Latin America Weight Loss and Weight Management Diet Market Outlook - Forecast Trends, Market Size, Share and Growth Analysis Report (2025-2034)
Description
The Latin America weight loss and weight management diet market size reached around USD 19.23 Billion in 2024. The market is projected to grow at a CAGR of 7.40% between 2025 and 2034 to reach nearly USD 39.27 Billion by 2034. The growing sales of organic food products in countries like Mexico and Brazil have emerged as one of the key market drivers, followed by the shift towards sustainable production of healthy artificial sweeteners. The strengthening of government regulations surrounding processed food consumption in Latin America is expected to favourably shape the market dynamics in the coming years.
Latin America Weight Loss and Weight Management Diet Market Report Summary
Description
Value
Base Year
USD Billion
2024
Historical Period
USD Billion
2018-2024
Forecast Period
USD Billion
2025-2034
Market Size 2024
USD Billion
19.23
Market Size 2034
USD Billion
39.27
CAGR 2018-2024
Percentage
XX%
CAGR 2025-2034
Percentage
7.40%
CAGR 2025-2034 - Market by Country
Brazil
8.1%
CAGR 2025-2034 - Market by Country
Mexico
7.7%
CAGR 2025-2034 - Market by Product Type
Supplements
8.3%
CAGR 2025-2034 - Market by Distribution Channel
Online Channels
13.6%
2024 Market Share by Country
Colombia
6.1%
Latin America Weight Loss and Weight Management Diet Market Growth
The prevalence of obesity and above-normal body mass index among Brazilian adults can increase to 75% by 2044 from 57% in 2023 due to the soaring consumption of ultra-processed foods. This can further heighten health risks among Brazilian adults and complicate the threats posed by pre-existing health ailments. Nearly 51% of all diabetes cases reported in 2023 were attributed to obesity, with men being at a higher risk of hospitalisation. This is prompting consumers to replace sugary and high-fat food products with weight loss meals, thereby aiding the Latin America weight loss and weight management diet market expansion.
The shift toward the consumption of organic meals in Mexico can be attributed to the robust growth of the domestic organic farming industry. In 2023, Mexico’s organic-certified area amounted to 1.4 million acres, of which crop production area accounted for a 40% share. During 2022-23, the area under cultivation of oranges (+10,000 acres), mangoes, and lemons (around +3,000) increased substantially. This is one of the key Latin America weight loss and weight management diet market trends.
Key Trends and Developments
Focus on circular economic development; growing sales of organic food products; emergence of corporate wellness programmes; and rising focus on mental health are the major factors driving the Latin America weight loss and weight management diet market growth.
January 2024
The Federal Technological University of Paraná and the Federal University of Rio Grande do Sul reported in research that organic food consumption among Brazilians surged by 16% during 2021-23. This is expected to favourably shape the market dynamics in the coming years.
November 2023
The government of Colombia imposed a health tax on ultra-processed food products and sugary beverages to control the rising number of obesity cases. It imposed a 10% tax on UPF in 2023, which rose to 15% in 2024, and is expected to further increase to 20% in 2025. The government is expected to adjust the tax on sugary beverages from 18 pesos by analysing sugar concentration per 100 ml of drinks. This is creating a positive Latin America weight loss and weight management diet market outlook.
December 2021
The government of Argentina passed the Health Food Promotion Law in October 2021 to curtail the rising number of deaths caused by non-communicable diseases. The new regulation mandates food and beverage companies to put front-of-package warning labels (FOPL) on their products to indicate their health impacts to consumers, while also regulating the procurement of food items for consumption by children in schools. It is regarded as one of the most comprehensive food safety laws of the region and is expected to drive the market growth.
June 2021
USANA Health Sciences launched the “USANA Active Nutrition range” in Mexico, which features 7 products designed to enable consumers to manage weight, stay hydrated, and improve digestive health. This includes Digestive Health Protein Drink, Detox Tea Mix, Peanut Butter Snack Bar, Electrolyte Replacement Mix, Metabolism+, and Nutrimeal Active Meal Replacement. Such product launches are expected to increase the market revenue.
Growing focus on circular economic development
Every year, the Brazilian foods and beverage industry discards 50,000 tons of cocoa leftover after chocolate production. This has prompted various FoodTech startups to utilise them as raw materials for developing healthy artificial sweeteners that can be used in cakes, mousses, sweets, and other products.
Growing sales of organic food products in Brazil
Increasing consumer awareness regarding the importance of consuming fresh food items cultivated without the usage of chemical fertilisers has led to the shift towards organic food products. This is one of the key Latin America weight loss and weight management diet market trends.
Emergence of corporate wellness programmes
Corporations are increasingly recognising the importance of health and wellness programmes for the optimal well-being of employees. Thus, they are designing fitness challenges, weight management programmes, and nutrition workshops. By increasing employees’ access to health coaches, they are contributing to employee welfare. This is driving the market development.
Rising focus on mental health
An increasing number of consumers in Latin America are recognising the links between weight management and mental health, which has created the need for holistic solutions to address both physical health and psychological well-being. This is expected to lead to market growth in the upcoming years.
Latin America Weight Loss and Weight Management Diet Market Trends
Cocoa contains cocoa honey, a translucent liquid rich in sugars. It is a bioactive and mineral-rich liquid which is naturally unstable but is edible with a sweet acidic taste. It is widely considered a low-value byproduct of chocolate production and is converted into a nutritious sweetener for food items by using chemical processing and stabilisation technology. The incorporation of such sweeteners in weight loss diets is expected to enhance the consumer appeal for sweet items considerably, thereby surging the Latin America weight loss and weight management diet market value.
In 2020, Brazil witnessed over 50% increase in the sale of organic food products. Based on industry analysis, the demand for organic food products is rising at a rate of 30% annually, while some categories have grown at a rate of over 100%. For instance, the demand for organic beans rose by 300% during 2020-22, which boosted the Latin America weight loss and weight management diet market revenue.
Latin America Weight Loss and Weight Management Diet Industry Segmentation
The EMR’s report titled “Latin America Weight Loss and Weight Management Diet Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Breakup by Product Type Meal Replacements
Low-Calorie Sweeteners
Low-Calorie Foods
Organic Food Diet Soft Drinks
Herbal Tea
Slimming Water
Others Protein Supplements
Fibre Supplements
Green Tea Extract
Conjugate Linoleic Acid
Based on country, the market is segmented into Brazil, Argentina, Mexico, Colombia, and Chile, among others. Over the forecast period of 2025-2034, Brazil and Mexico are expected to grow at a CAGR of 8.1% and 7.7% respectively due to the increasing popularity of organic food products and the emergence of corporate wellness programs. This is creating a favourable Latin America weight loss and weight management diet market outlook.
Based on distribution channel, the market is segmented into hypermarkets/supermarkets, convenience stores, speciality stores, and online channels, among others. The market analysis suggests that online channels and hypermarkets/supermarkets are expected to grow at a CAGR of 13.6% and 7.9% respectively, between 2025 and 2034 due to the rising appeal for private label brands and the addition of a new range of suppliers on digital platforms.
CAGR 2025-2034 - Market by
Distribution Channel
Online Channels
13.6%
Hypermarkets/Supermarkets
7.9%
Convenience Stores
XX%
Specialty Stores
XX%
Others
XX%
Leading Companies in the Latin America Weight Loss and Weight Management Diet Market
Major players are adopting a multipronged strategy for marketing their weight loss products by addressing the psychological limitations experienced by overweight or obese people. As per the Latin America weight loss and weight management diet market analysis, key players are also promoting organic food products as one of the most preferable weight management tools, which is leading to the market growth.
Nutrisystem, Inc.
Nutrisystem, Inc. was founded in 1972 and is headquartered in Pennsylvania, United States. It provides personalised weight loss programs to consumers while supporting their privacy and knowledge of traditional foods to enable them to succeed in their fitness goals.
La Sibila
La Sibila was founded in 1981 and is headquartered in Santa Fe, Argentina. It focuses on producing dehydrated foods, infant formulas, and powdered milk products.
Golden Omega S.A.
Golden Omega S.A. was founded in 2008 and is headquartered in Arica, Chile. It produces Omega 3 concentrates with up to 75% DHA and EPA derived from fish oil.
Bob's Red Mill Natural Foods, Inc.
Bob's Red Mill Natural Foods, Inc. was founded in 1978 and is headquartered in Oregon, United States. It specialises in producing whole grain foods, paleo, and various gluten free nutrition solutions.
Other players included in the Latin America weight loss and weight management diet market report are Herbalife Nutrition Limited, Glanbia plc, Nestle SA, Coca-Cola Co., GNC Holdings, LLC, and Amway Corporation, among others.
Latin America Weight Loss and Weight Management Diet Market Report Summary
Description
Value
Base Year
USD Billion
2024
Historical Period
USD Billion
2018-2024
Forecast Period
USD Billion
2025-2034
Market Size 2024
USD Billion
19.23
Market Size 2034
USD Billion
39.27
CAGR 2018-2024
Percentage
XX%
CAGR 2025-2034
Percentage
7.40%
CAGR 2025-2034 - Market by Country
Brazil
8.1%
CAGR 2025-2034 - Market by Country
Mexico
7.7%
CAGR 2025-2034 - Market by Product Type
Supplements
8.3%
CAGR 2025-2034 - Market by Distribution Channel
Online Channels
13.6%
2024 Market Share by Country
Colombia
6.1%
Latin America Weight Loss and Weight Management Diet Market Growth
The prevalence of obesity and above-normal body mass index among Brazilian adults can increase to 75% by 2044 from 57% in 2023 due to the soaring consumption of ultra-processed foods. This can further heighten health risks among Brazilian adults and complicate the threats posed by pre-existing health ailments. Nearly 51% of all diabetes cases reported in 2023 were attributed to obesity, with men being at a higher risk of hospitalisation. This is prompting consumers to replace sugary and high-fat food products with weight loss meals, thereby aiding the Latin America weight loss and weight management diet market expansion.
The shift toward the consumption of organic meals in Mexico can be attributed to the robust growth of the domestic organic farming industry. In 2023, Mexico’s organic-certified area amounted to 1.4 million acres, of which crop production area accounted for a 40% share. During 2022-23, the area under cultivation of oranges (+10,000 acres), mangoes, and lemons (around +3,000) increased substantially. This is one of the key Latin America weight loss and weight management diet market trends.
Key Trends and Developments
Focus on circular economic development; growing sales of organic food products; emergence of corporate wellness programmes; and rising focus on mental health are the major factors driving the Latin America weight loss and weight management diet market growth.
January 2024
The Federal Technological University of Paraná and the Federal University of Rio Grande do Sul reported in research that organic food consumption among Brazilians surged by 16% during 2021-23. This is expected to favourably shape the market dynamics in the coming years.
November 2023
The government of Colombia imposed a health tax on ultra-processed food products and sugary beverages to control the rising number of obesity cases. It imposed a 10% tax on UPF in 2023, which rose to 15% in 2024, and is expected to further increase to 20% in 2025. The government is expected to adjust the tax on sugary beverages from 18 pesos by analysing sugar concentration per 100 ml of drinks. This is creating a positive Latin America weight loss and weight management diet market outlook.
December 2021
The government of Argentina passed the Health Food Promotion Law in October 2021 to curtail the rising number of deaths caused by non-communicable diseases. The new regulation mandates food and beverage companies to put front-of-package warning labels (FOPL) on their products to indicate their health impacts to consumers, while also regulating the procurement of food items for consumption by children in schools. It is regarded as one of the most comprehensive food safety laws of the region and is expected to drive the market growth.
June 2021
USANA Health Sciences launched the “USANA Active Nutrition range” in Mexico, which features 7 products designed to enable consumers to manage weight, stay hydrated, and improve digestive health. This includes Digestive Health Protein Drink, Detox Tea Mix, Peanut Butter Snack Bar, Electrolyte Replacement Mix, Metabolism+, and Nutrimeal Active Meal Replacement. Such product launches are expected to increase the market revenue.
Growing focus on circular economic development
Every year, the Brazilian foods and beverage industry discards 50,000 tons of cocoa leftover after chocolate production. This has prompted various FoodTech startups to utilise them as raw materials for developing healthy artificial sweeteners that can be used in cakes, mousses, sweets, and other products.
Growing sales of organic food products in Brazil
Increasing consumer awareness regarding the importance of consuming fresh food items cultivated without the usage of chemical fertilisers has led to the shift towards organic food products. This is one of the key Latin America weight loss and weight management diet market trends.
Emergence of corporate wellness programmes
Corporations are increasingly recognising the importance of health and wellness programmes for the optimal well-being of employees. Thus, they are designing fitness challenges, weight management programmes, and nutrition workshops. By increasing employees’ access to health coaches, they are contributing to employee welfare. This is driving the market development.
Rising focus on mental health
An increasing number of consumers in Latin America are recognising the links between weight management and mental health, which has created the need for holistic solutions to address both physical health and psychological well-being. This is expected to lead to market growth in the upcoming years.
Latin America Weight Loss and Weight Management Diet Market Trends
Cocoa contains cocoa honey, a translucent liquid rich in sugars. It is a bioactive and mineral-rich liquid which is naturally unstable but is edible with a sweet acidic taste. It is widely considered a low-value byproduct of chocolate production and is converted into a nutritious sweetener for food items by using chemical processing and stabilisation technology. The incorporation of such sweeteners in weight loss diets is expected to enhance the consumer appeal for sweet items considerably, thereby surging the Latin America weight loss and weight management diet market value.
In 2020, Brazil witnessed over 50% increase in the sale of organic food products. Based on industry analysis, the demand for organic food products is rising at a rate of 30% annually, while some categories have grown at a rate of over 100%. For instance, the demand for organic beans rose by 300% during 2020-22, which boosted the Latin America weight loss and weight management diet market revenue.
Latin America Weight Loss and Weight Management Diet Industry Segmentation
The EMR’s report titled “Latin America Weight Loss and Weight Management Diet Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Breakup by Product Type
- Meals
- Beverages
- Supplements
- Others
- Hypermarkets/Supermarkets
- Convenience Stores
- Speciality Stores
- Online Channels
- Others
- Brazil
- Argentina
- Mexico
- Colombia
- Chile
- Others
Based on country, the market is segmented into Brazil, Argentina, Mexico, Colombia, and Chile, among others. Over the forecast period of 2025-2034, Brazil and Mexico are expected to grow at a CAGR of 8.1% and 7.7% respectively due to the increasing popularity of organic food products and the emergence of corporate wellness programs. This is creating a favourable Latin America weight loss and weight management diet market outlook.
Based on distribution channel, the market is segmented into hypermarkets/supermarkets, convenience stores, speciality stores, and online channels, among others. The market analysis suggests that online channels and hypermarkets/supermarkets are expected to grow at a CAGR of 13.6% and 7.9% respectively, between 2025 and 2034 due to the rising appeal for private label brands and the addition of a new range of suppliers on digital platforms.
CAGR 2025-2034 - Market by
Distribution Channel
Online Channels
13.6%
Hypermarkets/Supermarkets
7.9%
Convenience Stores
XX%
Specialty Stores
XX%
Others
XX%
Leading Companies in the Latin America Weight Loss and Weight Management Diet Market
Major players are adopting a multipronged strategy for marketing their weight loss products by addressing the psychological limitations experienced by overweight or obese people. As per the Latin America weight loss and weight management diet market analysis, key players are also promoting organic food products as one of the most preferable weight management tools, which is leading to the market growth.
Nutrisystem, Inc.
Nutrisystem, Inc. was founded in 1972 and is headquartered in Pennsylvania, United States. It provides personalised weight loss programs to consumers while supporting their privacy and knowledge of traditional foods to enable them to succeed in their fitness goals.
La Sibila
La Sibila was founded in 1981 and is headquartered in Santa Fe, Argentina. It focuses on producing dehydrated foods, infant formulas, and powdered milk products.
Golden Omega S.A.
Golden Omega S.A. was founded in 2008 and is headquartered in Arica, Chile. It produces Omega 3 concentrates with up to 75% DHA and EPA derived from fish oil.
Bob's Red Mill Natural Foods, Inc.
Bob's Red Mill Natural Foods, Inc. was founded in 1978 and is headquartered in Oregon, United States. It specialises in producing whole grain foods, paleo, and various gluten free nutrition solutions.
Other players included in the Latin America weight loss and weight management diet market report are Herbalife Nutrition Limited, Glanbia plc, Nestle SA, Coca-Cola Co., GNC Holdings, LLC, and Amway Corporation, among others.
Table of Contents
157 Pages
- 1 Executive Summary
- 1.1 Market Size 2024-2025
- 1.2 Market Growth 2025(F)-2034(F)
- 1.3 Key Demand Drivers
- 1.4 Key Players and Competitive Structure
- 1.5 Industry Best Practices
- 1.6 Recent Trends and Developments
- 1.7 Industry Outlook
- 2 Market Overview and Stakeholder Insights
- 2.1 Market Trends
- 2.2 Key Verticals
- 2.3 Key Countries
- 2.4 Supplier Power
- 2.5 Buyer Power
- 2.6 Key Market Opportunities and Risks
- 2.7 Key Initiatives by Stakeholders
- 3 Economic Summary
- 3.1 GDP Outlook
- 3.2 GDP Per Capita Growth
- 3.3 Inflation Trends
- 3.4 Democracy Index
- 3.5 Gross Public Debt Ratios
- 3.6 Balance of Payment (BoP) Position
- 3.7 Population Outlook
- 3.8 Urbanisation Trends
- 4 Country Risk Profiles
- 4.1 Country Risk
- 4.2 Business Climate
- 5 Global Weight Loss and Weight Management Diet Market Overview
- 5.1 Key Industry Highlights
- 5.2 Global Weight Loss and Weight Management Diet Historical Market (2018-2024)
- 5.3 Global Weight Loss and Weight Management Diet Market Forecast (2025-2034)
- 5.4 Global Weight Loss and Weight Management Diet Market Share by Region
- 5.4.1 North America
- 5.4.2 Europe
- 5.4.3 Asia Pacific
- 5.4.4 Latin America
- 5.4.5 Middle East and Africa
- 6 Latin America Weight Loss and Weight Management Diet Market Overview
- 6.1 Key Industry Highlights
- 6.2 Latin America Weight Loss and Weight Management Diet Historical Market (2018-2024)
- 6.3 Latin America Weight Loss and Weight Management Diet Market Forecast (2025-2034)
- 7 Latin America Weight Loss and Weight Management Diet Market by Product Type
- 7.1 Meals
- 7.1.1 Historical Trend (2018-2024)
- 7.1.2 Forecast Trend (2025-2034)
- 7.1.3 Breakup by Type
- 7.1.3.1 Meal Replacements
- 7.1.3.2 Low-Calorie Sweeteners
- 7.1.3.3 Low-Calorie Foods
- 7.1.3.4 Organic Food
- 7.2 Beverages
- 7.2.1 Historical Trend (2018-2024)
- 7.2.2 Forecast Trend (2025-2034)
- 7.2.3 Breakup by Type
- 7.2.3.1 Diet Soft Drinks
- 7.2.3.2 Herbal Tea
- 7.2.3.3 Slimming Water
- 7.2.3.4 Others
- 7.3 Supplements
- 7.3.1 Historical Trend (2018-2024)
- 7.3.2 Forecast Trend (2025-2034)
- 7.3.3 Breakup by Type
- 7.3.3.1 Protein Supplements
- 7.3.3.2 Fibre Supplements
- 7.3.3.3 Green Tea Extract
- 7.3.3.4 Conjugate Linoleic Acid
- 7.4 Others
- 8 Latin America Weight Loss and Weight Management Diet Market by Distribution Channel
- 8.1 Hypermarkets/Supermarkets
- 8.1.1 Historical Trend (2018-2024)
- 8.1.2 Forecast Trend (2025-2034)
- 8.2 Convenience Stores
- 8.2.1 Historical Trend (2018-2024)
- 8.2.2 Forecast Trend (2025-2034)
- 8.3 Speciality Stores
- 8.3.1 Historical Trend (2018-2024)
- 8.3.2 Forecast Trend (2025-2034)
- 8.4 Online Channels
- 8.4.1 Historical Trend (2018-2024)
- 8.4.2 Forecast Trend (2025-2034)
- 8.5 Others
- 9 Latin America Weight Loss and Weight Management Diet Market by Country
- 9.1 Brazil
- 9.1.1 Historical Trend (2018-2024)
- 9.1.2 Forecast Trend (2025-2034)
- 9.2 Argentina
- 9.2.1 Historical Trend (2018-2024)
- 9.2.2 Forecast Trend (2025-2034)
- 9.3 Mexico
- 9.3.1 Historical Trend (2018-2024)
- 9.3.2 Forecast Trend (2025-2034)
- 9.4 Colombia
- 9.4.1 Historical Trend (2018-2024)
- 9.4.2 Forecast Trend (2025-2034)
- 9.5 Chile
- 9.5.1 Historical Trend (2018-2024)
- 9.5.2 Forecast Trend (2025-2034)
- 9.6 Others
- 10 Market Dynamics
- 10.1 SWOT Analysis
- 10.1.1 Strengths
- 10.1.2 Weaknesses
- 10.1.3 Opportunities
- 10.1.4 Threats
- 10.2 Porter’s Five Forces Analysis
- 10.2.1 Supplier’s Power
- 10.2.2 Buyer’s Power
- 10.2.3 Threat of New Entrants
- 10.2.4 Degree of Rivalry
- 10.2.5 Threat of Substitutes
- 10.3 Key Indicators of Demand
- 10.4 Key Indicators of Price
- 11 Competitive Landscape
- 11.1 Supplier Selection
- 11.2 Key Global Players
- 11.3 Key Regional Players
- 11.4 Key Player Strategies
- 11.5 Company Profile
- 11.5.1 Nutrisystem, Inc.
- 11.5.1.1 Company Overview
- 11.5.1.2 Product Portfolio
- 11.5.1.3 Demographic Reach and Achievements
- 11.5.1.4 Certifications
- 11.5.2 Herbalife Nutrition Limited
- 11.5.2.1 Company Overview
- 11.5.2.2 Product Portfolio
- 11.5.2.3 Demographic Reach and Achievements
- 11.5.2.4 Certifications
- 11.5.3 Glanbia plc
- 11.5.3.1 Company Overview
- 11.5.3.2 Product Portfolio
- 11.5.3.3 Demographic Reach and Achievements
- 11.5.3.4 Certifications
- 11.5.4 Bob's Red Mill Natural Foods, Inc.
- 11.5.4.1 Company Overview
- 11.5.4.2 Product Portfolio
- 11.5.4.3 Demographic Reach and Achievements
- 11.5.4.4 Certifications
- 11.5.5 Nestle SA
- 11.5.5.1 Company Overview
- 11.5.5.2 Product Portfolio
- 11.5.5.3 Demographic Reach and Achievements
- 11.5.5.4 Certifications
- 11.5.6 La Sibila
- 11.5.6.1 Company Overview
- 11.5.6.2 Product Portfolio
- 11.5.6.3 Demographic Reach and Achievements
- 11.5.6.4 Certifications
- 11.5.7 Golden Omega S.A.
- 11.5.7.1 Company Overview
- 11.5.7.2 Product Portfolio
- 11.5.7.3 Demographic Reach and Achievements
- 11.5.7.4 Certifications
- 11.5.8 Coca-Cola Co.
- 11.5.8.1 Company Overview
- 11.5.8.2 Product Portfolio
- 11.5.8.3 Demographic Reach and Achievements
- 11.5.8.4 Certifications
- 11.5.9 GNC Holdings, LLC
- 11.5.9.1 Company Overview
- 11.5.9.2 Product Portfolio
- 11.5.9.3 Demographic Reach and Achievements
- 11.5.9.4 Certifications
- 11.5.10 Amway Corporation
- 11.5.10.1 Company Overview
- 11.5.10.2 Product Portfolio
- 11.5.10.3 Demographic Reach and Achievements
- 11.5.10.4 Certifications
- 11.5.11 Others
Pricing
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