United States Basmati Rice Market Report and Forecast 2025-2034

The United States Basmati rice market is being supported by the growing global production of basmati rice, which reached a volume of 11.81 MMT in 2024. The global production of basmati rice is expected to grow at a CAGR of 5.70% in the forecast period of 2025-2034.

Increasing Offline and Online Sales to Bolster the Growth of the United States Basmati Rice Industry

Based on distribution channel, the offline mode accounts for a significant share in the industry. This can be attributed to the presence of strong supply chains, in-store promotions, and the availability of high end infrastructure in the region. Meanwhile, a strong hold of the e-commerce industry, which provides consumer an ease of delivery and quality product is expected to further augment the basmati rice industry growth in the United States.

On the basis of pack size, the retail packaging accounts for a significant share in the market owing to the rising demand for premium packaged products and high consumer disposable incomes in the region. Meanwhile, on the basis of rice type, parboiled rice is expected to witness a significant demand in the United States due to its high protein and fibre content. Also, because of its high nutritional qualities, parboiled rice is one of the most preferred alternatives to white rice.

Basmati Rice: Market Segmentation

Basmati is a variety of long grain rice which has a delicate or aromatic fragrance. Traditionally grown in India, Pakistan, and Nepal, basmati rice develops a fluffy and soft texture when cooked. It is gluten-free, low in fat and comes with more fibre and more protein. It is a variety of rice which is low in cholesterol.

Based on type of rice, the market is divided into:

• Parboiled
• Raw

Based on pack size, the industry can be segmented into:

• Retail Packaging
• Institutional Packaging

Based on distribution channel, the industry can be segmented to:

• Online
• Offline

Growing Export and the Rising Consumer Demand to Augment the Growth of the United States Basmati Rice Industry

The market growth is augmented by the increasing consumer demand for basmati rice owing to its excellent taste and quality and the rising awareness about the nutritional benefits provided by parboiled rice. The parboiled rice is high in protein, fibres, and has low cholesterol levels. The superior quality, delicate fragrance, and quality taste of basmati rice, which is used in cooking lavish dishes, is propelling the demand for the product among consumers. The market is further aided by the high disposable incomes of people, a strong supply chain, and rising food and beverage industry in the United States.

Key Industry Players in the United States Basmati Rice Market

The report gives a detailed analysis of the following key players in the United States basmati rice market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

• L.T. Food
• KRBL Limited
• Lundberg Family Farms
• Kohinoor Food Ltd.
• Riviana Foods Inc.
• Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
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