
United Kingdom Energy Drinks Market Report and Forecast 2025-2034
Description
The United Kingdom energy drinks market size reached approximately USD 2.22 Billion in 2024. The market is further expected to grow at a CAGR of 4.30% between 2025 and 2034, reaching a value of USD 3.38 Billion by 2034.
Key Trends in the Market
Energy drinks contain stimulant compounds, usually caffeine, and may or may not be carbonated. The drinks may also contain added sugar and artificial sweeteners. These drinks are widely promoted as products that increase energy and enhance mental alertness and physical performance. The masses often consume them before the gym or other heavy physical activities to energise their body during the workout.
The EMR’s report titled “United Kingdom Energy Drinks Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
The drinks segment of the United Kingdom energy drinks market is expected to witness a robust growth over the forecast period as they are easy to consume and can instantly fulfil the demand for hydration and energy by providing essential nutrients immediately. The diverse flavours and options available in the market add to their popularity. Additionally, the increasing number of young adults, who are the primary consumers of energy drinks, further supports the product demand. Meanwhile, the mixer segment is likely to witness a healthy growth over the forecast period due to the growing trend of using energy drinks in alcoholic cocktails and drinks.
Market Share by Packaging
The cans segment holds a significant United Kingdom energy drinks market share due to the increased demand for canned beverages owing to their convenient and easy-to-chill nature, which enables more spontaneous consumption. The canned beverages are widely accessible through different distribution channels, and an increasing number of clubs, restaurants, and bars have started to sell canned energy drinks, targeting younger groups. Canned packaging is becoming the preferred choice of manufacturers as well as consumers owing to its customisation and sustainability benefits in the growing UK energy drinks market.
Competitive Landscape
Red Bull Company Ltd.
Red Bull Company Ltd., founded in 1984, is an Australian conglomerate headquartered in Fuschl am See, Salzburg. The company sells a wide range of energy drinks with high-quality ingredients, including caffeine, taurine, B-group vitamins, real sugar, and water. The company also offers energy drinks in various flavours to expand its market share.
The Coca-Cola Company
The Coca-Cola Company , founded in 1982, is an American multinational corporation. The company is commonly known for selling carbonated drinks along with other non-alcoholic beverage concentrates and syrups as well as alcoholic beverages. In 2020, Coca-Cola launched its first energy drink called Coca-Cola Energy containing caffeine, niacin, vitamin B6, and guarana.
Monster Energy Company
Monster Energy Company started manufacturing its flagship monster energy drink in 2002, containing carbonated water, sugar, glucose, citric acid, and natural flavours. Currently, the company sells more than 34 drinks under its brand, including energy drinks, brewed coffee, hydrating sports drinks, juices, and teas.
Other major players in the UK energy drinks market are PepsiCo Inc., Suntory Beverage & Food Limited, Tenzing Natural Energy Ltd., Carabao Tawandang Co Ltd., Woodbolt Distribution LLC (Nutrabolt), A.G. Barr p.l.c. (Rubicon), and Emerge Stimulation, among others.
Key Trends in the Market
Energy drinks contain stimulant compounds, usually caffeine, and may or may not be carbonated. The drinks may also contain added sugar and artificial sweeteners. These drinks are widely promoted as products that increase energy and enhance mental alertness and physical performance. The masses often consume them before the gym or other heavy physical activities to energise their body during the workout.
- The rising health consciousness and growing awareness among the masses, coupled with rapid urbanisation, increased disposable income, and active lifestyle of the urban population, is aiding the United Kingdom energy drinks market growth. The rising rates of lifestyle diseases have encouraged more wellness-centric consumers to shift to healthier food options. Non-carbonated energy drinks contain comparatively less sugar content and hence continue to attract health-oriented customers.
- The advent of social media influencers promoting health and fitness has led to a surge in the number of individuals regularly going to gyms and engaging in other sports activities, resulting in an increased demand for energy drinks and related products. Additionally, with more people participating in weekend physical activities that involve heavy physical work, including hiking, biking, and kayaking, among others, the demand for drinks promoting higher energy and better mental and physical performance is expected to grow, thereby boosting the United Kingdom energy drinks market revenue.
- Creative marketing strategies by key market players to boost the sales of energy drinks in the United Kingdom are assisting the market growth. The introduction of new variants, including no-sugar and no-caffeine variants, to enable consumers to choose drinks as per their requirements helps expand the market. Moreover, there is a rise in the launch of new and innovative flavours to cater to the demands of a wider customer base.
The EMR’s report titled “United Kingdom Energy Drinks Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
- Caffeinated Beverages
- De-Caffeinated Beverages
- Shots
- Drinks
- Mixers
- Cans
- Bottle
- Others
- Supermarkets and Hypermarkets
- Convenience Stores
- Speciality Stores
- Online
- Others
The drinks segment of the United Kingdom energy drinks market is expected to witness a robust growth over the forecast period as they are easy to consume and can instantly fulfil the demand for hydration and energy by providing essential nutrients immediately. The diverse flavours and options available in the market add to their popularity. Additionally, the increasing number of young adults, who are the primary consumers of energy drinks, further supports the product demand. Meanwhile, the mixer segment is likely to witness a healthy growth over the forecast period due to the growing trend of using energy drinks in alcoholic cocktails and drinks.
Market Share by Packaging
The cans segment holds a significant United Kingdom energy drinks market share due to the increased demand for canned beverages owing to their convenient and easy-to-chill nature, which enables more spontaneous consumption. The canned beverages are widely accessible through different distribution channels, and an increasing number of clubs, restaurants, and bars have started to sell canned energy drinks, targeting younger groups. Canned packaging is becoming the preferred choice of manufacturers as well as consumers owing to its customisation and sustainability benefits in the growing UK energy drinks market.
Competitive Landscape
Red Bull Company Ltd.
Red Bull Company Ltd., founded in 1984, is an Australian conglomerate headquartered in Fuschl am See, Salzburg. The company sells a wide range of energy drinks with high-quality ingredients, including caffeine, taurine, B-group vitamins, real sugar, and water. The company also offers energy drinks in various flavours to expand its market share.
The Coca-Cola Company
The Coca-Cola Company , founded in 1982, is an American multinational corporation. The company is commonly known for selling carbonated drinks along with other non-alcoholic beverage concentrates and syrups as well as alcoholic beverages. In 2020, Coca-Cola launched its first energy drink called Coca-Cola Energy containing caffeine, niacin, vitamin B6, and guarana.
Monster Energy Company
Monster Energy Company started manufacturing its flagship monster energy drink in 2002, containing carbonated water, sugar, glucose, citric acid, and natural flavours. Currently, the company sells more than 34 drinks under its brand, including energy drinks, brewed coffee, hydrating sports drinks, juices, and teas.
Other major players in the UK energy drinks market are PepsiCo Inc., Suntory Beverage & Food Limited, Tenzing Natural Energy Ltd., Carabao Tawandang Co Ltd., Woodbolt Distribution LLC (Nutrabolt), A.G. Barr p.l.c. (Rubicon), and Emerge Stimulation, among others.
Table of Contents
113 Pages
- 1 Executive Summary
- 1.1 Market Size 2024-2025
- 1.2 Market Growth 2025(F)-2034(F)
- 1.3 Key Demand Drivers
- 1.4 Key Players and Competitive Structure
- 1.5 Industry Best Practices
- 1.6 Recent Trends and Developments
- 1.7 Industry Outlook
- 2 Market Overview and Stakeholder Insights
- 2.1 Market Trends
- 2.2 Key Verticals
- 2.3 Key Regions
- 2.4 Supplier Power
- 2.5 Buyer Power
- 2.6 Key Market Opportunities and Risks
- 2.7 Key Initiatives by Stakeholders
- 3 Economic Summary
- 3.1 GDP Outlook
- 3.2 GDP Per Capita Growth
- 3.3 Inflation Trends
- 3.4 Democracy Index
- 3.5 Gross Public Debt Ratios
- 3.6 Balance of Payment (BoP) Position
- 3.7 Population Outlook
- 3.8 Urbanisation Trends
- 4 Country Risk Profiles
- 4.1 Country Risk
- 4.2 Business Climate
- 5 Global Energy Drinks Market Overview
- 5.1 Key Industry Highlights
- 5.2 Global Energy Drinks Historical Market (2018-2024)
- 5.3 Global Energy Drinks Market Forecast (2025-2034)
- 5.4 Global Energy Drinks Market Share by Region
- 5.4.1 North America
- 5.4.2 Europe
- 5.4.3 Asia Pacific
- 5.4.4 Latin America
- 5.4.5 Middle East and Africa
- 6 United Kingdom Energy Drinks Market Overview
- 6.1 Key Industry Highlights
- 6.2 United Kingdom Energy Drinks Historical Market (2018-2024)
- 6.3 United Kingdom Energy Drinks Market Forecast (2025-2034)
- 7 United Kingdom Energy Drinks Market by Type
- 7.1 Caffeinated Beverages
- 7.1.1 Historical Trend (2018-2024)
- 7.1.2 Forecast Trend (2025-2034)
- 7.2 De-Caffeinated Beverages
- 7.2.1 Historical Trend (2018-2024)
- 7.2.2 Forecast Trend (2025-2034)
- 8 United Kingdom Energy Drinks Market by Product
- 8.1 Shots
- 8.1.1 Historical Trend (2018-2024)
- 8.1.2 Forecast Trend (2025-2034)
- 8.2 Drinks
- 8.2.1 Historical Trend (2018-2024)
- 8.2.2 Forecast Trend (2025-2034)
- 8.3 Mixers
- 8.3.1 Historical Trend (2018-2024)
- 8.3.2 Forecast Trend (2025-2034)
- 9 United Kingdom Energy Drinks Market by Packaging
- 9.1 Cans
- 9.1.1 Historical Trend (2018-2024)
- 9.1.2 Forecast Trend (2025-2034)
- 9.2 Bottle
- 9.2.1 Historical Trend (2018-2024)
- 9.2.2 Forecast Trend (2025-2034)
- 9.3 Others
- 10 United Kingdom Energy Drinks Market by Distribution Channel
- 10.1 Supermarkets and Hypermarkets
- 10.1.1 Historical Trend (2018-2024)
- 10.1.2 Forecast Trend (2025-2034)
- 10.2 Convenience Stores
- 10.2.1 Historical Trend (2018-2024)
- 10.2.2 Forecast Trend (2025-2034)
- 10.3 Speciality Stores
- 10.3.1 Historical Trend (2018-2024)
- 10.3.2 Forecast Trend (2025-2034)
- 10.4 Online
- 10.4.1 Historical Trend (2018-2024)
- 10.4.2 Forecast Trend (2025-2034)
- 10.5 Others
- 11 Market Dynamics
- 11.1 SWOT Analysis
- 11.1.1 Strengths
- 11.1.2 Weaknesses
- 11.1.3 Opportunities
- 11.1.4 Threats
- 11.2 Porter’s Five Forces Analysis
- 11.2.1 Supplier’s Power
- 11.2.2 Buyer’s Power
- 11.2.3 Threat of New Entrants
- 11.2.4 Degree of Rivalry
- 11.2.5 Threat of Substitutes
- 11.3 Key Indicators for Demand
- 11.4 Key Indicators for Price
- 12 Competitive Landscape
- 12.1 Supplier Selection
- 12.2 Key Global Players
- 12.3 Key Regional Players
- 12.4 Key Player Strategies
- 12.5 Company Profiles
- 12.5.1 Red Bull Company Ltd.
- 12.5.1.1 Company Overview
- 12.5.1.2 Product Portfolio
- 12.5.1.3 Demographic Reach and Achievements
- 12.5.1.4 Certifications
- 12.5.2 The Coca-Cola Company
- 12.5.2.1 Company Overview
- 12.5.2.2 Product Portfolio
- 12.5.2.3 Demographic Reach and Achievements
- 12.5.2.4 Certifications
- 12.5.3 Monster Energy Company
- 12.5.3.1 Company Overview
- 12.5.3.2 Product Portfolio
- 12.5.3.3 Demographic Reach and Achievements
- 12.5.3.4 Certifications
- 12.5.4 PepsiCo Inc.
- 12.5.4.1 Company Overview
- 12.5.4.2 Product Portfolio
- 12.5.4.3 Demographic Reach and Achievements
- 12.5.4.4 Certifications
- 12.5.5 Suntory Beverage & Food Limited
- 12.5.5.1 Company Overview
- 12.5.5.2 Product Portfolio
- 12.5.5.3 Demographic Reach and Achievements
- 12.5.5.4 Certifications
- 12.5.6 Tenzing Natural Energy Ltd.
- 12.5.6.1 Company Overview
- 12.5.6.2 Product Portfolio
- 12.5.6.3 Demographic Reach and Achievements
- 12.5.6.4 Certifications
- 12.5.7 Carabao Tawandang Co Ltd.
- 12.5.7.1 Company Overview
- 12.5.7.2 Product Portfolio
- 12.5.7.3 Demographic Reach and Achievements
- 12.5.7.4 Certifications
- 12.5.8 Woodbolt Distribution LLC (Nutrabolt)
- 12.5.8.1 Company Overview
- 12.5.8.2 Product Portfolio
- 12.5.8.3 Demographic Reach and Achievements
- 12.5.8.4 Certifications
- 12.5.9 A.G. Barr p.l.c. (Rubicon)
- 12.5.9.1 Company Overview
- 12.5.9.2 Product Portfolio
- 12.5.9.3 Demographic Reach and Achievements
- 12.5.9.4 Certifications
- 12.5.10 Emerge Stimulation
- 12.5.10.1 Company Overview
- 12.5.10.2 Product Portfolio
- 12.5.10.3 Demographic Reach and Achievements
- 12.5.10.4 Certifications
- 12.5.11 Others
Pricing
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