
Menstrual Cup Market Report and Forecast 2025-2034
Description
The global menstrual cup market size was valued at USD 891.80 Million in 2024, driven by growing awareness about menstrual health along with eco-friendly and sustainable products across the globe. The market is expected to grow at a CAGR of 5.90% during the forecast period of 2025-2034, with the values likely to rise from USD 944.7 Million in 2025 to USD 1582.08 Million by 2034.
Global Menstrual Cup Market Overview
In recent times, menstrual cups have gained preference over other sanitary products such as pads or tampons, owing to its positive environmental impact. Government and non-profit organizations have made significant efforts to propagate increased application of menstrual cups over traditional non-biodegradable sanitary napkins. The market demand is also affected by the prevalence of conditions such as PCOD, PCOS, and other related conditions attributed to rising obesity rates, hectic and sedentary lifestyle patterns.
The convenience and comfort of menstrual cups is a key trend influencing the menstrual cup market demand as more females are investing in them. As they can be worn for extended amounts of time, a good alternative to pads and tampon and make travelling during the menstrual cycle easier. Many female athletes prefer to utilize menstrual cups.
Increasing Technological Advancements to Offer Smart Products
The growing integration of wearable technology in the medical ecosystem has led to the development of smart menstrual cups. In February 2023, a Bristol based start-up Emm collaborated with University of Cambridge to develop the first one of a kind smart menstrual cup aimed at monitoring menstrual flow rate, volume, length, and regularity. Integrated with smart biosensors, it also works on informing the users about emptying their cup. The advent of latest technologies is expected to boost the menstrual cup market growth in the future as well.
Improvements in Design for Effortless Application
To address a wider section of population, particularly with a lower cervix and weakened pelvic floor muscles, researchers have been developing improved menstrual cup designs. In January 2023, Louisiana New Product Development Company launched Leia Sustainable Menstrual Cup . This cup contains a slanted yet firm grip and contains easy to grip rings for convenient cup removal and adjustment.
In February 2023, United States based product development engineer designed a new menstrual cup called ‘Capd Period’. This innovative menstrual cup can be emptied without removing it. Along with sustainability, it also focuses on providing comfort to women. Such initiatives focused on enhancing the existing designs anticipated to help the menstrual cup market value grow during the forecast period.
Rising Popularity Amongst Women Working in Diverse Careers
In July 2023, the AstroCup team in collaboration with Cornell University researchers developed a Lunette menstrual cup which primarily emphasized on its reusability. In addition, these cups were also investigated for astronauts as they generally have limited options (either tampons, pads, or hormonal treatments) during menstruation. Since menstrual cups do not generate any trash during long-duration missions, they may be a potential solution for female astronauts.
Global Menstrual Cup Market Segmentation
Menstrual Cup Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
With high emphasis on improving female reproductive health and reduce the risk of infections associated with tampons and sanitary napkins, there has been high focus on spreading awareness on menstrual cup application. The United States is expected to lead the menstrual cup market in upcoming years. The rising number start-ups, aimed at moving the population from using standard tampons to menstrual cups is a major aspect for market growth. In September 2023, a viral period care brand called Sunny has launched a Sunny Cup + Applicator, which is a reusable period cup that inserts like a tampon with the help of its reusable applicator.
On the other hand, the Asia Pacific region is anticipated to grow in terms of the global menstrual cup market share. The growth can be attributed to increasing focus on removing the taboos associated with female reproductive health. With a vision to boost awareness and normalize menstrual healthcare, the Indian government launched ‘Thinkal’ project in September 2023, which helped in distributing menstrual cups to the women belonging to a reproductive age group and came from an economically poor household. The launch of such campaigns is projected to fuel the region’s market value in the coming years.
Global Menstrual Cup Market: Competitor Landscape
The rising number of mergers and acquisitions is a key factor boosting the market growth. In July 2023, &SISTERS , a sustainable period care brand that deals with compostable pads, tampons and liners made a stride in the menstrual cup domain by acquiring Mooncup®, world’s first silicone menstrual cup. This acquisition aligns the company’s overall motto that to mainstream plastic ridden products. The rising emphasis on promoting sustainability is a major factor for boosted market growth.
There has been a rising trend of similar activities being conducted by different companies. The key features of the global menstrual cup market report include patent analysis, grants analysis, clinical trials analysis, funding and investment analysis, partnerships, and collaborations analysis by the leading key players. The major companies included in the report are as follows:
*Please Note:* The report will take 5 business days to complete, after order confirmation.
Global Menstrual Cup Market Overview
In recent times, menstrual cups have gained preference over other sanitary products such as pads or tampons, owing to its positive environmental impact. Government and non-profit organizations have made significant efforts to propagate increased application of menstrual cups over traditional non-biodegradable sanitary napkins. The market demand is also affected by the prevalence of conditions such as PCOD, PCOS, and other related conditions attributed to rising obesity rates, hectic and sedentary lifestyle patterns.
The convenience and comfort of menstrual cups is a key trend influencing the menstrual cup market demand as more females are investing in them. As they can be worn for extended amounts of time, a good alternative to pads and tampon and make travelling during the menstrual cycle easier. Many female athletes prefer to utilize menstrual cups.
Increasing Technological Advancements to Offer Smart Products
The growing integration of wearable technology in the medical ecosystem has led to the development of smart menstrual cups. In February 2023, a Bristol based start-up Emm collaborated with University of Cambridge to develop the first one of a kind smart menstrual cup aimed at monitoring menstrual flow rate, volume, length, and regularity. Integrated with smart biosensors, it also works on informing the users about emptying their cup. The advent of latest technologies is expected to boost the menstrual cup market growth in the future as well.
Improvements in Design for Effortless Application
To address a wider section of population, particularly with a lower cervix and weakened pelvic floor muscles, researchers have been developing improved menstrual cup designs. In January 2023, Louisiana New Product Development Company launched Leia Sustainable Menstrual Cup . This cup contains a slanted yet firm grip and contains easy to grip rings for convenient cup removal and adjustment.
In February 2023, United States based product development engineer designed a new menstrual cup called ‘Capd Period’. This innovative menstrual cup can be emptied without removing it. Along with sustainability, it also focuses on providing comfort to women. Such initiatives focused on enhancing the existing designs anticipated to help the menstrual cup market value grow during the forecast period.
Rising Popularity Amongst Women Working in Diverse Careers
In July 2023, the AstroCup team in collaboration with Cornell University researchers developed a Lunette menstrual cup which primarily emphasized on its reusability. In addition, these cups were also investigated for astronauts as they generally have limited options (either tampons, pads, or hormonal treatments) during menstruation. Since menstrual cups do not generate any trash during long-duration missions, they may be a potential solution for female astronauts.
Global Menstrual Cup Market Segmentation
Menstrual Cup Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Disposable
- Reusable
- Medical Grade Silicones
- Natural Gum Rubber
- Thermoplastic Elastomer
- Latex
- Round
- Hollow
- Pointy
- Flat
- Small Size
- Medium Size
- Large Size
- Hospital Pharmacy
- Retail Pharmacy
- Online Pharmacy
- Supermarket
- Department stores
- Others
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
With high emphasis on improving female reproductive health and reduce the risk of infections associated with tampons and sanitary napkins, there has been high focus on spreading awareness on menstrual cup application. The United States is expected to lead the menstrual cup market in upcoming years. The rising number start-ups, aimed at moving the population from using standard tampons to menstrual cups is a major aspect for market growth. In September 2023, a viral period care brand called Sunny has launched a Sunny Cup + Applicator, which is a reusable period cup that inserts like a tampon with the help of its reusable applicator.
On the other hand, the Asia Pacific region is anticipated to grow in terms of the global menstrual cup market share. The growth can be attributed to increasing focus on removing the taboos associated with female reproductive health. With a vision to boost awareness and normalize menstrual healthcare, the Indian government launched ‘Thinkal’ project in September 2023, which helped in distributing menstrual cups to the women belonging to a reproductive age group and came from an economically poor household. The launch of such campaigns is projected to fuel the region’s market value in the coming years.
Global Menstrual Cup Market: Competitor Landscape
The rising number of mergers and acquisitions is a key factor boosting the market growth. In July 2023, &SISTERS , a sustainable period care brand that deals with compostable pads, tampons and liners made a stride in the menstrual cup domain by acquiring Mooncup®, world’s first silicone menstrual cup. This acquisition aligns the company’s overall motto that to mainstream plastic ridden products. The rising emphasis on promoting sustainability is a major factor for boosted market growth.
There has been a rising trend of similar activities being conducted by different companies. The key features of the global menstrual cup market report include patent analysis, grants analysis, clinical trials analysis, funding and investment analysis, partnerships, and collaborations analysis by the leading key players. The major companies included in the report are as follows:
- Diva International Inc.
- YUUKI Company
- Redcliffe Hygiene Private Limited
- Mooncup Ltd
- EARTH CARE SOLUTION
- Sirona Hygiene Private Limited
- Me Luna
- Ruby Cup
- Fleurcup
- CNEX AIE SL
- Saalt
- INTIMINA
- OrganicCup ApS
- Lena Cup
- Procter & Gamble
- The Keeper, Inc.
- Anigan
*Please Note:* The report will take 5 business days to complete, after order confirmation.
Table of Contents
350 Pages
- 1 Preface
- 1.1 Objectives of the Study
- 1.2 Key Assumptions
- 1.3 Report Coverage – Key Segmentation and Scope
- 1.4 Research Methodology
- 2 Executive Summary
- 3 Global Menstrual Cup Market Overview
- 3.1 Global Menstrual Cup Market Historical Value (2018-2024)
- 3.2 Global Menstrual Cup Market Forecast Value (2025-2034)
- 4 Global Menstrual Cup Market Landscape
- 4.1 Global Menstrual Cup Developers Landscape
- 4.1.1 Analysis by Year of Establishment
- 4.1.2 Analysis by Company Size
- 4.1.3 Analysis by Region
- 4.2 Global Menstrual Cup Product Landscape
- 4.2.1 Analysis by Product Type
- 4.2.2 Analysis by Material Type
- 4.2.3 Analysis by Shape
- 5 Global Menstrual Cup Market Dynamics
- 5.1 Market Drivers and Constraints
- 5.2 SWOT Analysis
- 5.3 Porter’s Five Forces Model
- 5.4 Key Demand Indicators
- 5.5 Key Price Indicators
- 5.6 Industry Events, Initiatives, and Trends
- 5.7 Value Chain Analysis
- 6 Global Menstrual Cup Market Segmentation
- 6.1 Global Menstrual Cup Market by Product Type
- 6.1.1 Market Overview
- 6.1.2 Disposable
- 6.1.3 Reusable
- 6.2 Global Menstrual Cup Market by Material Type
- 6.2.1 Market Overview
- 6.2.2 Medical Grade Silicones
- 6.2.3 Natural Gum Rubber
- 6.2.4 Thermoplastic Elastomer
- 6.2.5 Latex
- 6.3 Global Menstrual Cup Market by Shape
- 6.3.1 Market Overview
- 6.3.2 Round
- 6.3.3 Hollow
- 6.3.4 Pointy
- 6.3.5 Flat
- 6.4 Global Menstrual Cup Market by Size
- 6.4.1 Market Overview
- 6.4.2 Small Size
- 6.4.3 Medium Size
- 6.4.4 Large Size
- 6.5 Global Menstrual Cup Market by Distribution Channel
- 6.5.1 Market Overview
- 6.5.2 Hospital Pharmacy
- 6.5.3 Retail Pharmacy
- 6.5.4 Online Pharmacy
- 6.5.5 Supermarket and Department Stores
- 6.5.6 Others
- 6.6 Global Menstrual Cup Market by Region
- 6.6.1 Market Overview
- 6.6.2 North America
- 6.6.3 Europe
- 6.6.4 Asia Pacific
- 6.6.5 Latin America
- 6.6.6 Middle East and Africa
- 7 North America Menstrual Cup Market
- 7.1 Market Share by Country
- 7.2 United States of America
- 7.3 Canada
- 8 Europe Menstrual Cup Market
- 8.1 Market Share by Country
- 8.2 United Kingdom
- 8.3 Germany
- 8.4 France
- 8.5 Italy
- 8.6 Others
- 9 Asia Pacific Menstrual Cup Market
- 9.1 Market Share by Country
- 9.2 China
- 9.3 Japan
- 9.4 India
- 9.5 ASEAN
- 9.6 Others
- 10 Latin America Menstrual Cup Market
- 10.1 Market Share by Country
- 10.2 Brazil
- 10.3 Argentina
- 10.4 Mexico
- 10.5 Others
- 11 Middle East and Africa Menstrual Cup Market
- 11.1 Market Share by Country
- 11.2 Saudi Arabia
- 11.3 United Arab Emirates
- 11.4 Nigeria
- 11.5 South Africa
- 11.6 Others
- 12 Patent Analysis
- 12.1 Analysis by Type of Patent
- 12.2 Analysis by Publication year
- 12.3 Analysis by Issuing Authority
- 12.4 Analysis by Patent Age
- 12.5 Analysis by CPC Analysis
- 12.6 Analysis by Patent Valuation
- 12.7 Analysis by Key Players
- 13 Grants Analysis
- 13.1 Analysis by Year
- 13.2 Analysis by Amount Awarded
- 13.3 Analysis by Issuing Authority
- 13.4 Analysis by Grant Application
- 13.5 Analysis by Funding Institute
- 13.6 Analysis by NIH Departments
- 13.7 Analysis by Recipient Organization
- 14 Funding & Investment Analysis
- 14.1 Analysis by Funding Instances
- 14.2 Analysis by Type of Funding
- 14.3 Analysis by Funding Amount
- 14.4 Analysis by Leading Players
- 14.5 Analysis by Leading Investors
- 14.6 Analysis by Geography
- 15 Partnership and Collaborations Analysis
- 15.1 Analysis by Partnership Instances
- 15.2 Analysis by Type of Partnership
- 15.3 Analysis by Leading Players
- 15.4 Analysis by Geography
- 16 Regulatory Framework
- 16.1 Regulatory Overview
- 16.1.1 US FDA
- 16.1.2 EU EMA
- 16.1.3 INDIA CDSCO
- 16.1.4 JAPAN PMDA
- 16.1.5 Others
- 17 Supplier Landscape
- 17.1 Diva International Inc.
- 17.1.1 Financial Analysis
- 17.1.2 Product Portfolio
- 17.1.3 Demographic Reach and Achievements
- 17.1.4 Mergers and Acquisitions
- 17.1.5 Certifications
- 17.2 YUUKI Company
- 17.2.1 Financial Analysis
- 17.2.2 Product Portfolio
- 17.2.3 Demographic Reach and Achievements
- 17.2.4 Mergers and Acquisitions
- 17.2.5 Certifications
- 17.3 Redcliffe Hygiene Private Limited
- 17.3.1 Financial Analysis
- 17.3.2 Product Portfolio
- 17.3.3 Demographic Reach and Achievements
- 17.3.4 Mergers and Acquisitions
- 17.3.5 Certifications
- 17.4 Mooncup Ltd
- 17.4.1 Financial Analysis
- 17.4.2 Financial Portfolio
- 17.4.3 Demographic Reach and Achievements
- 17.4.4 Mergers and Acquisitions
- 17.4.5 Certifications
- 17.5 EARTH CARE SOLUTION
- 17.5.1 Financial Analysis
- 17.5.2 Product Portfolio
- 17.5.3 Demographic Reach and Achievements
- 17.5.4 Mergers and Acquisitions
- 17.5.5 Certifications
- 17.6 Sirona Hygiene Private Limited
- 17.6.1 Financial Analysis
- 17.6.2 Product Portfolio
- 17.6.3 Demographic Reach and Achievements
- 17.6.4 Mergers and Acquisitions
- 17.6.5 Certifications
- 17.7 Me Luna
- 17.7.1 Financial Analysis
- 17.7.2 Product Portfolio
- 17.7.3 Demographic Reach and Achievements
- 17.7.4 Mergers and Acquisitions
- 17.7.5 Certifications
- 17.8 Ruby Cup
- 17.8.1 Financial Analysis
- 17.8.2 Product Portfolio
- 17.8.3 Demographic Reach and Achievements
- 17.8.4 Mergers and Acquisitions
- 17.8.5 Certifications
- 17.9 Fleurcup
- 17.9.1 Financial Analysis
- 17.9.2 Product Portfolio
- 17.9.3 Demographic Reach and Achievements
- 17.9.4 Mergers and Acquisitions
- 17.9.5 Certifications
- 17.10 CNEX AIE SL
- 17.10.1 Financial Analysis
- 17.10.2 Product Portfolio
- 17.10.3 Demographic Reach and Achievements
- 17.10.4 Mergers and Acquisitions
- 17.10.5 Certifications
- 17.11 Saalt
- 17.11.1 Financial Analysis
- 17.11.2 Product Portfolio
- 17.11.3 Demographic Reach and Achievements
- 17.11.4 Mergers and Acquisitions
- 17.11.5 Certifications
- 17.12 INTIMINA
- 17.12.1 Financial Analysis
- 17.12.2 Product Portfolio
- 17.12.3 Demographic Reach and Achievements
- 17.12.4 Mergers and Acquisitions
- 17.12.5 Certifications
- 17.13 OrganicCup ApS
- 17.13.1 Financial Analysis
- 17.13.2 Product Portfolio
- 17.13.3 Demographic Reach and Achievements
- 17.13.4 Mergers and Acquisitions
- 17.13.5 Certifications
- 17.14 Lena Cup
- 17.14.1 Financial Analysis
- 17.14.2 Product Portfolio
- 17.14.3 Demographic Reach and Achievements
- 17.14.4 Mergers and Acquisitions
- 17.14.5 Certifications
- 17.15 Procter & Gamble
- 17.15.1 Financial Analysis
- 17.15.2 Product Portfolio
- 17.15.3 Demographic Reach and Achievements
- 17.15.4 Mergers and Acquisitions
- 17.15.5 Certifications
- 17.16 The Keeper, Inc.
- 17.16.1 Financial Analysis
- 17.16.2 Product Portfolio
- 17.16.3 Demographic Reach and Achievements
- 17.16.4 Mergers and Acquisitions
- 17.16.5 Certifications
- 17.17 Anigan
- 17.17.1 Financial Analysis
- 17.17.2 Product Portfolio
- 17.17.3 Demographic Reach and Achievements
- 17.17.4 Mergers and Acquisitions
- 17.17.5 Certifications
- 18 Global Menstrual Cup Market - Distribution Model (Additional Insight)
- 18.1 Overview
- 18.2 Potential Distributors
- 18.3 Key Parameters for Distribution Partner Assessment
- 19 Key Opinion Leaders (KOL) Insights (Additional Insight)
- 20 Company Competitiveness Analysis (Additional Insight)
- 20.1 Very Small Companies
- 20.2 Small Companies
- 20.3 Mid-Sized Companies
- 20.4 Large Companies
- 20.5 Very Large Companies
- 21 Payment Methods (Additional Insight)
- 21.1 Government Funded
- 21.2 Private Insurance
- 21.3 Out-of-Pocket
Pricing
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