focused on heart health and a growing segment of non-alcoholic wine alternatives. Europe, with countries like Germany, France, and the UK, continues to embrace grape juice as a breakfast staple and wellness beverage. The Asia-Pacific region is witnessing rapid growth, driven by rising middle-class income, Western dietary influence, and growing awareness of nutritional benefits in countries like China, India, and South Korea. Online grocery platforms and health food stores are playing an increasingly important role in expanding access, especially in urban and health-conscious consumer segments.

What Are the Market Drivers and Barriers for the Grape Juice Industry?
The growth in the grape juice market is driven by heightened health awareness, the clean-label movement, expanding functional beverage consumption, and innovation in flavor, form, and packaging. Increased demand for natural antioxidants, combined with reduced alcohol consumption trends, is supporting strong sales across all age demographics. However, the market faces challenges including the seasonal and cost-sensitive nature of grape cultivation, competition from alternative fruit juices and flavored waters, and consumer skepticism about sugar content in fruit-based drinks. Additionally, supply chain complexities and the perishability of fresh grapes can impact pricing and availability. Still, as global consumers seek flavorful, nutrient-rich alternatives to sugary and artificial beverages, grape juice continues to find robust market traction across mainstream and specialty categories.

SCOPE OF STUDY:

The report analyzes the Grape Juices market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Juice Type (Purple Grape Juice, White Grape Juice); Distribution Channel (Offline Distribution Channel, Online Distribution Channel)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 34 Featured) -

• AGRANA Beteiligungs-AG
• Archer Daniels Midland Company (ADM)
• Cantine Brusa S.p.A.
• Cascadian Farm Organic
• China Huiyuan Juice Group Limited
• Citrofrut
• Conuva
• Del Monte Foods, Inc.
• Doehler Group
• Eckes-Granini Group
• ENAV S.A.
• Flavour and Life
• G Patritti & Co. Pty Ltd
• Grapette International Inc.
• Hain Celestial Group
• Ingredion Incorporated
• Juice Products New Zealand Ltd.
• Kerry Group plc
• Knudsen & Sons
• Louis Dreyfus Company
• Minute Maid
• Ocean Spray Cranberries Inc.
• Prodalim B.V.
• Rauch Fruchtsäfte GmbH & Co OG
• Sun-Rype Products Ltd.
• Sunsweet Growers, Inc.
• Symrise AG
• Tropicana Products, Inc.
• Welch Foods Inc.

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