
Mexico Alcoholic Beverages Market Report and Forecast 2025-2034
Description
The Mexico alcoholic beverages market size is projected to grow at a CAGR of 5.70% between 2025 and 2034. The market is being aided by growing sales of alcoholic beverages from e-commerce channels.
Increasing efforts by the Mexican Wine Council to promote the domestic consumption of wine are expected to drive the Mexico alcoholic beverages market growth over the forecast period. Currently, only 10-13% of grape cultivated in Mexico is used in viticulture. This is expected to witness a significant increase in the forecast period, as the area under cultivation increases and the market faces increasing competition from foreign players.
Alcoholic beverages enjoy substantial popularity on online platforms and account for substantial product sales. This is because of the increased convenience and practicality of online shopping (which increases significantly during the holiday season) and the payment of fair prices by consumers.
Apart from retail mobile apps, specialised product distributors providing home deliveries also witness a huge customer inflow in Mexico. This is expected to drive the Mexico alcoholic beverages market expansion as the popularity of online channels for purchasing alcoholic drinks sustains over the forecast period.
The rising popularity of Mexican liquors in the United States of America is one of the key Mexico alcoholic beverages market trends. Innovative marketing strategies and shifting consumer preferences have boosted the demand for alcohol from Mexico, which is driving exports of alcoholic beverages to the nation. Currently, Mexico is a world leader in exporting alcohol, and constitutes 30% of the overall market share, leaving nations like the Netherlands, Belgium, and Germany far behind.
Market Segmentation
Mexico Alcoholic Beverages Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
Beer_x000D_ _x000D_ Ale _x000D_ Lager _x000D_ Hybrid _x000D_ _x000D_
Beer_x000D_ _x000D_ Ale _x000D_ Lager _x000D_ Hybrid _x000D_ _x000D_
Spirits_x000D_ _x000D_ Rum _x000D_ Whiskey _x000D_ Vodka _x000D_ Others _x000D_ _x000D_
Spirits_x000D_ _x000D_ Rum _x000D_ Whiskey _x000D_ Vodka _x000D_ Others _x000D_ _x000D_
Wine
Others
Market Breakup by Distribution Channel
Pub, Bars and Restaurants
Online
Liquor Stores
Grocery Stores
Supermarkets
Others
Market Breakup by Region
Baja California
Northern Mexico
The Bajío
Central Mexico
Pacific Coast
Yucatan Peninsula
Major companies in the Mexico alcoholic beverages market are focusing on upscaling their manufacturing capacities to meet the increasing demand for beer internationally.
Competitive Landscape
The key market players are
Bacardi & Company Limited
Diageo plc
Constellation Brands, Inc.
Heineken Holding N.V.
Anheuser-Busch Inbev SA/NV
Brown-Forman Corporation
Suntory Holdings Limited
Pernod Ricard S.A.
Grupo Corona
Sierra Tequila De México
Others
Increasing efforts by the Mexican Wine Council to promote the domestic consumption of wine are expected to drive the Mexico alcoholic beverages market growth over the forecast period. Currently, only 10-13% of grape cultivated in Mexico is used in viticulture. This is expected to witness a significant increase in the forecast period, as the area under cultivation increases and the market faces increasing competition from foreign players.
Alcoholic beverages enjoy substantial popularity on online platforms and account for substantial product sales. This is because of the increased convenience and practicality of online shopping (which increases significantly during the holiday season) and the payment of fair prices by consumers.
Apart from retail mobile apps, specialised product distributors providing home deliveries also witness a huge customer inflow in Mexico. This is expected to drive the Mexico alcoholic beverages market expansion as the popularity of online channels for purchasing alcoholic drinks sustains over the forecast period.
The rising popularity of Mexican liquors in the United States of America is one of the key Mexico alcoholic beverages market trends. Innovative marketing strategies and shifting consumer preferences have boosted the demand for alcohol from Mexico, which is driving exports of alcoholic beverages to the nation. Currently, Mexico is a world leader in exporting alcohol, and constitutes 30% of the overall market share, leaving nations like the Netherlands, Belgium, and Germany far behind.
Market Segmentation
Mexico Alcoholic Beverages Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
Beer_x000D_ _x000D_ Ale _x000D_ Lager _x000D_ Hybrid _x000D_ _x000D_
Beer_x000D_ _x000D_ Ale _x000D_ Lager _x000D_ Hybrid _x000D_ _x000D_
Spirits_x000D_ _x000D_ Rum _x000D_ Whiskey _x000D_ Vodka _x000D_ Others _x000D_ _x000D_
Spirits_x000D_ _x000D_ Rum _x000D_ Whiskey _x000D_ Vodka _x000D_ Others _x000D_ _x000D_
Wine
Others
Market Breakup by Distribution Channel
Pub, Bars and Restaurants
Online
Liquor Stores
Grocery Stores
Supermarkets
Others
Market Breakup by Region
Baja California
Northern Mexico
The Bajío
Central Mexico
Pacific Coast
Yucatan Peninsula
Major companies in the Mexico alcoholic beverages market are focusing on upscaling their manufacturing capacities to meet the increasing demand for beer internationally.
Competitive Landscape
The key market players are
Bacardi & Company Limited
Diageo plc
Constellation Brands, Inc.
Heineken Holding N.V.
Anheuser-Busch Inbev SA/NV
Brown-Forman Corporation
Suntory Holdings Limited
Pernod Ricard S.A.
Grupo Corona
Sierra Tequila De México
Others
Table of Contents
150 Pages
- 1 Executive Summary
- 1.1 Market Size 2024-2025
- 1.2 Market Growth 2025(F)-2034(F)
- 1.3 Key Demand Drivers
- 1.4 Key Players and Competitive Structure
- 1.5 Industry Best Practices
- 1.6 Recent Trends and Developments
- 1.7 Industry Outlook
- 2 Market Overview and Stakeholder Insights
- 2.1 Market Trends
- 2.2 Key Verticals
- 2.3 Key Regions
- 2.4 Supplier Power
- 2.5 Buyer Power
- 2.6 Key Market Opportunities and Risks
- 2.7 Key Initiatives by Stakeholders
- 3 Economic Summary
- 3.1 GDP Outlook
- 3.2 GDP Per Capita Growth
- 3.3 Inflation Trends
- 3.4 Democracy Index
- 3.5 Gross Public Debt Ratios
- 3.6 Balance of Payment (BoP) Position
- 3.7 Population Outlook
- 3.8 Urbanisation Trends
- 4 Country Risk Profiles
- 4.1 Country Risk
- 4.2 Business Climate
- 5 Latin America Alcoholic Beverages Market Overview
- 5.1 Key Industry Highlights
- 5.2 Latin America Alcoholic Beverages Historical Market (2018-2024)
- 5.3 Latin America Alcoholic Beverages Market Forecast (2025-2034)
- 5.4 Latin America Alcoholic Beverages Market Share by Country
- 5.4.1 Brazil
- 5.4.2 Mexico
- 5.4.3 Argentina
- 5.4.4 Others
- 6 Mexico Alcoholic Beverages Market Overview
- 6.1 Key Industry Highlights
- 6.2 Mexico Alcoholic Beverages Historical Market (2018-2024)
- 6.3 Mexico Alcoholic Beverages Market Forecast (2025-2034)
- 7 Mexico Alcoholic Beverages Market by Product Type
- 7.1 Beer
- 7.1.1 Historical Trend (2018-2024)
- 7.1.2 Forecast Trend (2025-2034)
- 7.1.3 Breakup by Type
- 7.1.3.1 Ale
- 7.1.3.2 Lager
- 7.1.3.3 Hybrid
- 7.2 Spirits
- 7.2.1 Historical Trend (2018-2024)
- 7.2.2 Forecast Trend (2025-2034)
- 7.2.3 Breakup by Type
- 7.2.3.1 Rum
- 7.2.3.2 Whiskey
- 7.2.3.3 Vodka
- 7.2.3.4 Others
- 7.3 Wine
- 7.3.1 Historical Trend (2018-2024)
- 7.3.2 Forecast Trend (2025-2034)
- 7.4 Others
- 8 Mexico Alcoholic Beverages Market by Distribution Channel
- 8.1 Pub, Bars and Restaurants
- 8.1.1 Historical Trend (2018-2024)
- 8.1.2 Forecast Trend (2025-2034)
- 8.2 Online
- 8.2.1 Historical Trend (2018-2024)
- 8.2.2 Forecast Trend (2025-2034)
- 8.3 Liquor Stores
- 8.3.1 Historical Trend (2018-2024)
- 8.3.2 Forecast Trend (2025-2034)
- 8.4 Grocery Shops
- 8.4.1 Historical Trend (2018-2024)
- 8.4.2 Forecast Trend (2025-2034)
- 8.5 Supermarkets
- 8.5.1 Historical Trend (2018-2024)
- 8.5.2 Forecast Trend (2025-2034)
- 8.6 Others
- 9 Mexico Alcoholic Beverages Market by Region
- 9.1 Baja California
- 9.1.1 Historical Trend (2018-2024)
- 9.1.2 Forecast Trend (2025-2034)
- 9.2 Northern Mexico
- 9.2.1 Historical Trend (2018-2024)
- 9.2.2 Forecast Trend (2025-2034)
- 9.3 The Bajío
- 9.3.1 Historical Trend (2018-2024)
- 9.3.2 Forecast Trend (2025-2034)
- 9.4 Central Mexico
- 9.4.1 Historical Trend (2018-2024)
- 9.4.2 Forecast Trend (2025-2034)
- 9.5 Pacific Coast
- 9.5.1 Historical Trend (2018-2024)
- 9.5.2 Forecast Trend (2025-2034)
- 9.6 Yucatan Peninsula
- 9.6.1 Historical Trend (2018-2024)
- 9.6.2 Forecast Trend (2025-2034)
- 10 Market Dynamics
- 10.1 SWOT Analysis
- 10.1.1 Strengths
- 10.1.2 Weaknesses
- 10.1.3 Opportunities
- 10.1.4 Threats
- 10.2 Porter’s Five Forces Analysis
- 10.2.1 Supplier’s Power
- 10.2.2 Buyers Powers
- 10.2.3 Threat of New Entrants
- 10.2.4 Degree of Rivalry
- 10.2.5 Threat of Substitutes
- 10.3 Key Indicators for Demand
- 10.4 Key Indicators for Price
- 11 Trade Data Analysis (HS Code: 223, 2204, 2205, 2008)
- 11.1 Major Importing Countries
- 11.1.1 By Volume
- 11.1.2 By Value
- 11.2 Major Exporting Countries
- 11.2.1 By Volume
- 11.2.2 By Value
- 12 Competitive Landscape
- 12.1 Supplier Selection
- 12.2 Key Global Players
- 12.3 Key Regional Players
- 12.4 Key Player Strategies
- 12.5 Company Profiles
- 12.5.1 Bacardi & Company Limited
- 12.5.1.1 Company Overview
- 12.5.1.2 Product Portfolio
- 12.5.1.3 Demographic Reach and Achievements
- 12.5.1.4 Certifications
- 12.5.2 Diageo plc
- 12.5.2.1 Company Overview
- 12.5.2.2 Product Portfolio
- 12.5.2.3 Demographic Reach and Achievements
- 12.5.2.4 Certifications
- 12.5.3 Constellation Brands, Inc.
- 12.5.3.1 Company Overview
- 12.5.3.2 Product Portfolio
- 12.5.3.3 Demographic Reach and Achievements
- 12.5.3.4 Certifications
- 12.5.4 Heineken Holding N.V.
- 12.5.4.1 Company Overview
- 12.5.4.2 Product Portfolio
- 12.5.4.3 Demographic Reach and Achievements
- 12.5.4.4 Certifications
- 12.5.5 Anheuser-Busch Inbev SA/NV
- 12.5.5.1 Company Overview
- 12.5.5.2 Product Portfolio
- 12.5.5.3 Demographic Reach and Achievements
- 12.5.5.4 Certifications
- 12.5.6 Brown-Forman Corporation
- 12.5.6.1 Company Overview
- 12.5.6.2 Product Portfolio
- 12.5.6.3 Demographic Reach and Achievements
- 12.5.6.4 Certifications
- 12.5.7 Suntory Holdings Limited
- 12.5.7.1 Company Overview
- 12.5.7.2 Product Portfolio
- 12.5.7.3 Demographic Reach and Achievements
- 12.5.7.4 Certifications
- 12.5.8 Pernod Ricard S.A.
- 12.5.8.1 Company Overview
- 12.5.8.2 Product Portfolio
- 12.5.8.3 Demographic Reach and Achievements
- 12.5.8.4 Certifications
- 12.5.9 Grupo Corona
- 12.5.9.1 Company Overview
- 12.5.9.2 Product Portfolio
- 12.5.9.3 Demographic Reach and Achievements
- 12.5.9.4 Certifications
- 12.5.10 Sierra Tequila De México
- 12.5.10.1 Company Overview
- 12.5.10.2 Product Portfolio
- 12.5.10.3 Demographic Reach and Achievements
- 12.5.10.4 Certifications
- 12.5.11 Others
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