Incontinence Products Market Report and Forecast 2025-2034

The global incontinence products market would likely grow at a CAGR of 6.20% during 2025-2034. It is estimated that over 400 million individuals across the world experience some type of incontinence. Approximately 4–8% of the global adult population is affected by urinary incontinence. The global market is likely to be driven by ageing global population and cases of urinary incontinence across the globe. Asia, North America and Europe are likely to be key markets.

Cases of Urinary Incontinence and Ageing World Population Expected to Drive Global Market

Urinary incontinence (a common condition affecting millions of individuals) refers to the inadvertent passing of urine. Urinary incontinence includes stress incontinence (urine leakage due to pressure on bladder, for example, when laughing or coughing), urge incontinence (urine leakage with or soon after an abrupt and strong need to urinate), overflow incontinence (also called chronic urinary retention; inability to completely empty the bladder, causing frequent leakage), and total incontinence (the inability to hold any urine whatsoever, causing constant or frequent urine leakage). Urinary incontinence may also be a combination of urge and stress urinary incontinence.

In women, urinary incontinence may be caused due to reasons like obesity, medication, nerve damage, pelvic injury, and urinary tract infections (UTIs). Pregnancy and menopause are key factors.

Urinary incontinence is experienced by a substantial section of individuals across the globe.  Such occurrence of the condition is likely to boost the global incontinence products market.

Absorbent Pads are Popular Products

Absorbent pads are the most popular incontinence products; these are worn inside the underwear and soak up leaked urine. Pull-up pants and pads employ the same technology used in nappies for babies and carry a "hydrophobic" layer that pulls leaked urine away from the surface, keeping the skin dry. Absorbent pads, being more popular, are expected to stimulate the global incontinence products market.

There are a variety of devices and products available to manage urinary incontinence. These include chair and bed protection, pants and pads, hygiene and skincare products, penile sheaths and catheters, and specially adapted clothing and swimwear.

Leading Companies Offer Effective Solutions

Several leading companies offer novel and effective solutions to manage urinary incontinence.  For example, in 2021, Zorbies launched new washable and reusable incontinence underwear for women; the product is carefully designed and shows better absorbency and additional protective coverage.

In 2020 , Essity introduced TENA SmartCare – a novel, reusable digital sensor that enabled superior incontinence care. The solution came for professional as well as family caregivers. Such solutions are expected to boost the global incontinence products market.

In 2022 , Attindas Hygiene Partners launched novel, disposable, invisible incontinence underwear product for women and men. Innovation in product design enables better fit and makes it feel like common underwear. Invisible under clothing, the product offers superior leak-free protection; it is more elastic and suitable for a variety of body shapes.

Market Segmentation

The EMR’s report titled “Incontinence Products Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

On the basis of product type, the market is segmented into:

• Protective Incontinence Garments (further broken down by type as given below)

  

Disposable Adult Diaper

  

Cloth Adult Diaper

  

Disposable Pads and Liners

  

Disposable Protective Underwear

  

Male Guards

  

Bladder Control Pads

  

Belted and Beltless Undergarments

  

Incontinence Liners

  

Disposable Underpads/ Sheet

• Urine Incontinence Bags (further broken down by type as given below)

  

Bedside Urine Bags

  

Leg Urine Bags

• Urinary Catheter (further broken down by type as given below)

  

Foley Catheter

  

Intermittent Catheter

By raw material, the market is classified into:

• Plastic Incontinence Products
• Cotton Fabrics Incontinence Products
• Super Incontinence Absorbents
• Cotton Fibre Incontinence Products
• Latex Incontinence Products

By functionality, the market is divided into:

• Disposable Incontinence Products
• Reusable Incontinence Products

By consumer orientation, the market is segmented into:

• Male Incontinence Products
• Female Incontinence Products

By distribution channel, the market is classified into:

• Hospitals
• Skilled Nursing Facilities
• Long Term Care Centres
• Hospice/ Palliative Care
• Others

By region, the market is segmented into:

• Europe
• North America
• Latin America
• Asia Pacific
• Middle East and Africa

Key Industry Players in the Market

The report offers an extensive assessment of major players in the global incontinence   products market; it evaluates their capability, observes latest occurrences such as mergers and acquisitions, capacity expansions, and plant turnarounds:

• B.Braun Melsungen AG
• Attends Healthcare Products, Inc.
• Essity AB
• Cardinal Health, Inc.
• Ontex Group NV
• Coloplast A/S
• Medline Industries, LP
• Others

Using SWOT analysis and Porter’s Five Forces model, the EMR report offers deep insights into the industry.
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