Animation and Gaming

Global Animation and Gaming Market to Reach US$173.8 Billion by 2030

The global market for Animation and Gaming estimated at US$68.1 Billion in the year 2024, is expected to reach US$173.8 Billion by 2030, growing at a CAGR of 16.9% over the analysis period 2024-2030. TV Application, one of the segments analyzed in the report, is expected to record a 18.6% CAGR and reach US$91.0 Billion by the end of the analysis period. Growth in the Media Application segment is estimated at 15.6% CAGR over the analysis period.

The U.S. Market is Estimated at US$18.3 Billion While China is Forecast to Grow at 24.4% CAGR

The Animation and Gaming market in the U.S. is estimated at US$18.3 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$44.7 Billion by the year 2030 trailing a CAGR of 24.4% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 12.5% and 14.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 13.4% CAGR.

Global Animation and Gaming Market – Key Trends & Drivers Summarized

Why Is Animation and Gaming a Fast-Growing Industry?

The animation and gaming industry is experiencing rapid expansion due to a combination of technological advancements and shifting consumer preferences. Animation, which historically thrived in film and television, has now become integral to gaming, marketing, and online content creation. Gaming, meanwhile, has transformed into a global phenomenon, fueled by a diverse range of platforms including consoles, PCs, and mobile devices. The animation and gaming industries are increasingly converging, with video games leveraging highly sophisticated animation technologies to deliver immersive, cinematic experiences. This has been propelled by advances in 3D rendering, motion capture, and interactive storytelling, which are pushing the boundaries of creativity and entertainment. These industries are no longer just for entertainment, but also important tools in education, simulation, and training applications, adding new dimensions to their market reach.

How Is Technology Shaping the Future of Animation and Gaming?

Technological innovations are revolutionizing the animation and gaming sectors, making them more immersive and accessible than ever. The advent of augmented reality (AR) and virtual reality (VR) has opened up new possibilities, particularly in gaming, where users can now engage in highly interactive, 3D environments. Additionally, cloud gaming has emerged as a major trend, enabling users to stream games without the need for high-end hardware, which has democratized gaming access. In animation, the use of AI-powered tools and procedural animation is streamlining workflows, allowing for faster production of complex animations with minimal human intervention. The integration of AI in both industries is enabling more realistic and responsive environments, particularly in gaming, where machine learning enhances character behavior and world-building. Real-time rendering and ray tracing technologies are making game environments and animated content appear more lifelike, enhancing the viewer and player experience.

What Consumer Trends Are Impacting the Animation and Gaming Market?

Consumer behavior has evolved significantly, with increasing demand for high-quality, on-demand entertainment and interactive experiences. Streaming platforms like Netflix and Disney+ have broadened their animated content, offering series and films that rival the quality of traditional cinema, while game developers have embraced new business models such as in-game purchases and freemium models. Esports, which combines both gaming and entertainment, has grown into a multi-billion-dollar industry, attracting millions of viewers worldwide and creating new opportunities for competitive gaming content. The rise of mobile gaming, particularly in regions like Asia and Latin America, is further expanding the reach of the gaming industry, as smartphones have become the primary platform for many users. Meanwhile, social media integration within games, live streaming, and the growing popularity of user-generated content have transformed how audiences interact with and contribute to both industries.

What Factors Are Driving Growth in the Animation and Gaming Market?

The growth in the animation and gaming market is driven by several factors. Technological advancements, such as the adoption of 5G networks, have made it easier for consumers to access high-quality gaming and animation content on mobile devices, fueling rapid expansion in mobile gaming. The rise of cloud gaming platforms like Google Stadia and Xbox Cloud Gaming has enabled gamers to enjoy high-end experiences without expensive hardware, expanding the gaming audience. The integration of AI, AR, and VR technologies is also a significant growth driver, allowing for more immersive and personalized experiences across both industries. Consumer behavior trends, including the growing demand for interactive and on-demand content, are pushing companies to invest in more sophisticated animation and gaming experiences. Furthermore, the expansion of esports and the increased monetization opportunities through in-game purchases and advertising are providing new revenue streams, further driving market growth. Lastly, the globalization of content and the increasing influence of gaming and animation in emerging markets, particularly in Asia, are significantly boosting both industries` reach and profitability.

SCOPE OF STUDY:

The report analyzes the Animation and Gaming market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Application (TV Application, Media Application, Other Applications)

Geographic Regions/Countries:
World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Spain; Russia; Rest of Europe; Asia-Pacific; Australia; India; South Korea; Rest of Asia-Pacific; Latin America; Argentina; Brazil; Mexico; Rest of Latin America; Middle East; Iran; Israel; Saudi Arabia; UAE; Rest of Middle East; Africa.

Select Competitors (Total 36 Featured) -

• Adobe, Inc.
• Anibrain VFX
• Autodesk, Inc.
• Epic Games, Inc.
• Framestore Ltd
• Microsoft Corporation
• NetEase
• Nintendo Co., Ltd.
• Reliance Entertainment
• Reliance Industries Ltd.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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