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Data Monetization Market

Publisher Fortune Business Insights Pvt. Ltd.
Published Aug 01, 2024
Length 170 Pages
SKU # FOB19136268

Description

Data Monetization Market



Growth Factors of Data Monetization Market

The global data monetization market size was valued at USD 2.99 billion in 2023 and is projected to grow from USD 3.47 billion in 2024 to USD 12.62 billion by 2032, exhibiting a CAGR of 17.5% during the forecast period of 2024-2032.

The COVID-19 pandemic expanded the Data Monetization Market, driven through extended virtual transformation and far-flung paintings. While the call for facts monetization solutions grew, challenges like statistics privacy and changing guidelines also emerged, reshaping the market and impeding the rise of data monetization market growth.

Driving elements for the Data Monetization Market include the developing extent of statistics generated via digital transformation, the increasing adoption of superior analytics and AI, and the growing call for actionable insights to force commercial enterprise growth. The push for better patron stories and the want for competitive differentiation is fueling the marketplace's enlargement.

The monetization marketplace is booming as agencies free up the sizable capacity of data through diverse programs. One essential fashion that is riding this increase is the enlargement of information use cases. Businesses are leveraging records to educate effective AI and machine mastering fashions for tasks like predictive analytics, which facilitates anticipating purchaser needs and behavior, expanding data monetization market share globally. Additionally, records-pushed advertising permits for centered advertising and personalized gives, maximizing marketing campaign effectiveness. Furthermore, data evaluation is critical in product improvement, guiding innovation, and creating merchandise aligned with patron choices.

Comprehensive Analysis of Data Monetization Market

The Data Monetization Market is segmented by utility, deployment, employer kind, and industry. Income advertising and marketing applications dominate due to the effectiveness of Big Data analytics in improving consumer reviews, while customer support is predicted to grow hastily. The market is split into cloud and on-premise deployments, with the cloud phase primary due to its flexibility and capability to beautify analytics throughout numerous statistics types. Large companies dominate the marketplace because of their ability to generate and manipulate massive data assets, while SMEs display high boom capacity driven by the want to streamline fees. Among industries, the BFSI region holds the most critical market share, leveraging full-size data streams; at the same time, sectors like healthcare, consumer items, retail, manufacturing, and IT & telecom contribute drastically to market growth.

The North America region led the data monetization market by benefitting a size of USD 1.24 billion in 2023 due to the growing deployment of IoT devices and cloud-primarily based applications.

The leading players in the Data Monetization Market significantly influence its growth trajectory and set industry standards. Key players such as Revelate (Canada), Trūata Limited (Ireland), Dawex Systems (France), Datarade GmbH (Germany), Sisense Ltd. (U.S.), Data Vault Holding, Inc. (U.S.), CARTO (U.S.), Infosys Technologies Pvt. Ltd. (India), Optasia (Dubai), and ThinkData Works Inc. (Canada) contribute to a competitive landscape, driving innovation and market advancement.

In April 2024, Revelate's data exchange platform is now listed on the Amazon Web Services marketplace. This strategic move allows organizations to efficiently utilize their data assets, facilitating seamless data discovery, monetization, and sharing.

Segmentation Table

ATTRIBUTE DETAILS

Study Period 2019-2032

Base Year 2023

Estimated Year 2024

Forecast Period 2024-2032

Historical Period 2019-2022

Growth Rate CAGR of 17.5% from 2024 to 2032

Unit Value (USD Billion)

Segmentation By Application
  • Customer Service
  • Sales & Marketing
  • Finance
  • Others (Human Resources)
By Deployment
  • On-premises
  • Cloud
By Enterprise Type
  • Large Enterprises
  • Small & Medium Enterprises (SMEs)
By Industry
  • BFSI
  • Healthcare
  • Consumer Goods & Retail
  • Manufacturing
  • IT & Telecommunication
  • Others (Travel & Hospitality, Government)
By Region
  • North America (By Application, Deployment, Enterprise Type, Industry, and Country)
- U.S. (By Industry)

- Canada (By Industry)

- Mexico (By Industry)
  • South America (By Application, Deployment, Enterprise Type, Industry, and Country)
- Brazil (By Industry)

- Argentina (By Industry)

- Rest of South America
  • Europe (By Application, Deployment, Enterprise Type, Industry, and Country)
- U.K. (By Industry)

- Germany (By Industry)

- France (By Industry)

- Italy (By Industry)

- Spain (By Industry)

- Russia (By Industry)

- Benelux (By Industry)

- Nordics (By Industry)

- Rest of Europe
  • Middle East & Africa (By Application, Deployment, Enterprise Type, Industry, and Country)
- Turkey (By Industry)

- Israel (By Industry)

- GCC (By Industry)

- North Africa (By Industry)

- South Africa (By Industry)

- Rest of the Middle East & Africa
  • Asia Pacific (By Application, Deployment, Enterprise Type, Industry, and Country)
- China (By Industry)

- India (By Industry)

- Japan (By Industry)

- South Korea (By Industry)

- ASEAN (By Industry)

- Oceania (By Industry)

- Rest of Asia Pacific

Table of Contents

170 Pages
1. Introduction
1.1. Definition, By Segment
1.2. Research Methodology/Approach
1.3. Data Sources
2. Executive Summary
3. Market Dynamics
3.1. Macro and Micro Economic Indicators
3.2. Drivers, Restraints, Opportunities and Trends
4. Competition Landscape
4.1. Business Strategies Adopted by Key Players
4.2. Consolidated SWOT Analysis of Key Players
4.3. Global Data Monetization Key Players Market Share/Ranking, 2023
5. Global Data Monetization Market Size Estimates and Forecasts, By Segments, 2019-2032
5.1. Key Findings
5.2. By Application (USD)
5.2.1. Customer Service
5.2.2. Sales & Marketing
5.2.3. Finance
5.2.4. Others (Human Resources, etc.)
5.3. By Deployment (USD)
5.3.1. On-premise
5.3.2. Cloud
5.4. By Enterprise Type (USD)
5.4.1. Large Enterprises
5.4.2. Small & Medium Enterprises (SMEs)
5.5. By Industry (USD)
5.5.1. BFSI
5.5.2. Healthcare
5.5.3. Consumer Goods & Retail
5.5.4. Manufacturing
5.5.5. IT & Telecommunication
5.5.6. Others (Travel & Hospitality, Government, etc.)
5.6. By Region (USD)
5.6.1. North America
5.6.2. South America
5.6.3. Europe
5.6.4. Middle East & Africa
5.6.5. Asia Pacific
6. North America Data Monetization Market Size Estimates and Forecasts, By Segments, 2019-2032
6.1. Key Findings
6.2. By Application (USD)
6.2.1. Customer Service
6.2.2. Sales & Marketing
6.2.3. Finance
6.2.4. Others (Human Resources, etc.)
6.3. By Deployment (USD)
6.3.1. On-premise
6.3.2. Cloud
6.4. By Enterprise Type (USD)
6.4.1. Large Enterprises
6.4.2. Small & Medium Enterprises (SMEs)
6.5. By Industry (USD)
6.5.1. BFSI
6.5.2. Healthcare
6.5.3. Consumer Goods & Retail
6.5.4. Manufacturing
6.5.5. IT & Telecommunication
6.5.6. Others (Travel & Hospitality, Government, etc.)
6.6. By Country (USD)
6.6.1. U.S.
6.6.1.1. By Industry
6.6.2. Canada
6.6.2.1. By Industry
6.6.3. Mexico
6.6.3.1. By Industry
7. South America Data Monetization Market Size Estimates and Forecasts, By Segments, 2019-2032
7.1. Key Findings
7.2. By Application (USD)
7.2.1. Customer Service
7.2.2. Sales & Marketing
7.2.3. Finance
7.2.4. Others (Human Resources, etc.)
7.3. By Deployment (USD)
7.3.1. On-premise
7.3.2. Cloud
7.4. By Enterprise Type (USD)
7.4.1. Large Enterprises
7.4.2. Small & Medium Enterprises (SMEs)
7.5. By Industry (USD)
7.5.1. BFSI
7.5.2. Healthcare
7.5.3. Consumer Goods & Retail
7.5.4. Manufacturing
7.5.5. IT & Telecommunication
7.5.6. Others (Travel & Hospitality, Government, etc.)
7.6. By Country (USD)
7.6.1. Brazil
7.6.1.1. By Industry
7.6.2. Argentina
7.6.2.1. By Industry
7.6.3. Rest of South America
8. Europe Data Monetization Market Size Estimates and Forecasts, By Segments, 2019-2032
8.1. Key Findings
8.2. By Application (USD)
8.2.1. Customer Service
8.2.2. Sales & Marketing
8.2.3. Finance
8.2.4. Others (Human Resources, etc.)
8.3. By Deployment (USD)
8.3.1. On-premise
8.3.2. Cloud
8.4. By Enterprise Type (USD)
8.4.1. Large Enterprises
8.4.2. Small & Medium Enterprises (SMEs)
8.5. By Industry (USD)
8.5.1. BFSI
8.5.2. Healthcare
8.5.3. Consumer Goods & Retail
8.5.4. Manufacturing
8.5.5. IT & Telecommunication
8.5.6. Others (Travel & Hospitality, Government, etc.)
8.6. By Country (USD)
8.6.1. U.K.
8.6.1.1. By Industry
8.6.2. Germany
8.6.2.1. By Industry
8.6.3. France
8.6.3.1. By Industry
8.6.4. Italy
8.6.4.1. By Industry
8.6.5. Spain
8.6.5.1. By Industry
8.6.6. Russia
8.6.6.1. By Industry
8.6.7. Benelux
8.6.7.1. By Industry
8.6.8. Nordics
8.6.8.1. By Industry
8.6.9. Rest of Europe
9. Middle East & Africa Data Monetization Market Size Estimates and Forecasts, By Segments, 2019-2032
9.1. Key Findings
9.2. By Application (USD)
9.2.1. Customer Service
9.2.2. Sales & Marketing
9.2.3. Finance
9.2.4. Others (Human Resources, etc.)
9.3. By Deployment (USD)
9.3.1. On-premise
9.3.2. Cloud
9.4. By Enterprise Type (USD)
9.4.1. Large Enterprises
9.4.2. Small & Medium Enterprises (SMEs)
9.5. By Industry (USD)
9.5.1. BFSI
9.5.2. Healthcare
9.5.3. Consumer Goods & Retail
9.5.4. Manufacturing
9.5.5. IT & Telecommunication
9.5.6. Others (Travel & Hospitality, Government, etc.)
9.6. By Country (USD)
9.6.1. Turkey
9.6.1.1. By Industry
9.6.2. Israel
9.6.2.1. By Industry
9.6.3. GCC
9.6.3.1. By Industry
9.6.4. North Africa
9.6.4.1. By Industry
9.6.5. South Africa
9.6.5.1. By Industry
9.6.6. Rest of MEA
10. Asia Pacific Data Monetization Market Size Estimates and Forecasts, By Segments, 2019-2032
10.1. Key Findings
10.2. By Application (USD)
10.2.1. Customer Service
10.2.2. Sales & Marketing
10.2.3. Finance
10.2.4. Others (Human Resources, etc.)
10.3. By Deployment (USD)
10.3.1. On-premise
10.3.2. Cloud
10.4. By Enterprise Type (USD)
10.4.1. Large Enterprises
10.4.2. Small & Medium Enterprises (SMEs)
10.5. By Industry (USD)
10.5.1. BFSI
10.5.2. Healthcare
10.5.3. Consumer Goods & Retail
10.5.4. Manufacturing
10.5.5. IT & Telecommunication
10.5.6. Others (Travel & Hospitality, Government, etc.)
10.6. By Country (USD)
10.6.1. China
10.6.1.1. By Industry
10.6.2. India
10.6.2.1. By Industry
10.6.3. Japan
10.6.3.1. By Industry
10.6.4. South Korea
10.6.4.1. By Industry
10.6.5. ASEAN
10.6.5.1. By Industry
10.6.6. Oceania
10.6.6.1. By Industry
10.6.7. Rest of Asia Pacific
11. Company Profiles for Top 10 Players (Based on data availability in public domain and/or on paid databases)
11.1. Revelate
11.1.1. Overview
11.1.1.1. Key Management
11.1.1.2. Headquarters
11.1.1.3. Offerings/Business Segments
11.1.2. Key Details (Key details are consolidated data and not product/service specific)
11.1.2.1. Employee Size
11.1.2.2. Past and Current Revenue
11.1.2.3. Geographical Share
11.1.2.4. Business Segment Share
11.1.2.5. Recent Developments
11.2. Trūata Limited
11.2.1. Overview
11.2.1.1. Key Management
11.2.1.2. Headquarters
11.2.1.3. Offerings/Business Segments
11.2.2. Key Details (Key details are consolidated data and not product/service specific)
11.2.2.1. Employee Size
11.2.2.2. Past and Current Revenue
11.2.2.3. Geographical Share
11.2.2.4. Business Segment Share
11.2.2.5. Recent Developments
11.3. Dawex Systems
11.3.1. Overview
11.3.1.1. Key Management
11.3.1.2. Headquarters
11.3.1.3. Offerings/Business Segments
11.3.2. Key Details (Key details are consolidated data and not product/service specific)
11.3.2.1. Employee Size
11.3.2.2. Past and Current Revenue
11.3.2.3. Geographical Share
11.3.2.4. Business Segment Share
11.3.2.5. Recent Developments
11.4. Datarade GmbH
11.4.1. Overview
11.4.1.1. Key Management
11.4.1.2. Headquarters
11.4.1.3. Offerings/Business Segments
11.4.2. Key Details (Key details are consolidated data and not product/service specific)
11.4.2.1. Employee Size
11.4.2.2. Past and Current Revenue
11.4.2.3. Geographical Share
11.4.2.4. Business Segment Share
11.4.2.5. Recent Developments
11.5. Sisense Ltd.
11.5.1. Overview
11.5.1.1. Key Management
11.5.1.2. Headquarters
11.5.1.3. Offerings/Business Segments
11.5.2. Key Details (Key details are consolidated data and not product/service specific)
11.5.2.1. Employee Size
11.5.2.2. Past and Current Revenue
11.5.2.3. Geographical Share
11.5.2.4. Business Segment Share
11.5.2.5. Recent Developments
11.6. Data Vault Holding, Inc.
11.6.1. Overview
11.6.1.1. Key Management
11.6.1.2. Headquarters
11.6.1.3. Offerings/Business Segments
11.6.2. Key Details (Key details are consolidated data and not product/service specific)
11.6.2.1. Employee Size
11.6.2.2. Past and Current Revenue
11.6.2.3. Geographical Share
11.6.2.4. Business Segment Share
11.6.2.5. Recent Developments
11.7. CARTO
11.7.1. Overview
11.7.1.1. Key Management
11.7.1.2. Headquarters
11.7.1.3. Offerings/Business Segments
11.7.2. Key Details (Key details are consolidated data and not product/service specific)
11.7.2.1. Employee Size
11.7.2.2. Past and Current Revenue
11.7.2.3. Geographical Share
11.7.2.4. Business Segment Share
11.7.2.5. Recent Developments
11.8. Infosys Technologies Pvt. Ltd.
11.8.1. Overview
11.8.1.1. Key Management
11.8.1.2. Headquarters
11.8.1.3. Offerings/Business Segments
11.8.2. Key Details (Key details are consolidated data and not product/service specific)
11.8.2.1. Employee Size
11.8.2.2. Past and Current Revenue
11.8.2.3. Geographical Share
11.8.2.4. Business Segment Share
11.8.2.5. Recent Developments
11.9. Optasia
11.9.1. Overview
11.9.1.1. Key Management
11.9.1.2. Headquarters
11.9.1.3. Offerings/Business Segments
11.9.2. Key Details (Key details are consolidated data and not product/service specific)
11.9.2.1. Employee Size
11.9.2.2. Past and Current Revenue
11.9.2.3. Geographical Share
11.9.2.4. Business Segment Share
11.9.2.5. Recent Developments
11.10. ThinkData Works Inc.
11.10.1. Overview
11.10.1.1. Key Management
11.10.1.2. Headquarters
11.10.1.3. Offerings/Business Segments
11.10.2. Key Details (Key details are consolidated data and not product/service specific)
11.10.2.1. Employee Size
11.10.2.2. Past and Current Revenue
11.10.2.3. Geographical Share
11.10.2.4. Business Segment Share
11.10.2.5. Recent Developments

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