Europe Shampoo Market Report and Forecast 2025-2034
Description
The Europe shampoo market size was valued at USD 7.23 Billion in 2024. The market is further projected to grow at a CAGR of 4.60% between 2025 and 2034, reaching a value of USD 11.34 Billion by 2034.
Consumers are becoming more conscious of the ingredients in their beauty products and are demanding shampoos that are free from harsh chemicals, sulphates, and parabens. This trend is driving the growth of herbal shampoos and other natural shampoo products in the region. For instance, L'Oréal, a leading beauty company, has launched its Source Essentielle shampoo range, which is made with 99% natural-origin ingredients.
Companies are investing in research and development to create new and improved shampoo products. For instance, in 2021, Procter & Gamble launched its Pantene Miracles shampoo range, which is designed to address various hair concerns, such as hair fall, damage, and frizz.
Moreover, dry shampoos are becoming increasingly popular due to their convenience and time-saving benefits. For example, Batiste, a leading dry shampoo brand, has expanded its product range to include various fragrances and formulations, catering to different hair types and needs.
Medicated shampoos dominate the Europe shampoo market share as they are formulated to provide relief from scalp conditions and promote scalp health, making them a popular choice for individuals with specific dermatological needs. Nizoral Anti-Dandruff shampoo contains ketoconazole, an antifungal agent that helps control dandruff, seborrheic dermatitis, and psoriasis. Neutrogena T/Gel Therapeutic shampoo is formulated with coal tar, which helps to control scalp itching, flaking, and scaling associated with dandruff, psoriasis, and seborrheic dermatitis.
As per Europe shampoo market analysis, non-medicated shampoos in Europe encompass a wide range of products designed for general hair cleansing and maintenance. These shampoos focus on providing effective cleaning, conditioning, and nourishment. Schwarzkopf Gliss Hair Repair shampoo is designed to repair and protect hair from damage caused by heat styling, colouring, and environmental factors. It is a popular choice in Europe for its ability to restore hair health and shine.
Market Segmentation
Europe Shampoo Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type:
Medicated
Non-medicated
Market Breakup by Price Category:
Mass
Premium
Market Breakup by End User:
Men
Women
Kids
Market Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Drug Stores and Pharmacies
Online
Others
Market Breakup by Country:
Germany
United Kingdom
France
Italy
Others
Competitive Landscape
Market players operating in this market are emphasising sustainability, eco-consciousness, innovation, and meeting consumer demands for specialised formulations.
L'Oréal SA
Unilever Plc
Johnson & Johnson Limited
Procter and Gamble Company
Colgate-Palmolive Company
Kao Corporation
Beiersdorf AG
Henkel AG & Co. KGaA
Wella Operations US LLC
Oriflame Holding Ag
Others
Consumers are becoming more conscious of the ingredients in their beauty products and are demanding shampoos that are free from harsh chemicals, sulphates, and parabens. This trend is driving the growth of herbal shampoos and other natural shampoo products in the region. For instance, L'Oréal, a leading beauty company, has launched its Source Essentielle shampoo range, which is made with 99% natural-origin ingredients.
Companies are investing in research and development to create new and improved shampoo products. For instance, in 2021, Procter & Gamble launched its Pantene Miracles shampoo range, which is designed to address various hair concerns, such as hair fall, damage, and frizz.
Moreover, dry shampoos are becoming increasingly popular due to their convenience and time-saving benefits. For example, Batiste, a leading dry shampoo brand, has expanded its product range to include various fragrances and formulations, catering to different hair types and needs.
Medicated shampoos dominate the Europe shampoo market share as they are formulated to provide relief from scalp conditions and promote scalp health, making them a popular choice for individuals with specific dermatological needs. Nizoral Anti-Dandruff shampoo contains ketoconazole, an antifungal agent that helps control dandruff, seborrheic dermatitis, and psoriasis. Neutrogena T/Gel Therapeutic shampoo is formulated with coal tar, which helps to control scalp itching, flaking, and scaling associated with dandruff, psoriasis, and seborrheic dermatitis.
As per Europe shampoo market analysis, non-medicated shampoos in Europe encompass a wide range of products designed for general hair cleansing and maintenance. These shampoos focus on providing effective cleaning, conditioning, and nourishment. Schwarzkopf Gliss Hair Repair shampoo is designed to repair and protect hair from damage caused by heat styling, colouring, and environmental factors. It is a popular choice in Europe for its ability to restore hair health and shine.
Market Segmentation
Europe Shampoo Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type:
Medicated
Non-medicated
Market Breakup by Price Category:
Mass
Premium
Market Breakup by End User:
Men
Women
Kids
Market Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Drug Stores and Pharmacies
Online
Others
Market Breakup by Country:
Germany
United Kingdom
France
Italy
Others
Competitive Landscape
Market players operating in this market are emphasising sustainability, eco-consciousness, innovation, and meeting consumer demands for specialised formulations.
L'Oréal SA
Unilever Plc
Johnson & Johnson Limited
Procter and Gamble Company
Colgate-Palmolive Company
Kao Corporation
Beiersdorf AG
Henkel AG & Co. KGaA
Wella Operations US LLC
Oriflame Holding Ag
Others
Table of Contents
111 Pages
- 1 Executive Summary
- 1.1 Market Size 2024-2025
- 1.2 Market Growth 2025(F)-2034(F)
- 1.3 Key Demand Drivers
- 1.4 Key Players and Competitive Structure
- 1.5 Industry Best Practices
- 1.6 Recent Trends and Developments
- 1.7 Industry Outlook
- 2 Market Overview and Stakeholder Insights
- 2.1 Market Trends
- 2.2 Key Verticals
- 2.3 Key Countries
- 2.4 Supplier Power
- 2.5 Buyer Power
- 2.6 Key Market Opportunities and Risks
- 2.7 Key Initiatives by Stakeholders
- 3 Economic Summary
- 3.1 GDP Outlook
- 3.2 GDP Per Capita Growth
- 3.3 Inflation Trends
- 3.4 Democracy Index
- 3.5 Gross Public Debt Ratios
- 3.6 Balance of Payment (BoP) Position
- 3.7 Population Outlook
- 3.8 Urbanisation Trends
- 4 Country Risk Profiles
- 4.1 Country Risk
- 4.2 Business Climate
- 5 Global Shampoo Market Overview
- 5.1 Key Industry Highlights
- 5.2 Global Shampoo Historical Market (2018-2024)
- 5.3 Global Shampoo Market Forecast (2025-2034)
- 5.4 Global Shampoo Market Share by Region
- 5.4.1 North America
- 5.4.2 Europe
- 5.4.3 Asia Pacific
- 5.4.4 Latin America
- 5.4.5 Middle East and Africa
- 6 Europe Shampoo Market Overview
- 6.1 Key Industry Highlights
- 6.2 Europe Shampoo Historical Market (2018-2024)
- 6.3 Europe Shampoo Market Forecast (2025-2034)
- 7 Europe Shampoo Market by Product Type
- 7.1 Medicated
- 7.1.1 Historical Trend (2018-2024)
- 7.1.2 Forecast Trend (2025-2034)
- 7.2 Non-medicated
- 7.2.1 Historical Trend (2018-2024)
- 7.2.2 Forecast Trend (2025-2034)
- 8 Europe Shampoo Market by Price Category
- 8.1 Mass
- 8.1.1 Historical Trend (2018-2024)
- 8.1.2 Forecast Trend (2025-2034)
- 8.2 Premium
- 8.2.1 Historical Trend (2018-2024)
- 8.2.2 Forecast Trend (2025-2034)
- 9 Europe Shampoo Market by End User
- 9.1 Men
- 9.1.1 Historical Trend (2018-2024)
- 9.1.2 Forecast Trend (2025-2034)
- 9.2 Women
- 9.2.1 Historical Trend (2018-2024)
- 9.2.2 Forecast Trend (2025-2034)
- 9.3 Kids
- 9.3.1 Historical Trend (2018-2024)
- 9.3.2 Forecast Trend (2025-2034)
- 10 Europe Shampoo Market by Distribution Channel
- 10.1 Supermarkets and Hypermarkets
- 10.1.1 Historical Trend (2018-2024)
- 10.1.2 Forecast Trend (2025-2034)
- 10.2 Convenience Stores
- 10.2.1 Historical Trend (2018-2024)
- 10.2.2 Forecast Trend (2025-2034)
- 10.3 Drug Stores and Pharmacies
- 10.3.1 Historical Trend (2018-2024)
- 10.3.2 Forecast Trend (2025-2034)
- 10.4 Online
- 10.4.1 Historical Trend (2018-2024)
- 10.4.2 Forecast Trend (2025-2034)
- 10.5 Others
- 11 Europe Shampoo Market by Country
- 11.1 Germany
- 11.1.1 Historical Trend (2018-2024)
- 11.1.2 Forecast Trend (2025-2034)
- 11.2 United Kingdom
- 11.2.1 Historical Trend (2018-2024)
- 11.2.2 Forecast Trend (2025-2034)
- 11.3 France
- 11.3.1 Historical Trend (2018-2024)
- 11.3.2 Forecast Trend (2025-2034)
- 11.4 Italy
- 11.4.1 Historical Trend (2018-2024)
- 11.4.2 Forecast Trend (2025-2034)
- 11.5 Others
- 12 Market Dynamics
- 12.1 SWOT Analysis
- 12.1.1 Strengths
- 12.1.2 Weaknesses
- 12.1.3 Opportunities
- 12.1.4 Threats
- 12.2 Porter’s Five Forces Analysis
- 12.2.1 Supplier’s Power
- 12.2.2 Buyer’s Power
- 12.2.3 Threat of New Entrants
- 12.2.4 Degree of Rivalry
- 12.2.5 Threat of Substitutes
- 12.3 Key Indicators of Demand
- 12.4 Key Indicators of Price
- 13 Value Chain Analysis
- 14 Trade Data Analysis (HS Code – 33510)
- 14.1 Major Exporting Countries
- 14.1.1 By Value
- 14.1.2 By Volume
- 14.2 Major Importing Countries
- 14.2.1 By Value
- 14.2.2 By Volume
- 15 Competitive Landscape
- 15.1 Supplier Selection
- 15.2 Key Global Players
- 15.3 Key Regional Players
- 15.4 Key Player Strategies
- 15.5 Company Profiles
- 15.5.1 L'Oréal SA
- 15.5.1.1 Company Overview
- 15.5.1.2 Product Portfolio
- 15.5.1.3 Demographic Reach and Achievements
- 15.5.1.4 Certifications
- 15.5.2 Unilever Plc
- 15.5.2.1 Company Overview
- 15.5.2.2 Product Portfolio
- 15.5.2.3 Demographic Reach and Achievements
- 15.5.2.4 Certifications
- 15.5.3 Johnson & Johnson Limited
- 15.5.3.1 Company Overview
- 15.5.3.2 Product Portfolio
- 15.5.3.3 Demographic Reach and Achievements
- 15.5.3.4 Certifications
- 15.5.4 Procter and Gamble Company
- 15.5.4.1 Company Overview
- 15.5.4.2 Product Portfolio
- 15.5.4.3 Demographic Reach and Achievements
- 15.5.4.4 Certifications
- 15.5.5 Colgate-Palmolive Company
- 15.5.5.1 Company Overview
- 15.5.5.2 Product Portfolio
- 15.5.5.3 Demographic Reach and Achievements
- 15.5.5.4 Certifications
- 15.5.6 Kao Corporation
- 15.5.6.1 Company Overview
- 15.5.6.2 Product Portfolio
- 15.5.6.3 Demographic Reach and Achievements
- 15.5.6.4 Certifications
- 15.5.7 Beiersdorf AG
- 15.5.7.1 Company Overview
- 15.5.7.2 Product Portfolio
- 15.5.7.3 Demographic Reach and Achievements
- 15.5.7.4 Certifications
- 15.5.8 Henkel AG & Co. KGaA
- 15.5.8.1 Company Overview
- 15.5.8.2 Product Portfolio
- 15.5.8.3 Demographic Reach and Achievements
- 15.5.8.4 Certifications
- 15.5.9 Wella Operations US LLC
- 15.5.9.1 Company Overview
- 15.5.9.2 Product Portfolio
- 15.5.9.3 Demographic Reach and Achievements
- 15.5.9.4 Certifications
- 15.5.10 Oriflame Holding Ag
- 15.5.10.1 Company Overview
- 15.5.10.2 Product Portfolio
- 15.5.10.3 Demographic Reach and Achievements
- 15.5.10.4 Certifications
- 15.5.11 Others
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
