Decorated Apparel

Global Decorated Apparel Market to Reach US$65.8 Billion by 2030

The global market for Decorated Apparel estimated at US$31.8 Billion in the year 2024, is expected to reach US$65.8 Billion by 2030, growing at a CAGR of 12.9% over the analysis period 2024-2030. Embroidery Decorated Apparel, one of the segments analyzed in the report, is expected to record a 14.4% CAGR and reach US$33.7 Billion by the end of the analysis period. Growth in the Screen Printing Decorated Apparel segment is estimated at 12.8% CAGR over the analysis period.

The U.S. Market is Estimated at US$8.7 Billion While China is Forecast to Grow at 17.5% CAGR

The Decorated Apparel market in the U.S. is estimated at US$8.7 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$14.1 Billion by the year 2030 trailing a CAGR of 17.5% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 9.3% and 11.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 10.3% CAGR.

Global Decorated Apparel Market – Key Trends & Drivers Summarized

How Is Decorated Apparel Transforming Personalized Fashion?

The decorated apparel market has rapidly evolved, driven by increasing consumer demand for customization, brand identity, and self-expression. From screen printing and embroidery to heat transfers and direct-to-garment (DTG) printing, various techniques are being used to create unique, high-quality apparel designs. The rise of e-commerce and print-on-demand services has accelerated market expansion, allowing small businesses and independent designers to enter the space without significant upfront investment. With social media playing a key role in shaping fashion trends, personalized and limited-edition apparel has become highly desirable among younger consumers. Additionally, advancements in textile printing technology have improved design precision, durability, and eco-friendliness, further increasing adoption.

What Technological Innovations Are Redefining the Industry?

Innovation is at the core of the decorated apparel industry, with new printing techniques enhancing quality and efficiency. Digital textile printing, AI-driven design software, and automated embroidery machines have streamlined the production process, reducing waste and lowering costs. Sublimation printing has gained popularity due to its ability to create vibrant, long-lasting designs that resist fading. Additionally, water-based and non-toxic inks are becoming the industry standard as sustainability concerns grow. Augmented reality (AR) fitting rooms and AI-powered virtual customization platforms are also emerging, allowing consumers to visualize and personalize apparel before purchasing.

Why Are Sustainability & Ethical Production Becoming Key Consumer Priorities?

Consumers are increasingly prioritizing sustainability, pushing brands to adopt ethical production methods and eco-friendly materials. Organic cotton, recycled polyester, and biodegradable dyes are gaining traction in response to concerns about fast fashion’s environmental impact. Additionally, on-demand printing reduces overproduction and excess inventory, making it a more sustainable business model. Transparency in the supply chain has also become essential, with brands emphasizing fair wages, responsible sourcing, and ethical labor practices.

The Growth in the Decorated Apparel Market Is Driven by Several Factors…

The expansion of the decorated apparel market is fueled by the rise of personalized fashion, technological advancements in printing and embroidery, and the growth of e-commerce platforms that enable small-scale production. The increasing influence of social media-driven fashion trends and the demand for limited-edition and customizable clothing are significant growth drivers. Additionally, sustainability concerns are reshaping consumer preferences, pushing brands to adopt eco-conscious materials and ethical production practices. The integration of AI-driven design customization and digital storefronts will further propel market growth in the coming years.

SCOPE OF STUDY:

The report analyzes the Decorated Apparel market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Product (Embroidery Decorated Apparel, Screen Printing Decorated Apparel, Dye Sublimation Decorated Apparel, Digital Printing Decorated Apparel, Other Products); Distribution Channel (Offline Distribution Channels, Online Distribution Channels); End Use (Women End Use, Men End Use, Children End Use)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 43 Featured) -

• Alo Yoga
• Broken Arrow Wear
• Bulk Custom Shirts
• CafePress
• Custom Ink
• FUCT
• G-III Apparel Group
• Knix
• Lilly Pulitzer
• Marc Jacobs
• Outhouse Designs
• Ralph Lauren Corporation
• Skims
• Spreadshirt
• UberPrints
• Underground Printing
• Vantage Apparel
• Vapor Apparel
• Victoria`s Secret
• Zazzle

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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