The Mexico potato chips market size reached USD 174.64 Million in 2024. The market is projected to grow at a CAGR of 3.50% between 2025 and 2034, reaching almost USD 246.35 Million by 2034.
Sustainable agricultural practices focusing on reducing fertiliser application and water consumption are expected to leverage the production of potatoes in Mexico, thereby driving the Mexico potato chips market development.
Besides, one of the key market trends is the increasing collaboration of snacking companies with agri-tech organisations that provide farmers with data-driven insights into their farming practices. They also provide technological support to farmers for irrigation and crop harvesting purposes. This enables them to improve soil health, conserve more water, lower greenhouse gas emissions, and enhance crop yields. Over the forecast period, this is expected to drive the Mexico potato chips market expansion.
Growing consumer appeal for the incorporation of cheesy flavours into snacking items is expected to drive the Mexico potato chips market growth. This is because cheese is associated with comfort, freshness, and indulgence.
As the demand for new flavours increases, major market players are expected to introduce new changes in chip manufacturing technologies and utilise cheesy ingredients with local spices and herbs to give a new twist to snacking flavours. This is expected to increase the demand for potato chips in Mexico in the coming years.
Sensitivity to milk allergens among certain sections of the Mexican population is prompting potato chip companies to incorporate non-dairy seasonings into their products. This is expected to lead to the Mexico potato chips market growth in the forecast period.
Market Segmentation
Mexico Potato Chips Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product:
Baked
Fried
Market Breakup by Flavour:
Plain/Salted
Flavoured
Market Breakup by Distribution Channel:
Supermarkets/Hypermarkets
Convenience Stores
Speciality Food Stores
Online Stores
Others
Market Breakup by Region:
Baja California
Northern Mexico
The Bajío
Central Mexico
Pacific Coast
Yucatan Peninsula
Competitive Landscape
The key Mexico potato chips market players are:
PepsiCo, Inc.
Kellanova
Arca Continental S.A.B. de C.V.
Utz Quality Foods, LLC
Campbell Soup Company
Barcel USA, LLC
Others
- 1 Executive Summary
- 1.1 Market Size 2024-2025
- 1.2 Market Growth 2025(F)-2034(F)
- 1.3 Key Demand Drivers
- 1.4 Key Players and Competitive Structure
- 1.5 Industry Best Practices
- 1.6 Recent Trends and Developments
- 1.7 Industry Outlook
- 2 Market Overview and Stakeholder Insights
- 2.1 Market Trends
- 2.2 Key Verticals
- 2.3 Key Regions
- 2.4 Supplier Power
- 2.5 Buyer Power
- 2.6 Key Market Opportunities and Risks
- 2.7 Key Initiatives by Stakeholders
- 3 Economic Summary
- 3.1 GDP Outlook
- 3.2 GDP Per Capita Growth
- 3.3 Inflation Trends
- 3.4 Democracy Index
- 3.5 Gross Public Debt Ratios
- 3.6 Balance of Payment (BoP) Position
- 3.7 Population Outlook
- 3.8 Urbanisation Trends
- 4 Country Risk Profiles
- 4.1 Country Risk
- 4.2 Business Climate
- 5 Latin America Potato Chips Market Overview
- 5.1 Key Industry Highlights
- 5.2 Latin America Potato Chips Historical Market (2018-2024)
- 5.3 Latin America Potato Chips Market Forecast (2025-2034)
- 5.4 Latin America Potato Chips Market Share by Country
- 5.4.1 Brazil
- 5.4.2 Mexico
- 5.4.3 Argentina
- 5.4.4 Others
- 6 Mexico Potato Chips Market Overview
- 6.1 Key Industry Highlights
- 6.2 Mexico Potato Chips Historical Market (2018-2024)
- 6.3 Mexico Potato Chips Market Forecast (2025-2034)
- 7 Mexico Potato Chips Market by Product
- 7.1 Baked
- 7.1.1 Historical Trend (2018-2024)
- 7.1.2 Forecast Trend (2025-2034)
- 7.2 Fried
- 7.2.1 Historical Trend (2018-2024)
- 7.2.2 Forecast Trend (2025-2034)
- 8 Mexico Potato Chips Market by Flavour
- 8.1 Plain/Salted
- 8.1.1 Historical Trend (2018-2024)
- 8.1.2 Forecast Trend (2025-2034)
- 8.2 Flavoured
- 8.2.1 Historical Trend (2018-2024)
- 8.2.2 Forecast Trend (2025-2034)
- 9 Mexico Potato Chips Market by Distribution Channel
- 9.1 Supermarkets/Hypermarkets
- 9.1.1 Historical Trend (2018-2024)
- 9.1.2 Forecast Trend (2025-2034)
- 9.2 Convenience Stores
- 9.2.1 Historical Trend (2018-2024)
- 9.2.2 Forecast Trend (2025-2034)
- 9.3 Speciality Food Stores
- 9.3.1 Historical Trend (2018-2024)
- 9.3.2 Forecast Trend (2025-2034)
- 9.4 Online Stores
- 9.4.1 Historical Trend (2018-2024)
- 9.4.2 Forecast Trend (2025-2034)
- 9.5 Others
- 10 Mexico Potato Chips Market by Region
- 10.1 Baja California
- 10.1.1 Historical Trend (2018-2024)
- 10.1.2 Forecast Trend (2025-2034)
- 10.2 Northern Mexico
- 10.2.1 Historical Trend (2018-2024)
- 10.2.2 Forecast Trend (2025-2034)
- 10.3 The Bajío
- 10.3.1 Historical Trend (2018-2024)
- 10.3.2 Forecast Trend (2025-2034)
- 10.4 Central Mexico
- 10.4.1 Historical Trend (2018-2024)
- 10.4.2 Forecast Trend (2025-2034)
- 10.5 Pacific Coast
- 10.5.1 Historical Trend (2018-2024)
- 10.5.2 Forecast Trend (2025-2034)
- 10.6 Yucatan Peninsula
- 10.6.1 Historical Trend (2018-2024)
- 10.6.2 Forecast Trend (2025-2034)
- 11 Market Dynamics
- 11.1 SWOT Analysis
- 11.1.1 Strengths
- 11.1.2 Weaknesses
- 11.1.3 Opportunities
- 11.1.4 Threats
- 11.2 Porter’s Five Forces Analysis
- 11.2.1 Supplier’s Power
- 11.2.2 Buyers Powers
- 11.2.3 Threat of New Entrants
- 11.2.4 Degree of Rivalry
- 11.2.5 Threat of Substitutes
- 11.3 Key Indicators for Demand
- 11.4 Key Indicators for Price
- 12 Competitive Landscape
- 12.1 Supplier Selection
- 12.2 Key Global Players
- 12.3 Key Regional Players
- 12.4 Key Player Strategies
- 12.5 Company Profiles
- 12.5.1 PepsiCo, Inc.
- 12.5.1.1 Company Overview
- 12.5.1.2 Product Portfolio
- 12.5.1.3 Demographic Reach and Achievements
- 12.5.1.4 Certifications
- 12.5.2 Kellanova
- 12.5.2.1 Company Overview
- 12.5.2.2 Product Portfolio
- 12.5.2.3 Demographic Reach and Achievements
- 12.5.2.4 Certifications
- 12.5.3 Arca Continental S.A.B. de C.V.
- 12.5.3.1 Company Overview
- 12.5.3.2 Product Portfolio
- 12.5.3.3 Demographic Reach and Achievements
- 12.5.3.4 Certifications
- 12.5.4 Utz Quality Foods, LLC
- 12.5.4.1 Company Overview
- 12.5.4.2 Product Portfolio
- 12.5.4.3 Demographic Reach and Achievements
- 12.5.4.4 Certifications
- 12.5.5 Campbell Soup Company
- 12.5.5.1 Company Overview
- 12.5.5.2 Product Portfolio
- 12.5.5.3 Demographic Reach and Achievements
- 12.5.5.4 Certifications
- 12.5.6 Barcel USA, LLC
- 12.5.6.1 Company Overview
- 12.5.6.2 Product Portfolio
- 12.5.6.3 Demographic Reach and Achievements
- 12.5.6.4 Certifications
- 12.5.7 Others
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