Online Home Service Market Report and Forecast 2025-2034

The global online home service market size reached a value of approximately USD 4.69 Billion in 2024. The market is further projected to grow at a CAGR of 12.00% between 2025 and 2034, reaching a value of USD 14.57 Billion by 2034.

Key Trends in the Market

Online home services refer to solutions and services offered by businesses in order to complete or assist in domestic activities and functions related to personal care, childcare, and housing. Such services are usually provided by well-trained professionals.

• Adoption of various marketing and advertising campaigns by the service providers has increased the awareness among individuals regarding the convenience provided by online home services.
• Increasing focus of service providers on developing cutting-edge applications in order to ensure provision of timely services is enhancing the online home service market growth. Additionally, various providers and businesses are also focusing on the provision of distinguished services in order to explore untapped categories and expand their consumer base.
• The rising penetration of smart phones and increasing digitalisation combined with rising disposable incomes have allowed individuals to access a wide range of online home services ranging from packers and movers to home care and design services.

Market Segmentation

The EMR’s report titled “Global Online Home Service Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Home Care and Design
• Repair and Maintenance
• Health, Wellness, and Beauty
• Packers, Movers, and Home Tutors

Market Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Market Share by Type

The home care and design segment accounted for a large share of the market and is expected to grow rapidly over the forecast period. It includes services such as cleaning of homes, interior designing, landscaping, pest control, and gardening. Rising disposable incomes have improved the standards of living of individuals and families and consumers have shifted their focus towards enhancing the aesthetics of their living spaces.

Meanwhile, the health, wellness, and beauty segment is also expected to observe a significant growth in the coming years, owing to the rising focus on fitness and physical appearance. Hiring of fitness and yoga trainers is on the rise, which is further enhancing the growth of the segment and aiding the online home service market expansion.

Market Share by Region

North America accounts for a significant share of the market owing to the increasing digitalisation in the region. The regional population is able to make quick payments and access services and products easily, which is increasing their adoption of online home services. The rising disposable incomes and busy lifestyles are increasing the demand for online home services including personal wellness and beauty and repair and maintenance, among others. Additionally, provision of different payment options is further enhancing the customer experience as it boosts convenience.

Competitive Landscape

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the online home service market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

TaskRabbit, Inc.

TaskRabbit, Inc. was founded in 2008 and is headquartered in Massachusetts, United States. The company provides moving and delivery services allowing consumers to find help with everyday tasks such as furniture assembly and handyman services.

Alfred Club, Inc.

Alfred Club, Inc. was founded in 2014 and is headquartered in New York City, United States. The company is known for providing resident management software application, that enables property managers and real estate developers to provide in home services and experiences.

Handy Technologies, Inc.

Handy Technologies, Inc. was established in 2012 and has its headquarters located in New York, United States. The company is involved in residential cleaning, and installation, among other handyman services.

Other major players in the online home service market include Mr Right Services Pvt Ltd, Airtasker Pty., AskForTask Inc., Angie’s List, Inc., Rhodemore Ltd. (Cleanlyy), The Good Guys Stores, and UrbanClap Technologies India Pvt. Ltd., among others.
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